Today’s Primp Your Slide submission comes courtesy of Jennifer Yacenda of Starwood.
She sent in a doozy of a viz; a dual axis bar / line chart showing the revenue monthly trend, growth and projected targets for four digital marketing channels.
To view the companion video tutorial and resources for this episode, visit LeaPica.com/016.
In This Episode, You’ll Learn:
- How to apply the P.I.C.A. methodology to create a viz that supports your insight
- How choosing the right chart type is crucial to understanding your data
- The in’s and out’s of using a small multiples chart to show trending between segments
- How to use color to strategically emphasize your big message
- How you can submit your own troublesome charts and sneaky slides for a free video podcast visualization renovation!
The Present Beyond Measure Show: Data Storytelling, Presentation & Visualization