
The Simmer
The Simmer explores and explains hot topics in restaurant technology and the future of hospitality. It's led by two industry veterans with a lot of opinions. Kristen Hawley has spent over a decade covering the beat for her newsletter Expedite and top titles including Fast Company, Business Insider, Bon Appetit, Eater, and Food & Wine. Brandon Barton is CEO of Bite, an industry-leading intelligent kiosk ordering software provider with nearly two decades of experience in restaurant tech. Each episode, the hosts interview some of the smartest people in hospitality to dissect what's happening now
Latest episodes

Sep 11, 2024 • 40min
Tracy Kim, CEO, Dig
Tracy Kim, CEO of Dig, a popular East Coast restaurant chain, shares her journey to leadership and insights on the brand’s growth. She discusses the company's rapid expansion, marking its 33rd location, and how they are adapting their business model to meet family dining trends. The conversation also dives into evolving consumer preferences, particularly the shift towards kiosk ordering, and the integration of technology to enhance operations. Kim reflects on overcoming pandemic challenges and the brand's significance in New York.

5 snips
Aug 27, 2024 • 47min
Debby Soo, CEO, OpenTable
Reservations are having a moment. So when the biggest player in the game makes big changes to its platform, the industry pays attention. Debby Soo assumed the top role at OpenTable in the summer of 2020, when restaurants were reeling from the sudden onset of the pandemic that changed their business forever. In this episode, we talk about the changes Soo and her exec team have made at OpenTable, working to win back the best restaurants in the country (and abroad) and push a decades-old restaurant technology company into the future.

Aug 20, 2024 • 37min
Gregg Majewski CEO, Craveworthy Brands
Gregg Majewski, CEO of Craveworthy Brands, an innovative restaurant platform company, shares insights on scaling in a competitive market. He discusses how his company achieved explosive growth, reaching 200 locations and $200 million in sales within just 18 months. Majewski emphasizes the importance of brand differentiation and effective support for franchisees. He also tackles the challenges of integrating technology while preserving personal service in dining, and outlines Craveworthy's ambitious plan to develop 500 more restaurants and aim for a billion-dollar valuation.

Aug 14, 2024 • 50min
Matt Tucker, CEO, Tock
Matt Tucker, CEO of Tock, an innovative reservation service, dives into the recent shake-ups in the restaurant booking industry. With American Express's acquisition of Tock and OpenTable's partnership with Visa, he offers a bold take on the competitive landscape. Tucker discusses the headache of bots and brokers disrupting reservations and shares insights on the impact of delivery fees on restaurants. He emphasizes the need for fairness in access to dining and the evolution of reservation systems in a rapidly changing market.

Jul 10, 2024 • 34min
Nancy Luna, Restaurant Industry Journalist
Nancy Luna is a veteran restaurant industry reporter and writer. She's covered restaurants in some capacity for over two decades for outlets including The Orange County Register, Nation's Restaurant News, and Business Insider. Starting as a blogger on MySpace (!!) during her local newspaper days, Nancy has carved out a niche that's served her as a journalist for decades. On this special summer vacation episode of The Simmer, we talk media, PR, conferences and more.

Jun 18, 2024 • 42min
Chip Wade, CEO, Union Square Hospitality Group
What's the future of full service restaurants? It's easy to get caught up in growth and scale, but in this industry segment, customer experience *really* matters. Chip Wade took the reins at Union Square Hospitality Group from its storied founder, Danny Meyer. In this episode, we talk about how Wade will move USHG into a new era, including HQ+, the company's new training program for business leaders across industries.

Jun 4, 2024 • 40min
Kyle Norton, Chief Revenue Officer, Owner.com
In January, Owner.com announced a $33 million Series B round of funding, mainly from existing investors. According to Owner.com CRO Kyle Norton, it’s in service of helping mom-and-pop restaurants increase direct online sales. In this episode we talk about how restaurants can find and retain online customers, the evolution of restaurant discovery, and why working within narrow constraints — a particular customer set and limited customization options — is Owner’s winning strategy.

7 snips
May 21, 2024 • 45min
Noah Glass, founder and CEO, Olo
Noah Glass, founder and CEO of Olo, discusses the evolution of restaurant technology over two decades. Topics include digital ordering, classic cocktails, and challenges in the industry. They explore loyalty programs, guest relationships, and balancing automation with human touch in the restaurant industry.

May 14, 2024 • 44min
Will Guidara, restaurateur and author of Unreasonable Hospitality
Since leaving Eleven Madison Park, the New York City fine dining restaurant he led to worldwide renown, nearly five years ago, Will Guidara has evangelized "unreasonable hospitality," or, as he defines it, the art of giving people more than they expect. As a professional speaker, he's managed to apply principles of running a successful and hospitable restaurant to other industries, from lawn care to insurance. In this episode, we tackle some big questions about the future of restaurants, including technology's role in hospitality. Plus, Will shares the ideas behind two of his newest projects, the annual Welcome Conference (returning to New York in September!), and his twice-monthly newsletter, Pre-Meal.
Music provided by Heywood Rex.

6 snips
Apr 30, 2024 • 45min
Katie Fogertey, CFO, Shake Shack
Katie Fogertey, CFO of Shake Shack, discusses bespoke deployment, drive-thrus, combo meals, and the importance of kiosks for the company's future. They explore the impact of food delivery services, government regulation, and innovative strategies for enhancing guest experiences.