The Present Beyond Measure Show: Data Storytelling, Presentation & Visualization

This episode's guest is a global household name for bringing a touch of zen to your presentations. Garr Reynolds is the Elvis Presley of the presentation world, a wildly popular speaker, and the author of the award-winning and best-selling presentation book, Presentation Zen, which is considered by many to be the bible of stellar presenting. Garr’s contribution has been a pivotal force in my entire presentation career and philosophy and it was an honor and privilege to interview him.Garr is the expert in teaching that there is a better way to reach your audience through simplicity and storytelling, and provides the tools to confidently design and deliver successful presentations.And in this episode, Garr hashes it out with me on how to take a dry presentation and reinvigorate the material in totally fresh ways that will make it memorable and resonate with the audience.To view the show notes & resources for this episode, visit LeaPica.com/025.How to Follow Garr: Presentation Zen Blog LinkedIn Twitter

This episode's guest is best known for equipping analysts with Google Analytics firepower. Justin Cutroni is the revered Analytics Advocate at Google and works with educational teams to drive content strategy, product teams to provide real user feedback and sales and marketing teams to help evangelize Google’s analytics products.Justin helps analytics practitioners get the most out of their Google Analytics investment, has written three Google Analytics books, and is the author behind the mastermind behind the Analytics Talk blog. He has presented across the globe and uses a presentation style that is authoritative, approachable and easy to understand.And in this episode, Justin hashes it out with me on how to become an indispensable Google Analytics rockstar. And best of all, it was great to see what a fun, approachable guy he is. We had a blast!To view the show notes & resources for this episode, visit LeaPica.com/024.How to Follow Justin: Analytics Talk Blog Twitter LinkedIn

This episode's guest is best known for making data storytelling more than a flashy catch phrase in organizations across the country.Cole Nussbaumer Knaflic has always had a penchant for turning data into pictures and into stories. She’s honed her data visualization skills over the past decade through analytical roles in banking, private equity, and most recently at Google, where she developed and taught a course on communicating effectively with data.I first discovered her as a teacher during the TechChange Data Visualization Course with Ann K. Emery, and was instantly hooked on her balanced, pragmatic, yet not dogmatic approach to practical data storytelling.Today she helps organizations become more effective recently published Amazon.com category bestseller through her blog, Storytelling with Data, and her acclaimed workshops. She recently published a data visualization book, an Amazon category best-seller, Storytelling with Data.And in this episode, Cole dishes on insights into data visualization and practical applications on how to communicate effectively with data.To view the show notes & resources for this episode, visit LeaPica.com/023.How to Follow Cole: Storytelling with Data Blog Twitter LinkedIn

Feras Alhlou and Eric Fettman are the brain trust behind the company E-Nor, and one of my favorite Google Analytics blogs. They focus on providing the knowledge to train savvy audiences, educating lay audiences and the effective use of data within large enterprises.Together they are releasing a brand new book on winning the Google Analytics game called Google Analytics Breakthrough: From Zero to Business Impact. It is massively thorough and an actionable guide to maximizing the value from the world’s most ubiquitous analytics platform and debuts on September 19th on Amazon.And in this episode, Feras and Eric hash it out with me on how to improve clients ROI by implementing and launching successful analytics strategies.In This Episode, You’ll Learn… How to empower the practitioner to prepare for their role as communicator by depending less on verbiage and moving towards more succinct visuals Why it’s critical to understand what is important to your stakeholders and their business before presenting data Why telling a story with your data can be a powerful tool that can provide context to your audience and make data more understandable How to establish quick wins and persuade your stakeholders by using the power of improvement and the basic principles of conversion optimization How to Follow Feras & Eric: E-Nor Blog Twitter: Feras (@ferasa) & Eric (@ericfettman) LinkedIn: Feras & Eric

This episode’s guests are on a mission to create data-savvy organizations by improving the dialogue between analyst and stakeholder.Zach and Chris Gemignani are the brain trust behind Juice Analytics, a company dedicated to helping organizations learn the language of their data and very good friends of mine.They are authors of one of my favorite data presentation books called Data Fluency, one of my most frequently recommended books for my training workshop students. Data Fluency is a practical andThey are also creators of JuiceBox, a new kind of tool for visualizing enterprise data in the form of stories, not data dumps. It’s an elegant solution for walking important business owners through the story of their data in a truly digestible format while freeing analysts up to focus on deep-dive analysis that will make big impacts on the business.And in this episode, Zach and Chris hash it out with me on the top ways analysts can bring their A-game to the conference room table by presenting insights that meet their stakeholders where they are in extracting maximum value from their analytics investment.To view the show notes & resources for this episode, visit LeaPica.com/021.How to Follow Zach & Chris: Juice Analytics Twitter LinkedIn: Zach & Chris

