
Dental Practice Heroes
Where dentists learn how to cut clinical days while increasing profits - without sacrificing patient care, cutting corners, or cranking volume. We teach you how to grow a scalable practice through communication, leadership, and effective management. Hosted by Dr. Paul Etchison, author of two books on dental practice management, dental coach, and owner of a $6M collections group practice in the south suburbs of Chicago, we provide actionable advice for practice owners who want to intentionally create more time to enjoy their families, wealth, and deep personal fulfillment. If you want to build a scalable practice framework that no longer stresses, drains, or relies on you for every little thing, we will teach you how and share stories of other dentists who have done it!
Latest episodes

Sep 19, 2024 • 15min
When your Assistant is Falling Short
How can you transform your dental assistants into heroes? Join me, Dr. Paul Etchison, alongside DPH coaches Dr. Henry Ernst and Dr. Steven Markowitz, as we unravel the secrets to training dental assistants who will not only boost your practice’s productivity but also alleviate your daily stresses. We promise you will walk away with actionable insights on creating and utilizing standardized instructional videos and structured 30, 60, and 90-day checklists to ensure your team’s competency and confidence—all while freeing you up to focus on the critical aspects of patient care.Text us your feedback! (please note: we cannot respond through this channel))Check out www.relevanceonlinemarketing.com if you want to get the same great marketing results as Dr. Etch. Mention DPH and get your first month FREE!Take Control of Your Practice and Your Life I help dentists take more time off while making more money through systematization, team empowerment, and creating leadership teams. Join the DPH Hero Collective and get the tools, training, and support you need to transform your practice: Team and Doctor Training for every aspect of Practice Management Comprehensive Training: Boost profit, efficiency, and team engagement. Live Q&A Sessions: Get personalized help when you need it most. Supportive Community: Connect with practice owners on the same journey. Editable Systems & Protocols: Standardize your operations effortlessly. Ready to build a practice that works for you? Visit www.DentalPracticeHeroes.com to learn more.

Sep 16, 2024 • 47min
From Decline to Accountability: How Dr. Chad Johnson Revamped His Dental Practice for Success
Ever wondered how a dentist handles the whirlwind of managing multiple practices while steering through a pandemic? Join us as Dr. Chad Johnson, the dynamic owner of Veranda Dentistry and host of the Everyday Practices podcast, shares his riveting story from opening his own practice straight out of dental school to overcoming the formidable challenges of COVID-19. Learn how he adeptly balances two thriving locations, makes tough business decisions, and brings a light-hearted touch to both patient care and social media.We also emphasize the critical importance of regular audits and consistent monitoring to ensure staff accountability and optimize marketing investments, driving home the necessity of accountability for sustained practice growth.In the final segments, we tackle the nuanced art of staff management and professional development. From creating detailed job descriptions and leveraging systems like Google Calendar to addressing performance issues with tact, Dr. Johnson provides insightful strategies on enhancing staff accountability and efficiency. We also delve into the sensitive topic of transitioning roles within the team, balancing personal pride with organizational needs, and fostering a respectful, collaborative work environment. Listen to our anecdotes and actionable advice that underscore the importance of intentional profitability and leadership responsibility.Text us your feedback! (please note: we cannot respond through this channel)) Check out www.relevanceonlinemarketing.com if you want to get the same great marketing results as Dr. Etch. Mention DPH and get your first month FREE!Take Control of Your Practice and Your Life I help dentists take more time off while making more money through systematization, team empowerment, and creating leadership teams. Join the DPH Hero Collective and get the tools, training, and support you need to transform your practice: Team and Doctor Training for every aspect of Practice Management Comprehensive Training: Boost profit, efficiency, and team engagement. Live Q&A Sessions: Get personalized help when you need it most. Supportive Community: Connect with practice owners on the same journey. Editable Systems & Protocols: Standardize your operations effortlessly. Ready to build a practice that works for you? Visit www.DentalPracticeHeroes.com to learn more.

Sep 11, 2024 • 16min
The Top 5 Elements for a Successful, Stress-Free Dental Practice
Ever feel like you're drowning in the daily grind of running your dental practice? Discover how to reclaim your time and sanity in our monumental 500th episode of Dental Practice Heroes! I share the top five crucial elements to leading a successful dental practice without burning out. Text us your feedback! (please note: we cannot respond through this channel))Check out www.relevanceonlinemarketing.com if you want to get the same great marketing results as Dr. Etch. Mention DPH and get your first month FREE!Take Control of Your Practice and Your Life I help dentists take more time off while making more money through systematization, team empowerment, and creating leadership teams. Join the DPH Hero Collective and get the tools, training, and support you need to transform your practice: Team and Doctor Training for every aspect of Practice Management Comprehensive Training: Boost profit, efficiency, and team engagement. Live Q&A Sessions: Get personalized help when you need it most. Supportive Community: Connect with practice owners on the same journey. Editable Systems & Protocols: Standardize your operations effortlessly. Ready to build a practice that works for you? Visit www.DentalPracticeHeroes.com to learn more.

Sep 9, 2024 • 10min
Struggling with Difficult Conversations with Team Members
Can communication issues ruin your dental practice? Discover how mastering difficult conversations can transform your team dynamics and elevate your office culture. In this episode of Dental Practice Heroes, I share a powerful framework for addressing team problems head-on, featuring a real-life incident with a chronically late employee from my own practice. By understanding the motives, behavior, and impact behind team conflicts, you’ll learn the essential skills to address issues promptly and maintain a cohesive, high-performing team.Text us your feedback! (please note: we cannot respond through this channel))Check out www.relevanceonlinemarketing.com if you want to get the same great marketing results as Dr. Etch. Mention DPH and get your first month FREE!Take Control of Your Practice and Your Life I help dentists take more time off while making more money through systematization, team empowerment, and creating leadership teams. Join the DPH Hero Collective and get the tools, training, and support you need to transform your practice: Team and Doctor Training for every aspect of Practice Management Comprehensive Training: Boost profit, efficiency, and team engagement. Live Q&A Sessions: Get personalized help when you need it most. Supportive Community: Connect with practice owners on the same journey. Editable Systems & Protocols: Standardize your operations effortlessly. Ready to build a practice that works for you? Visit www.DentalPracticeHeroes.com to learn more.

Sep 5, 2024 • 18min
Talking about Money and Mastering the AR
Unlock the secrets to achieving a near-perfect AR in your dental practice with insights from our expert guests, Dr. Steve Markowitz and Dr. Henry Ernst. Learn how to consistently track key metrics like AR days and aging claims to maintain a high collection rate. Our guests emphasize the importance of distinguishing between patient payments and insurance claims, and share actionable tips on collecting payments before procedures begin. With practical advice on training your front desk staff and the value of systematic processes, this episode is your ultimate guide to ensuring your practice gets paid for the services you provide.Text us your feedback! (please note: we cannot respond through this channel))Check out www.relevanceonlinemarketing.com if you want to get the same great marketing results as Dr. Etch. Mention DPH and get your first month FREE!Take Control of Your Practice and Your Life I help dentists take more time off while making more money through systematization, team empowerment, and creating leadership teams. Join the DPH Hero Collective and get the tools, training, and support you need to transform your practice: Team and Doctor Training for every aspect of Practice Management Comprehensive Training: Boost profit, efficiency, and team engagement. Live Q&A Sessions: Get personalized help when you need it most. Supportive Community: Connect with practice owners on the same journey. Editable Systems & Protocols: Standardize your operations effortlessly. Ready to build a practice that works for you? Visit www.DentalPracticeHeroes.com to learn more.

Sep 2, 2024 • 36min
You CAN have an Associate with Dr. Ben Kacos
Thinking about expanding your dental practice by adding associates? Discover the crucial factors that determine the right timing and strategy to effectively integrate new team members with insights from Dr. Ben Kacos of Shreveport Dental Solutions. We uncover the common pitfalls practice owners face, whether it's bringing on associates too late due to trust issues or burnout, or too early in an attempt to scale prematurely. Learn how to read key indicators, such as the number of periodic exams per month, that signal when it's time to bring on an associate, and why avoiding a scarcity mindset is essential for balanced growth.Text us your feedback! (please note: we cannot respond through this channel)) Check out www.relevanceonlinemarketing.com if you want to get the same great marketing results as Dr. Etch. Mention DPH and get your first month FREE!Take Control of Your Practice and Your Life I help dentists take more time off while making more money through systematization, team empowerment, and creating leadership teams. Join the DPH Hero Collective and get the tools, training, and support you need to transform your practice: Team and Doctor Training for every aspect of Practice Management Comprehensive Training: Boost profit, efficiency, and team engagement. Live Q&A Sessions: Get personalized help when you need it most. Supportive Community: Connect with practice owners on the same journey. Editable Systems & Protocols: Standardize your operations effortlessly. Ready to build a practice that works for you? Visit www.DentalPracticeHeroes.com to learn more.

