The Good Leadership Podcast

Today, we are joined by Lewis Jaffe.Lewis Jaffe is a dynamic business leader who brings powerful lessons from his basketball background to the corporate world. As an entrepreneur and board member, he transforms the principles he learned on the court into actionable leadership strategies that drive business success.In this episode, we explore how sports fundamentals translate into business excellence and the mindset shifts that separate great leaders from the rest. Key topics include:• The "Nine Words" principle: Always do your best and never ever give up• Why controlling your attitude and effort is the foundation of success• The importance of daily reflection time (the "quiet bus ride")• How to move from "selling" to "creating buyers" through value• Why the customer isn't always right, but must always feel valued-Website and live online programs: http://ims-online.com Blog: https://blog.ims-online.com/ Podcast: https://ims-online.com/podcasts/LinkedIn: https://www.linkedin.com/in/charlesgood/ Twitter: https://twitter.com/charlesgood99Chapters: (00:00) Introduction (01:30) Tool: The "Nine Words" Principle (04:00) Tip: Ownership and Accountability in Business (05:30) Tip: Building High-Performing Teams (08:00) Tip: The Video Conference Fire Story (14:00) Technique: Power of Daily Reflection (16:00) Tip: Controlling What You Can Control (19:00) Tip: Curiosity as a Leadership Mindset (21:00) Tip: Leader vs. Manager (23:00) Technique: Creating Buyers Instead of Selling(28:00) Tip: Managing Customer Relationships

Today, we unpack the book "Made to Stick" by Chip and Dan Heath.In this book profile, we uncover why some ideas thrive while others fade away, revealing the science behind creating messages that stick in people's minds. Charles breaks down the six key principles from the Heath brothers' acclaimed book that transform ordinary communication into unforgettable ideas that drive action.Key topics include:• How simplicity creates clarity without oversimplification• Using the element of surprise to capture and maintain attention• Why concrete language trumps abstract concepts every time• Building credibility when you lack authority or endorsements• Making people care by appealing to self-interest and group identity• Leveraging different story types to inspire action through simulationLearn from Charles's breakdown how to make your ideas impossible to ignore by applying these proven principles. Discover practical techniques that will transform how you communicate, persuade, and inspire others in both personal and professional settings.Made to Stick Book: https://www.amazon.com/Made-Stick-Ideas-Survive-Others/dp/1400064287-Website and live online programs: http://ims-online.com Blog: https://blog.ims-online.com/ Podcast: https://ims-online.com/podcasts/ LinkedIn: https://www.linkedin.com/in/charlesagood/ Twitter: https://twitter.com/charlesgood99Chapters: (00:00) Introduction(01:20) Simplicity - Distilling Ideas to Their Core (04:30) Unexpectedness - Breaking Patterns for Attention (08:20) Concreteness - Making Ideas Clear and Memorable (10:40) Credibility - Building Believability Without Authority (13:30) Emotion - Making People Care About Your Message (15:40) Stories - Inspiring Action Through Narrative (17:50) Applying the SUCCESs Framework in Communication

Today, we are joined by Bob Gerard.Bob Gerard is a seasoned learning industry professional with over 30 years of experience. At Accenture, he leads the Learning Ingenuity team within the Human Resources organization, focusing on research and development to enhance employee learning. Additionally, he co-hosts The Learning Geeks podcast, which reaches a global audience of learning professionals.In this episode, we explore the science of effective corporate learning and how organizations can measure its true impact on business performance. Bob shares insights from Accenture's billion-dollar annual investment in learning and reveals the research-backed principles that make learning stick.Key topics include:• The SCAI framework for measuring learning impact: Satisfaction, Knowledge, Application, and Impact• Eight durable learning principles that create lasting behavioral change• How immersion neuroscience technology validates effective learning design• The future of personalized, AI-powered learning experiencesLearn from Bob Gerard how to create learning experiences that go beyond attendance metrics to deliver measurable business outcomes, while balancing scientific rigor with practical application in today's rapidly changing workplace.Bob Gerard's LinkedIn: https://www.linkedin.com/in/bob-gerardLearning Geeks Podcast: https://learninggeekspod.comBob’s Star Wars Podcast: https://podcasts.apple.com/us/podcast/short-for-a-stormtrooper-a-15-minute-star/id1744259146- Website and live online programs: http://ims-online.com Blog: https://blog.ims-online.com/ Podcast: https://ims-online.com/podcasts/ LinkedIn: https://www.linkedin.com/in/charlesagood/ Twitter: https://twitter.com/charlesgood99Chapters: (00:00) Introduction(01:05) From Computer Science to Learning Expert (04:35) Learning Culture at Accenture (08:50) Tool: The SCAI Measurement Framework (18:55) Tool: Immersion Neuroscience in Learning (25:05) Tool: Eight Durable Learning Principles (34:35) Technique: Learning in the Flow of Work (39:45) Tip: Gaps in Corporate Learning Today (41:25) Tool: AI-Powered Learning Assistants (46:25) Conclusion