This episode’s guest is on a mission to turn your boring product demonstration into a unique benefits-driven selling experience for technology vendors.Oscar Santolalla of the Time to Shine Podcast is an engineer turned public speaking trainer who happens to excel at teaching service providers how to deliver killer product demos.This is a supremely important service for the digital analytics and marketing industry, considering that technology services is the lifeblood of our practice.And in this episode, Oscar brings his unique framework for planning, creation and preparation for a product demo that will turn prospects into raving fans.Oscar is launching an Indiegogo campaign to fund a brand new book on this topic, called “Create and Deliver a Killer Product Demo”. Please support this great project, which closes on June 10th!In this episode, you’ll learn: The most effective structure of a killer product demonstration The right kind of pre-work before you begin to create your demo The importance of analyzing your audience’s needs and desires How many times you need to rehearse your demo (it’s more than you think!) How to avoid the most common pitfalls during product demos How to help fund his new book, “Create and Deliver Killer Product Demos” on Indiegogo by June 10th! To view the show notes & resources for this episode, visit LeaPica.com/020.How to Follow Oscar: Time to Shine Podcast Twitter LinkedIn

Today’s guest works harder than anyone I know to create super useful analytics content and resources for our industry.Depth of Knowledge. The Periodic Table of Google Analytics. The Jumpstart Podcast.These are all resources created by Google Analytics / PPC guru / dear friend Jeff Sauer of Jeffalytics, one of the most authoritative and actionable measure blogs in the space.He also routinely delivers his extensive expertise to worldwide audiences and is a sought-after speaker on the analytics conference circuit.And in this episode, he brings his pragmatic philosophy on creating stakeholders that truly believe in your work and careers that fulfill your aspirations.In this episode, you’ll learn: How to channel your passion and transfer that energy to your audience Why every talk should end with a blueprint for the audience's next steps The key to building analytics teams with complementary skills that leverage strengths How to confidently defeat Imposter Syndrome during presentations Why you need to find an internal champion for your work as an analyst To view the show notes & resources for this episode, visit LeaPica.com/019.How to Follow Jeff: Jeffalytics Blog Twitter LinkedIn SlideShare

Rand Fishkin is one of the most revered, most followed, and most celebrated figures in the digital marketing world today. He’s made his astoundingly valuable and popular Whiteboard Friday video series a digital household name.He has a knack for turning industry conference audiences into drooling, raving fans (including myself), and routinely dominates every conference speaker leaderboard he graces.And in this episode, Rand brings absolutely mind-blowing techniques for creating presentations that wow audiences and deliver insane value. Whether you’re running small internal meetings or delivering a keynote at a huge conference, these tips are priceless.In this episode, you’ll learn: How Rand evolved from mediocre to a top-rated in-demand pro speaker Planning and brainstorming secrets from Whiteboard Friday Why his #1 presentation tip is to deliver exclusive, actionable advice How to conduct presentation audience research to create resonance How he refined his speaking skills through recording himself Why consistently scoring in the top 25% should be every speaker’s goal Tips for keeping an audience engaged through longer sessions How to handle awkward moments like humor that falls flat To view the show notes & resources for this episode, visit LeaPica.com/018.How to Follow Rand: Rand on Twitter Rand on LinkedIn Moz Whiteboard Friday Rand on SlideShare

Adam Greco is founding partner of Analytics Demystified and author of an immensely popular blog about Adobe SiteCatalyst. He routinely dominates industry conference presentation leaderboards, offering a dynamic mix of gripping storytelling and practical approaches for killing it at your analytics career.And during this session, he brings his absolute best-kept strategies for delivering internal and external presentations that create indispensability and propel careers forward.In this episode, you’ll learn: How to apply the P.I.C.A. methodology to create a viz that supports your insight How choosing the right chart type is crucial to understanding your data The in’s and out’s of using a small multiples chart to show trending between segments How to use color to strategically emphasize your big message How you can submit your own troublesome charts and sneaky slides for a free video podcast visualization renovation! To view the show notes & resources for this episode, visit <LeaPica.com/017>.How to Follow Adam: Adam’s Blog on Analytics Demystified Adam on Twitter and LinkedIn Get up close and personal with Adam on the Measure Slack Channel

Today’s Primp Your Slide submission comes courtesy of Jennifer Yacenda of Starwood.She sent in a doozy of a viz; a dual axis bar / line chart showing the revenue monthly trend, growth and projected targets for four digital marketing channels.To view the companion video tutorial and resources for this episode, visit LeaPica.com/016.In This Episode, You’ll Learn: How to apply the P.I.C.A. methodology to create a viz that supports your insight How choosing the right chart type is crucial to understanding your data The in’s and out’s of using a small multiples chart to show trending between segments How to use color to strategically emphasize your big message How you can submit your own troublesome charts and sneaky slides for a free video podcast visualization renovation!