The Fitness Business Podcast with Erin Dimond and Jordan Dugger

During our Transform2gether days that later became T4E Systems, we made 5 critical shifts that took us from 10k months to 100k months and if you are looking to do the same in 2024, don't miss this episode. We'll talk about why you need to remove yourself from coaching and step into the CEO role, the importance of lead magnets and your email list, eliminating unnecessary tasks, and more! Time Stamps: (0:54) May of 2018 (1:21) Backstory to Erin's Business (2:41) Transform2gether (2:54) Removing The CEO From Coaching Clients (3:36) Lead Magnet and Email List (4:37) Investing in Mentorship (5:56) Eliminating Unnecessary Tasks (6:36) Focusing on Who vs What (7:41) Our $200 Giveaway ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Want your content to convert followers into clients lightning fast? On today's episode, I'll breakdown what has helped thousands of IFCA clients along with our social media pages, what converts the best, types of posts, why you should be posting everyday if you're a beginner, and more! Time Stamps: (0:06) Posting Content to Gain Clients (1:15) Taking More Followers Into Clients (1:58) After a Year, 3-5 a Week (2:15) 3 Types of Posts (3:30) Creating Content Around Problems of Your Ideal Clients (5:38) Indirect Offer (7:02) Indirect Offer Example (9:24) Direct Offer (10:20) Direct Offer Example (11:41) Conversation Starter Posts (13:41) Our Goal With Our Podcast ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Another year has passed and a lot of lessons learned in 2023. For our 500th episode, we wanted to come together to discuss our biggest f*ck up's and wins over the last year, talk about our investment property in Georgia, parenting and constant changes, a parenting productivity hack Jordan uses to stay hydrated, and more! Time Stamps: (1:17) From Failures to Lessons and Opportunities (3:15) First The Wins (5:55) Cherrypicking Jealousy (7:10) Too Much on Doordash (8:25) 2023 Investments (10:27) Georgia Airbnb Vacation Home (11:41) Waiting Too Long to Delegate (16:42) Parenting and Constant Changes (17:22) Parenting Hack #peeinbottles (19:57) Live Event (23:45) Not Getting Pregnant (27:57) Boobie Milk ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Do you know the true power of your subconscious? Have you ever been interested in learning more about NLP? Today's guest has an incredible story we are excited to share with you! Amanda Bybel is a mindset expansion expert that helps coaches stand out online, amplify their impact, and make bank as a credentialed coach. We discuss Amanda's story, how to be a great mom and entrepreneur, and end with a really cool EFT tapping exercise! Time Stamps: (1:37) Mom Identity (6:51) The Inner Beauty Bybel (8:21) Amanda Hiring Her First Coach (10:51) First Starting in NLP (14:03) The Power of The Subconscious (18:34) EFT Tapping (20:29) Cold Plunges (23:06) Being an Entrepreneur (31:16) Being a Great Mom and Entrepreneur (34:09) Knowing Your Value (37:54) Tapping Exercise (46:11) Where to Find Amanda ---------- Follow Amanda on Instagram ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Wrapping up our 2 part series on running ads, I want to share what you should be tracking so you know if your ads are "working" or not. You'll probably have to listen to this one a couple times but what get measured gets managed and this could be the key to your business growth in 2024. Time Stamps: (0:37) Part 1 Recap (5:13) Spend Percentage (6:17) What Ad Metrics to Track (8:45) Return on Ad Spend (10:41) Put Yourself In Your Customers Shoes ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

If you've been on the fence about running ads and want to know when it's viable to start, today's episode (and the next one) is for you! I talk about why most business coaches don't talk about ads, what you should have solidified in your business prior to running ads, and why investing in attention is so effective. Time Stamps: (0:26) When to Start Running Paid Ads (1:27) Hope You Enjoyed Your Christmas (5:31) What Most Business Coaches Are Saying (6:42) Developing Your OSS (7:47) Validating Your Core Offer (9:33) Quality Backend Offer (10:46) Strong Email and SMS System (12:34) Your Blended Cost of Acquisition (12:51) Funnels We're Using (14:27) Investing in Attention and Mentorship ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Feel like you're constantly hitting a ceiling? When good things happen in your life, do you go do something stupid for no reason? You're not alone as this is very common but solvable (kinda). I want to share with you 3 ways I've been working on this and while I don't think I'll ever truly solve it, they have helped a lot and hopefully they help you too. Time Stamps: (0:46) Keep Fucking Yourself Over? (2:26) Thermostat Analogy (4:16) Fear of Success or Loss (5:20) How to Work On This (6:44) Last Night's Masterclass (8:38) Search Lead Gen Challenge ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Statistically, student or client failure is unfortunately inevitable the bigger you grow but there are things both from a mindset perspective and an operational perspective to minimize its effect on your business. I want to cover some of our biggest mistakes, why you should track everything for refund disputes, be aware of your emotional composure during these times, and more! Time Stamps: (0:42) What To Do When Clients Don't Have Success (2:20) Our Self-Paced Course (5:30) Advice from Alex Hormozi (7:48) Track Everything (9:30) Your Emotional Composure (11:55) Referral Rate and Collection Rate (14:13) Compare Mentorship vs College (16:05) Giving Yourself Praise ---------- Join Us December 19th For Our "New-Client Rush" 90-Min Workshop Challenge! ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Over the past weekend, we had our IFCA event in Scottsdale and one of our amazing speakers was Brock Johnson (you've probably seen him on Instagram). We learned so much from Brock that we wanted to share some of his top tips and strategies with you to grow your Instagram and grow your engagement in 2024 and beyond. Time Stamps: (0:50) Our Event This Past Weekend (1:48) Picking a Niche (1:59) Optimizing Your Profile (4:10) SEO and Keywordtool.io (4:40) 4 Keys to Growth (8:30) Repurposing Your Best Content (9:34) Clear CTA's (11:43) Upcoming Masterclass ---------- Join Us December 19th For Our "New-Client Rush" 90-Min Workshop Challenge! ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Even the darkest of times can lead to superpowers later in life and our guest today is a living example of that. Returning for his 4th time, Brad Jensen, Owner of Key Nutrition and The Next Level Experience, joined our IFCA community as a guest speaker and we wanted to include the interview portion on the podcast today. If you haven't heard Brad's full story, definitely check out Episode 40 below in the show notes. Expect to learn what optimism really is, what Brad would do differently if he started over again (hint it has to do with mentorship and hiring help earlier), how to throw shade in an intelligent way, and more! Time Stamps: (1:35) What To Expect on Today's Episode (4:05) When Jordan and Brad Met (4:22) Brad's Story and The Depths of Addiction (9:05) The Truth of "Glass Half Full" Mentality (10:16) Addict to Entrepreneur (15:20) Starting Over and Scaling Again (19:40) Brad's Personal Development Routines (23:20) Keys to Social Media and Throwing Shade (30:35) What Drives Brad Crazy ---------- Follow Brad on Instagram Episode 135 - Evolving Your Content to Match your Personality and Message | with Brad Jensen Episode 85 - Delegation From a 7-Figure Fitness Entrepreneur | with Brad Jensen Episode 40 - From Heroine to Hero and the Keys to Triumph with Brad Jensen ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The 5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed