The Fitness Business Podcast with Erin Dimond and Jordan Dugger

Part 2 of our two part Online vs In-Person Training series (go listen to Part 1 if you haven't listened to it yet) and this episode is a lot more tactical and strategic. I'm going to share how to build out the systems you'll need to make the switch to online, how to price your offer, and share with you the 3 pricing models we've seen work a hundred times over. Topics include:   - Listen to Part 1 First - How It Works and Systems - Trainerize Custom App - Tying it All Together - Pricing - Driving This Concept Home with a Story - The 3 Models - Podcast Episode Recommendation ---------- Imagine Being Able To Walk Away From a 3-Day Mastermind Weekend With the Exact Steps to Start, or Scale Your Fitness Coaching Business + Meet Your New Tribe Who Actually “Get It”   If this sounds interesting… Join Us at the Next Fit Biz Mastermind Weekend - The ONLY live event for fitness coaches that not only teaches you how to increase your income + impact but also will help you eliminate imposter syndrome.  P.S. Use Code FITBIZ2022 For 50% Off Tickets (Limited Time)  To Learn More + Get Your Ticket Before They Sell Out! → CLICK HERE  ---------- Learn More About Impact Fitness Coaching Academy,   To Learn More About I.F.C.A. - And How We’ve Helped More Than 1,700 Fitness Coaches, Experts, and Influencers Grow a 5-35k+ Month Online Fitness Business Without Paid Ads, Complicated Funnels, or Even Having a Large Social Media Following    Click Here→ to VISIT THE IFCA PAGE  ---------- GIVEAWAY!  Leave a rating + review on iTunes, and Have a Chance To Win a $200 Amazon Gift Card + Special Prizes! Winners Announced Monthly on The Episode. Simply leave a review, and send a screenshot to the Fit Biz Podcast Instagram Page!

If you're in a in-person trainer, there's a frightening statistic to be aware of. It was recently released that 90% of in-person trainers fail and we don't want you to be one of them. I want to share the 3 reasons why in-person trainers fail, the future of the online industry and why you should make the pivot now, and why going online is beneficial to you and your clients. Topics include:   - What To Expect in Part 1 - If You Want a Visual - Why 90% of In-Person Trainers Fail - Who This Works For and How to Start Today - The 3 Currencies - 3 Reasons In-Person Trainers Fail - The Future in the Online Industry - Only Getting Paid While In the Gym ---------- Imagine Being Able To Walk Away From a 3-Day Mastermind Weekend With the Exact Steps to Start, or Scale Your Fitness Coaching Business + Meet Your New Tribe Who Actually “Get It”   If this sounds interesting… Join Us at the Next Fit Biz Mastermind Weekend - The ONLY live event for fitness coaches that not only teaches you how to increase your income + impact but also will help you eliminate imposter syndrome.  P.S. Use Code FITBIZ2022 For 50% Off Tickets (Limited Time)  To Learn More + Get Your Ticket Before They Sell Out! → CLICK HERE  ---------- Learn More About Impact Fitness Coaching Academy,   To Learn More About I.F.C.A. - And How We’ve Helped More Than 1,700 Fitness Coaches, Experts, and Influencers Grow a 5-35k+ Month Online Fitness Business Without Paid Ads, Complicated Funnels, or Even Having a Large Social Media Following    Click Here→ to VISIT THE IFCA PAGE  ---------- GIVEAWAY!  Leave a rating + review on iTunes, and Have a Chance To Win a $200 Amazon Gift Card + Special Prizes! Winners Announced Monthly on The Episode. Simply leave a review, and send a screenshot to the Fit Biz Podcast Instagram Page!

Lost 160 pounds, cover of Women's Health Magazine, trainer on the Biggest Loser… and she did it all while being HERSELF! The real and vulnerable human and you can too! Erica joins us today to talk about her story and journey, her business structure, whether she sees herself as a visionary or integrator, and much more! Topics include:   - Erica’s Story - Starting with Planet Fitness - Seeing Success - Setting Boundaries - Running a Studio - Erica’s Business Structure - Visionary vs Integrator - One Piece of Advice - Where to Find Erica ---------- Follow Erica on Instagram ---------- Imagine Being Able To Walk Away From a 3-Day Mastermind Weekend With the Exact Steps to Start, or Scale Your Fitness Coaching Business + Meet Your New Tribe Who Actually “Get It”   If this sounds interesting… Join Us at the Next Fit Biz Mastermind Weekend - The ONLY live event for fitness coaches that not only teaches you how to increase your income + impact but also will help you eliminate imposter syndrome.  P.S. Use Code FITBIZ2022 For 50% Off Tickets (Limited Time)  To Learn More + Get Your Ticket Before They Sell Out! → CLICK HERE  ---------- Learn More About Impact Fitness Coaching Academy,   To Learn More About I.F.C.A. - And How We’ve Helped More Than 1,700 Fitness Coaches, Experts, and Influencers Grow a 5-35k+ Month Online Fitness Business Without Paid Ads, Complicated Funnels, or Even Having a Large Social Media Following    Click Here→ to VISIT THE IFCA PAGE  ---------- GIVEAWAY!  Leave a rating + review on iTunes, and Have a Chance To Win a $200 Amazon Gift Card + Special Prizes! Winners Announced Monthly on The Episode. Simply leave a review, and send a screenshot to the Fit Biz Podcast Instagram Page!

Ethan is an absolute badass as you'll hear in this episode and he came to us doing very well on paper. Making 15k/mo but admits he was miserable. He wanted to operate in a different way but wasn't sure what that looked like. During and after IFCA, he has hit 20k/months and doing it his way and enjoying every step along the way. Topics include:   - Ethan’s Story - Sparking Change - Value Over Money - Cultivating Optimism - The Other 23 Hours - How Ethan Found IFCA - The Problem Ethan Wanted to Solve - Rapid Fire Questions - Advice to Someone In Ethan’s Previous Position - Where to Find Ethan ---------- Imagine Being Able To Walk Away From a 3-Day Mastermind Weekend With the Exact Steps to Start, or Scale Your Fitness Coaching Business + Meet Your New Tribe Who Actually “Get It”   If this sounds interesting… Join Us at the Next Fit Biz Mastermind Weekend - The ONLY live event for fitness coaches that not only teaches you how to increase your income + impact but also will help you eliminate imposter syndrome.  P.S. Use Code FITBIZ2022 For 50% Off Tickets (Limited Time)  To Learn More + Get Your Ticket Before They Sell Out! → CLICK HERE  ---------- Learn More About Impact Fitness Coaching Academy,   To Learn More About I.F.C.A. - And How We’ve Helped More Than 1,700 Fitness Coaches, Experts, and Influencers Grow a 5-35k+ Month Online Fitness Business Without Paid Ads, Complicated Funnels, or Even Having a Large Social Media Following    Click Here→ to VISIT THE IFCA PAGE  ---------- GIVEAWAY!  Leave a rating + review on iTunes, and Have a Chance To Win a $200 Amazon Gift Card + Special Prizes! Winners Announced Monthly on The Episode. Simply leave a review, and send a screenshot to the Fit Biz Podcast Instagram Page!

We're in a unique time when it comes to organic growth where reels are still getting a lot of focus, traction, and reach and I want to share with you how you can take your reels to the next level. I want to share 4 quick hacks to better reels and offer you even more help at the end of this episode.    Time Stamps:   (0:20) Increasing Engagement with Reels (2:35) What’s Your Intent? (3:20) Emotions to Elicit (5:40) Use More Copywriting (9:03) Clear over Cute (10:25) A Great Thumbnail (13:40) Message Me “HOOK” (13:49) Bonus Tip (15:16) Mistakes to Avoid ---------- Imagine Being Able To Walk Away From a 3-Day Mastermind Weekend With the Exact Steps to Start, or Scale Your Fitness Coaching Business + Meet Your New Tribe Who Actually “Get It”   If this sounds interesting… Join Us at the Next Fit Biz Mastermind Weekend - The ONLY live event for fitness coaches that not only teaches you how to increase your income + impact but also will help you eliminate imposter syndrome.  P.S. Use Code FITBIZ2022 For 50% Off Tickets (Limited Time)  To Learn More + Get Your Ticket Before They Sell Out! → CLICK HERE  ---------- Learn More About Impact Fitness Coaching Academy,   To Learn More About I.F.C.A. - And How We’ve Helped More Than 1,700 Fitness Coaches, Experts, and Influencers Grow a 5-35k+ Month Online Fitness Business Without Paid Ads, Complicated Funnels, or Even Having a Large Social Media Following    Click Here→ to VISIT THE IFCA PAGE  ---------- GIVEAWAY!  Leave a rating + review on iTunes, and Have a Chance To Win a $200 Amazon Gift Card + Special Prizes! Winners Announced Monthly on The Episode. Simply leave a review, and send a screenshot to the Fit Biz Podcast Instagram Page!

Curious or feeling ready to run ads in your fitness business but haven't pulled the trigger yet? There are certain things you'll want to have established first in your business before running ads and I want to share all of those things with you today. We'll zoom out and talk about the 6 ways to get customers, the 3 currencies in business, the 3 phases of scaling, and how ads play into everything. Topics include:   - When To Run Ads - When Do Paid Ads Make Sense? - Establishing Your Authority - The 6 Ways to Get Customers - The 3 Currencies - The 3 Phases of Scaling - Want a Proven System? ---------- Imagine Being Able To Walk Away From a 3-Day Mastermind Weekend With the Exact Steps to Start, or Scale Your Fitness Coaching Business + Meet Your New Tribe Who Actually “Get It”   If this sounds interesting… Join Us at the Next Fit Biz Mastermind Weekend - The ONLY live event for fitness coaches that not only teaches you how to increase your income + impact but also will help you eliminate imposter syndrome.  P.S. Use Code FITBIZ2022 For 50% Off Tickets (Limited Time)  To Learn More + Get Your Ticket Before They Sell Out! → CLICK HERE  ---------- Learn More About Impact Fitness Coaching Academy,   To Learn More About I.F.C.A. - And How We’ve Helped More Than 1,700 Fitness Coaches, Experts, and Influencers Grow a 5-35k+ Month Online Fitness Business Without Paid Ads, Complicated Funnels, or Even Having a Large Social Media Following    Click Here→ to VISIT THE IFCA PAGE  ---------- GIVEAWAY!  Leave a rating + review on iTunes, and Have a Chance To Win a $200 Amazon Gift Card + Special Prizes! Winners Announced Monthly on The Episode. Simply leave a review, and send a screenshot to the Fit Biz Podcast Instagram Page!

Part 2 of our conversation with Cole Gordon! Cole answers a few questions from our IFCA students we hope you find valuable as well! Topics include:   - 0-1 Million and Phases of Ascension - For the Love of the Game or Fear of Losing it All? - Fitness Offer to Phase 2 and 3? - Getting Employees Bought Into the Mission - Positioning a Unique Mechanism ---------- Follow Cole on Instagram ---------- Imagine Being Able To Walk Away From a 3-Day Mastermind Weekend With the Exact Steps to Start, or Scale Your Fitness Coaching Business + Meet Your New Tribe Who Actually “Get It”   If this sounds interesting… Join Us at the Next Fit Biz Mastermind Weekend - The ONLY live event for fitness coaches that not only teaches you how to increase your income + impact but also will help you eliminate imposter syndrome.  P.S. Use Code FITBIZ2022 For 50% Off Tickets (Limited Time)  To Learn More + Get Your Ticket Before They Sell Out! → CLICK HERE  ---------- Learn More About Impact Fitness Coaching Academy,   To Learn More About I.F.C.A. - And How We’ve Helped More Than 1,700 Fitness Coaches, Experts, and Influencers Grow a 5-35k+ Month Online Fitness Business Without Paid Ads, Complicated Funnels, or Even Having a Large Social Media Following    Click Here→ to VISIT THE IFCA PAGE  ---------- GIVEAWAY!  Leave a rating + review on iTunes, and Have a Chance To Win a $200 Amazon Gift Card + Special Prizes! Winners Announced Monthly on The Episode. Simply leave a review, and send a screenshot to the Fit Biz Podcast Instagram Page!