Aug 29, 2024 • 21min
How to Stop doing Procedures you Hate
No more class II's! Ever wondered how to pivot from general dentistry to becoming a specialized provider in your practice? Join us on this episode of Dental Practice Heroes as Dr. Paul Etchison chats with Dr. Dan Briskie and Dr. Taher Dhoon from the Colorado Surgical Institute. We share our personal journeys and insights on transitioning from routine procedures like Class II fillings to focusing on more complex and fulfilling work, such as orthodontics and veneers. Dr. Dune reveals his fascinating path from corporate dentistry to owning his practice, highlighting the significance of continuous education and the integration of specialized services like single implants and full arch surgeries. We also discuss strategies for maintaining patient trust and ensuring smooth team dynamics during this transformative journey.Text us your feedback! (please note: we cannot respond through this channel))Check out www.relevanceonlinemarketing.com if you want to get the same great marketing results as Dr. Etch. Mention DPH and get your first month FREE!Take Control of Your Practice and Your Life I help dentists take more time off while making more money through systematization, team empowerment, and creating leadership teams. Join the DPH Hero Collective and get the tools, training, and support you need to transform your practice: Team and Doctor Training for every aspect of Practice Management Comprehensive Training: Boost profit, efficiency, and team engagement. Live Q&A Sessions: Get personalized help when you need it most. Supportive Community: Connect with practice owners on the same journey. Editable Systems & Protocols: Standardize your operations effortlessly. Ready to build a practice that works for you? Visit www.DentalPracticeHeroes.com to learn more.

Aug 26, 2024 • 21min
Training your Team to Close More Cases
What if your entire dental team could be your secret weapon to boost case acceptance and patient care? We share why every team member's belief in the value of dental treatments is crucial and how understanding the risks of untreated cavities can turn every patient interaction into an opportunity for improved health outcomes. Gain practical insights on structuring your meetings to maximize productivity and impact, ensuring every staff member grasps their vital role in patient care.EPISODE BONUS: Download the PPT and Verbiage Document HereText us your feedback! (please note: we cannot respond through this channel))Check out www.relevanceonlinemarketing.com if you want to get the same great marketing results as Dr. Etch. Mention DPH and get your first month FREE!Take Control of Your Practice and Your Life I help dentists take more time off while making more money through systematization, team empowerment, and creating leadership teams. Join the DPH Hero Collective and get the tools, training, and support you need to transform your practice: Team and Doctor Training for every aspect of Practice Management Comprehensive Training: Boost profit, efficiency, and team engagement. Live Q&A Sessions: Get personalized help when you need it most. Supportive Community: Connect with practice owners on the same journey. Editable Systems & Protocols: Standardize your operations effortlessly. Ready to build a practice that works for you? Visit www.DentalPracticeHeroes.com to learn more.

Aug 22, 2024 • 13min
Underperformance from your Team
Can keeping an underperforming employee really harm your dental practice more than having an empty seat? Join me, Paul Etchison, as we confront this critical question in today's episode. We’ll draw parallels to a rowing team to discuss the tough decisions you face when dealing with underperforming staff. Explore the immediate and long-term impacts on team morale and performance, the importance of understanding the risks involved, and the significance of transparent communication. Learn how to give employees a fair chance to improve by addressing the root causes of their underperformance, whether it’s timeliness, training, or personality issues. Arm yourself with the knowledge to make well-informed decisions that balance short-term staffing needs with maintaining high standards and fostering a positive team culture..Text us your feedback! (please note: we cannot respond through this channel))Check out www.relevanceonlinemarketing.com if you want to get the same great marketing results as Dr. Etch. Mention DPH and get your first month FREE!Take Control of Your Practice and Your Life I help dentists take more time off while making more money through systematization, team empowerment, and creating leadership teams. Join the DPH Hero Collective and get the tools, training, and support you need to transform your practice: Team and Doctor Training for every aspect of Practice Management Comprehensive Training: Boost profit, efficiency, and team engagement. Live Q&A Sessions: Get personalized help when you need it most. Supportive Community: Connect with practice owners on the same journey. Editable Systems & Protocols: Standardize your operations effortlessly. Ready to build a practice that works for you? Visit www.DentalPracticeHeroes.com to learn more.

Aug 19, 2024 • 36min
How to Grow your Hygiene Production in this Market Rachel Wall
Discover the secrets to creating a thriving dental hygiene department with Rachel Wall, founder and CEO of Inspired Hygiene. Learn how to attract and retain skilled hygienists, boost departmental productivity, and enhance patient care and profitability. We tackle the pressing issue of hygienist shortages and the shift towards flexible roles, offering strategies to make your practice an attractive workplace. Rachel's insights on continuous recruitment and investing in team education will transform your approach to managing staffing changes.check out Rachel's Programs at www.inspiredhygiene.comText us your feedback! (please note: we cannot respond through this channel)) Check out www.relevanceonlinemarketing.com if you want to get the same great marketing results as Dr. Etch. Mention DPH and get your first month FREE!Take Control of Your Practice and Your Life I help dentists take more time off while making more money through systematization, team empowerment, and creating leadership teams. Join the DPH Hero Collective and get the tools, training, and support you need to transform your practice: Team and Doctor Training for every aspect of Practice Management Comprehensive Training: Boost profit, efficiency, and team engagement. Live Q&A Sessions: Get personalized help when you need it most. Supportive Community: Connect with practice owners on the same journey. Editable Systems & Protocols: Standardize your operations effortlessly. Ready to build a practice that works for you? Visit www.DentalPracticeHeroes.com to learn more.
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