Today, we are celebrating 200 episodes of The Good Leadership Podcast. Join us as we journey back through the podcast and explore a curated collection of the most profound insights, tools, and techniques shared by our esteemed guests. My unwavering mission is to equip you, our listeners, with actionable and tangible strategies that you find valuable and can use right away. In this episode, we explore the fundamental principles that separate good leaders from truly great ones. From mastering the inner game of success to building lasting influence, we cover powerful lessons and practical strategies from some of the most impactful conversations in the podcast's history.Key topics include:• The psychology of success and how high achievers think differently• Building authentic influence through visibility and credibility• The power of slow thinking and strategic decision-making• Transforming from a "thermometer" to a "thermostat" leaderGain fresh insights from this collection of wisdom as Charles connects the dots between hundreds of leadership conversations to create a comprehensive guide for personal and professional growth.-Website and live online programs: http://ims-online.com Blog: https://blog.ims-online.com/ Podcast: https://ims-online.com/podcasts/ LinkedIn: https://www.linkedin.com/in/charlesagood/ Twitter: https://twitter.com/charlesgood99Chapters: (00:00) Introduction (01:00) Tool: The Inner Game of Success (07:40) Technique: Building Real Relationships (13:40) Tool: Emotional Intelligence in Leadership(17:20) Technique: The Power of Mindset (23:10) Technique: Embracing Discomfort (38:10) Tool: Communication That Connects (43:10) Technique: Critical Thinking Skills(47:20) Tip: Visibility and Influence (51:00) Tool: Building Lasting Credibility (58:30) Technique: Finding Purpose in Pain (01:04:30) Conclusion

Today, we unpack the book "How to Change" by Katy Milkman.In this book profile, we examine how understanding these barriers - from getting started to building confidence - can transform our approach to personal and professional development. Charles breaks down the psychology behind why traditional approaches often fail and introduces evidence-based strategies that actually work.Key topics include:• The power of the "fresh start effect" and how to leverage psychological reset moments• Understanding and outsmarting present bias through temptation bundling• Converting laziness from an enemy into an ally through strategic defaults• Building sustainable habits by linking new behaviors to existing routinesHow to Change Book: https://www.katymilkman.com/book-Website and live online programs: http://ims-online.comBlog: https://blog.ims-online.com/Podcast: https://ims-online.com/podcasts/LinkedIn: https://www.linkedin.com/in/charlesagood/Twitter: https://twitter.com/charlesgood99Chapters:(00:00) Introduction(01:25) Why Traditional Change Advice Fails(02:30) Tool: The Fresh Start Effect(03:35) Technique: Using Identity Labels(04:30) Understanding Present Bias(05:10) Tool: Temptation Bundling Strategies(07:00) Tool: Commitment Devices(08:00) Technique: Implementation Intentions(09:30) Leveraging Laziness(11:15) Tool: Building Confidence Through Advice(13:00) Conclusion

Today, we are joined by Dr. Jim Kirkpatrick.Dr. Jim Kirkpatrick is the senior consultant for Kirkpatrick Partners. He is a visionary and an expert in training evaluation and the creator of the New World Kirkpatrick Model. Using his 15 years of experience in the corporate world, including eight years as a training manager, Jim trains and consults for corporate, government, military and humanitarian organizations around the world. He is passionate about assisting learning professionals in redefining themselves as strategic business partners to become a viable force in the workplace. Jim delivers lively keynote addresses and conducts workshops on topics including maximizing business results, creating powerful training and evaluation strategies, building and leveraging business partnerships and increasing the transfer of learning to on-the-job behaviors. Jim co-authored three books with his father, Don Kirkpatrick, who is credited with creating the Kirkpatrick Model. He also has written four books with Wendy Kirkpatrick, including Kirkpatrick’s Four Levels of Training Evaluation and Training on Trial. Jim and Wendy also served as the subject matter experts for the United States Office of Personnel Management’s Training Evaluation Field Guide: Demonstrating the Value of Training at Every Level.In this episode, we explore the difference between the usefulness and credibility of training programs. Dr. Jim Kirkpatrick emphasizes the importance of aligning training results with desired business outcomes and the critical need for collaboration with senior leaders and line managers. Discover key strategies for keeping training relevant and engaging, how observation and relationships influence its impact, and the essential role of blended evaluation methods.Dr. Jim Kirkpatrick’s LinkedIn: https://www.linkedin.com/in/jamesdonaldkirkpatrick/ -Website and live online programs: http://ims-online.comBlog: https://blog.ims-online.com/Podcast: https://ims-online.com/podcasts/LinkedIn: https://www.linkedin.com/in/charlesagood/Twitter: https://twitter.com/charlesgood99Chapters: (00:00) Introduction(01:20) Technique: Usefulness vs. Credibility in Training(03:58) Technique: Starting with Desired Results(07:42) Tip: The Importance of Reinforcement in Training(12:07) Tip: Effective Training Evaluation Strategies(20:08) Tool: Outputs vs. Outcomes: Measuring Training Success(21:53) Tip: Advice for Training Professionals(23:25) Conclusion

Today, we are joined by Dr. Jim Kirkpatrick.Dr. Jim Kirkpatrick is the senior consultant for Kirkpatrick Partners. He is a visionary and an expert in training evaluation and the creator of the New World Kirkpatrick Model. Using his 15 years of experience in the corporate world, including eight years as a training manager, Jim trains and consults for corporate, government, military and humanitarian organizations around the world. He is passionate about assisting learning professionals in redefining themselves as strategic business partners to become a viable force in the workplace. Jim delivers lively keynote addresses and conducts workshops on topics including maximizing business results, creating powerful training and evaluation strategies, building and leveraging business partnerships and increasing the transfer of learning to on-the-job behaviors. Jim co-authored three books with his father, Don Kirkpatrick, who is credited with creating the Kirkpatrick Model. He also has written four books with Wendy Kirkpatrick, including Kirkpatrick’s Four Levels of Training Evaluation and Training on Trial. Jim and Wendy also served as the subject matter experts for the United States Office of Personnel Management’s Training Evaluation Field Guide: Demonstrating the Value of Training at Every Level.In this episode, we explore the significant changes and evolutions in training and learning and development over the past few decades.Key topics include:• The impact of AI• Learner preferences• Workplace trainingGain insights from Dr. Jim Kirkpatrick about the Kirkpatrick Model and how to understand targeted outcomes, reinforce critical behaviors, and apply effective evaluation methods so organizations can enhance their training programs for better performance and success.Dr. Jim Kirkpatrick’s LinkedIn: https://www.linkedin.com/in/jamesdonaldkirkpatrick/ -Website and live online programs: http://ims-online.comBlog: https://blog.ims-online.com/Podcast: https://ims-online.com/podcasts/LinkedIn: https://www.linkedin.com/in/charlesagood/Twitter: https://twitter.com/charlesgood99Chapters:(00:00) Introduction (01:19) Evolution of Training and L&D(03:15) Challenges and Achievements in Demonstrating Training Value(06:28) Tool: Targeted Outcomes (Level 4)(13:02) Tool: Applying Training on the Job (Level 3)(21:38) Tool: Acquiring Knowledge, Skills, and Attitude (Level 2)(25:57) Tool: Measuring Training Satisfaction (Level 1)(28:02) Conclusion