Want free sales training from an 8 figure sales trainer? We thought so! Cole Gordon is the CEO of Remote Closers Academy that helps coaches and other make 20k/month and beyond and Closers.io which teaches people how to be in the 1% of closers while hiring and scaling sales teams. This is a two part episode and we'll conclude this talk on the next episode. Topics include:   - Who is Cole Gordon?  - Cole’s Story - Why Mentorship Never Stops - Negative Connotation of Sales - Keto Diet Example and Selling the Method - Need vs Insight Based Selling - Gratitude Practice for Your Business - Cole’s Business Structure ---------- Follow Cole on Instagram ---------- Imagine Being Able To Walk Away From a 3-Day Mastermind Weekend With the Exact Steps to Start, or Scale Your Fitness Coaching Business + Meet Your New Tribe Who Actually “Get It”   If this sounds interesting… Join Us at the Next Fit Biz Mastermind Weekend - The ONLY live event for fitness coaches that not only teaches you how to increase your income + impact but also will help you eliminate imposter syndrome.  P.S. Use Code FITBIZ2022 For 50% Off Tickets (Limited Time)  To Learn More + Get Your Ticket Before They Sell Out! → CLICK HERE  ---------- Learn More About Impact Fitness Coaching Academy,   To Learn More About I.F.C.A. - And How We’ve Helped More Than 1,700 Fitness Coaches, Experts, and Influencers Grow a 5-35k+ Month Online Fitness Business Without Paid Ads, Complicated Funnels, or Even Having a Large Social Media Following    Click Here→ to VISIT THE IFCA PAGE  ---------- GIVEAWAY!  Leave a rating + review on iTunes, and Have a Chance To Win a $200 Amazon Gift Card + Special Prizes! Winners Announced Monthly on The Episode. Simply leave a review, and send a screenshot to the Fit Biz Podcast Instagram Page!

Are you wanting to make the jump from in-person training to the online world but not sure if you can or where to start? Meet Tyler! Tyler was in the exact same position as you and whether you're an in-person trainer or someone who wants to take their business to the next level, this is a great episode and testament to what results when you trust yourself and put in the work. Topics include:   - What Tyler Learned About Himself - Parenthood - Tyler’s Training Background with Athletes - Shifting to Online from In-Person - Tyler’s Work Ethic - Goals and Joining IFCA - Advice to the In Person Trainer - Success Coach Cory Carpenter  - Where to Find Tyler ---------- Imagine Being Able To Walk Away From a 3-Day Mastermind Weekend With the Exact Steps to Start, or Scale Your Fitness Coaching Business + Meet Your New Tribe Who Actually “Get It”   If this sounds interesting… Join Us at the Next Fit Biz Mastermind Weekend - The ONLY live event for fitness coaches that not only teaches you how to increase your income + impact but also will help you eliminate imposter syndrome.  P.S. Use Code FITBIZ2022 For 50% Off Tickets (Limited Time)  To Learn More + Get Your Ticket Before They Sell Out! → CLICK HERE  ---------- Learn More About Impact Fitness Coaching Academy,   To Learn More About I.F.C.A. - And How We’ve Helped More Than 1,700 Fitness Coaches, Experts, and Influencers Grow a 5-35k+ Month Online Fitness Business Without Paid Ads, Complicated Funnels, or Even Having a Large Social Media Following    Click Here→ to VISIT THE IFCA PAGE  ---------- GIVEAWAY!  Leave a rating + review on iTunes, and Have a Chance To Win a $200 Amazon Gift Card + Special Prizes! Winners Announced Monthly on The Episode. Simply leave a review, and send a screenshot to the Fit Biz Podcast Instagram Page!

Be forewarned: I have sales top of mind recently as we at IFCA have been updating our internal sales processes so expect some extreme numbers and percentages in today's episode but for a good reason. This is by far my favorite sales framework and has helped me along with our IFCA students 2-3x their close rate.   Time Stamps:   - My Favorite Sales Framework - Following These 2 Aspects - Please Rate and Review - What Happens if Nothing Changes? - Our 90 Day Accelerator Program ---------- Imagine Being Able To Walk Away From a 3-Day Mastermind Weekend With the Exact Steps to Start, or Scale Your Fitness Coaching Business + Meet Your New Tribe Who Actually “Get It”   If this sounds interesting… Join Us at the Next Fit Biz Mastermind Weekend - The ONLY live event for fitness coaches that not only teaches you how to increase your income + impact but also will help you eliminate imposter syndrome.  P.S. Use Code FITBIZ2022 For 50% Off Tickets (Limited Time)  To Learn More + Get Your Ticket Before They Sell Out! → CLICK HERE  ---------- Learn More About Impact Fitness Coaching Academy,   To Learn More About I.F.C.A. - And How We’ve Helped More Than 1,700 Fitness Coaches, Experts, and Influencers Grow a 5-35k+ Month Online Fitness Business Without Paid Ads, Complicated Funnels, or Even Having a Large Social Media Following    Click Here→ to VISIT THE IFCA PAGE  ---------- GIVEAWAY!  Leave a rating + review on iTunes, and Have a Chance To Win a $200 Amazon Gift Card + Special Prizes! Winners Announced Monthly on The Episode. Simply leave a review, and send a screenshot to the Fit Biz Podcast Instagram Page!