

The Smart Communications Podcast
Big Duck
The Smart Communications Podcast helps busy nonprofit leaders build their communications skills and develop their organization’s voice. Every episode shares insights and practical tips to help you leverage strategic communications to advance your nonprofit’s mission.
Episodes
Mentioned books

Aug 2, 2023 • 24min
Episode 142: What and who is a major donor?
Farra Trompeter, co-director, chats with Alyssa Wright, founder and principal of Wright Collective, about what and who is a major donor and encourages organizations to have deeper conversations with donors about the diverse ways they contribute to nonprofit missions.

Jul 19, 2023 • 23min
Episode 141: How can your nonprofit staff maximize LinkedIn?
Farra Trompeter, co-director, welcomes Tania Bhattacharyya, founder of Lumos Marketing, to discuss maximizing LinkedIn for nonprofit staff and the power of personal branding. Get tips for how your organization can use LinkedIn more strategically, including the importance of sharing compelling stories on LinkedIn.

Jul 5, 2023 • 24min
Episode 140: How can you create true partnerships with sponsors?
Farra Trompeter, co-director, and Mariah Monique, founder, and CEO of The Sponsorship Catalyst, discuss the importance of building true partnerships with sponsors and offer pointers on how sponsorships can be a game changer for nonprofits.

Jun 22, 2023 • 17min
Episode 139: How can you create messaging and communications that reflect the principles of justice, equity, diversity and inclusion?
Farra Trompeter, co-director, delves into the topic of creating messaging and communications that embody justice, equity, diversity, and inclusion (JEDI) principles with Vanessa Wakeman, founder, and CEO of The Wakeman Agency.

Jun 7, 2023 • 24min
Episode 138: How should new communications directors approach their role?
Farra Trompeter, co-director, and Ally Dommu, director of service development, share insights and strategies for those starting or looking to refresh their approach to leading communications at their nonprofit. Whether you're onboarding a new communications director or seeking a fresh perspective, this episode offers valuable insights for all.

May 24, 2023 • 20min
Episode 137: What can branding really do for your org?
Farra Trompeter, co–director, chats with Vince Warren, executive director at the Center for Constitutional Rights, about their branding journey and what outcomes they achieved by shifting how they expressed their mission more robustly through new visuals and messaging.

May 10, 2023 • 29min
Episode 136: How can we bring radical honesty to communications?
Farra Trompeter, co-director, chats with Marisa DeSalles, founder of Good Tilth LLC, and Michelle Flores Vryn, chief development officer with OneStar, about radical honesty and the power of rooting truth and trust throughout your communications.

Apr 26, 2023 • 25min
Episode 135: What does it actually mean to show up as a "good" board member?
Farra Trompeter, co-director, chats with Brooke Richie-Babbage, founder and CEO of Bending Arc, and the host of The Nonprofit Mastermind Podcast, about what they find meaningful about board service and the benefits of having board members who are passionate and can be cheerleaders, ambassadors, and thought partners.

Apr 12, 2023 • 15min
Episode 134: Does the nonprofit sector need to rebrand itself?
Farra Trompeter, co-director, chats with Joan Grangenois-Thomas, principal of JGT Public Relations, about misconceptions surrounding the nonprofit sector and suggestions for shifting perspectives and language about the industry.

Mar 29, 2023 • 34min
Episode 133: How can you center community in your communications?
Farra Trompeter, co-director, chats with Michelle Shireen Muri, host of The Ethical Rainmaker podcast, about valuing staff contributions, rethinking audience priorities, the importance of analysis, and ways to communicate in a more inclusive way.