Today, we are joined by Dr. Wendy Wood. Dr. Wendy Wood is Provost Professor of Psychology and Business at the University of Southern California, where she teaches classes on behavior change. Given her research over the past 30 years, she is widely considered the world scientific expert on habit formation and change. She has published over 100 articles, and her research has been supported by Proctor & Gamble, National Science Foundation, the Templeton Foundation, and the Radcliffe Institute. She is the author of Good Habits, Bad Habits. Dr. Wood is a popular speaker at scientific conferences and with a broad range of professional groups. In 2018, she gave the inaugural address in Paris for the Sorbonne-INSEAD Distinguished Chair in Behavioral Science. Her work has been featured in The New York Times, NPR, Washington Post, on radio shows like Freakanomics, and in podcasts like the People’s Pharmacy. In this episode, Dr. Wendy Wood teaches us the science of habit formation and maintenance. The discussion covers the effectiveness of uncertain rewards in reinforcing behaviors, the significance of repetition, and how to leverage context to build and sustain habits. She also explains habit stacking, habit discontinuity, and the role of rituals. Finally, Dr. Wood emphasizes the critical role of environment in shaping our behaviors, advocating for a focus on creating supportive contexts over relying solely on willpower. Dr. Wendy Wood’s Website: https://dornsife.usc.edu/wendy-wood/ - Website and live online programs: http://ims-online.com Blog: https://blog.ims-online.com/ Podcast: https://ims-online.com/podcasts/ LinkedIn: https://www.linkedin.com/in/charlesagood/ Twitter: https://twitter.com/charlesgood99 Chapters: (00:00) Introduction (03:53) Tool: The Power of Repetition in Habit Building (07:00) Techniques: Habit Stacking and Swapping (09:00) Tip: Leveraging Life Changes for New Habits (11:05) Tip: Stress and Its Impact on Habits (15:46) Tip: Rituals vs. Habits (19:13) Tool: Context and Environment in Habit Formation (22:13) Addiction vs. Habit (25:25) Conclusion

Today, we are joined by Dr. Wendy Wood. Dr. Wendy Wood is Provost Professor of Psychology and Business at the University of Southern California, where she teaches classes on behavior change. Given her research over the past 30 years, she is widely considered the world scientific expert on habit formation and change. She has published over 100 articles, and her research has been supported by Proctor & Gamble, National Science Foundation, the Templeton Foundation, and the Radcliffe Institute. She is the author of Good Habits, Bad Habits. Dr. Wood is a popular speaker at scientific conferences and with a broad range of professional groups. In 2018, she gave the inaugural address in Paris for the Sorbonne-INSEAD Distinguished Chair in Behavioral Science. Her work has been featured in The New York Times, NPR, Washington Post, on radio shows like Freakanomics, and in podcasts like the People’s Pharmacy. In this episode, we cover the science behind our habits and how they influence our daily behaviors. Wendy highlights the significant role of the non-conscious brain and the habit part of our brain that drives much of what we do without our conscious awareness. We also explore the differences between habits and one-off decisions driven by willpower, the process of habit formation through repetition and rewards, and the concept of ideomotor action introduced by William James. This episode touches on the introspection illusion, the critical role of environmental context in shaping our habits, and practical strategies for forming and disrupting habits. Join us for this masterclass on habits! Dr. Wendy Wood’s Website: https://dornsife.usc.edu/wendy-wood/ - Website and live online programs: http://ims-online.com Blog: https://blog.ims-online.com/ Podcast: https://ims-online.com/podcasts/ LinkedIn: https://www.linkedin.com/in/charlesagood/ Twitter: https://twitter.com/charlesgood99 Chapters: (00:00) Introduction (02:37) Tool: The Power of Habits vs. Willpower (06:38) Tool: The Role of Environment in Habit Formation (10:51) Tip: Defining and Recognizing Habits (12:11) Tip: The Introspection Illusion (14:43) Tip: Situational Control vs. Self Control (20:16) Tool: Context and Habit Formation (23:47) Tip: Debunking Habit Formation Myths (25:25) Technique: The Importance of Immediate Rewards (27:52) Conclusion

Today, we are profiling the best-selling book Contagious: Why Things Catch On by Jonah Berger. In this episode, we cover how to unlock the power of virality with Jonah Berger’s STEPPS Framework. We break down each component—Social Currency, Triggers, Emotion, Public, Practical Value, and Stories—and provide practical tips and real-world examples to help you apply these principles to your personal brand or business. From the viral success of Blendtec's 'Will It Blend?' campaign to the clever use of triggers by KitKat, learn how to create content that not only captures attention but also spreads like wildfire. Get the book: https://www.amazon.com/?asc_source=01JCR4DNF23S2BA1WQ964D991W&tag=snx546-20 - Website and live online programs: http://ims-online.com Blog: https://blog.ims-online.com/ Podcast: https://ims-online.com/podcasts/ LinkedIn: https://www.linkedin.com/in/charlesagood/ Twitter: https://twitter.com/charlesgood99 Chapters: (00:00) Introduction to the STEPPS Framework (01:24) Social Currency: We Want to Look Good (03:38) Triggers: Keeping Your Brand Top of Mind (05:51) Emotions: The Fuel for Virality (07:15) Public: Visibility is Key (09:16) Practical Value: News You Can Use (11:43) Stories: The Power of Relatable Narratives (12:22) Conclusion