

Talking Purpose: The Purpose and Profit Business Podcast
Katie Boothby-Kung
Welcome to Talking Purpose, the podcast. I'm your host, Katie Boothby-Kung, a sustainability expert who has worked with thousands of brands to help them find sustainable and profitable solutions for their company. Talking Purpose is a podcast for small and medium sized businesses looking to build sustainable brands that make an impact. But branding isn't just about some key messages and a flashy logo. Brand runs deep and if you are creating a sustainable business, these values should be ingrained in every part of your company. From operations, culture and hiring through to how you communicate and tell your story. In some of the teasers, you heard from from experts who join me to share their tips, tricks and hot takes on sustainable brand building so you can create a business that’s good for people, the planet and your profits too! Check it out!
Episodes
Mentioned books

Sep 28, 2022 • 47min
Climate Neutral - How to calculate your carbon emissions and share with your customers
It was a pleasure to have time today to chat with Austin Whitman the CEO of Climate Neutral. Climate Neutral is a nonprofit organization working to eliminate carbon emissions. They do this by creating access to tools and networks that support businesses during their decarbonization journey and help them to measure their carbon footprint. Measuring your carbon shouldn’t be hard or expensive and Climate Neutral is lowering barriers to this impact tactic. In this episode, Austin discusses green certifications, the complicated world of carbon credits and offset and we nerd out a little on policy from our former lives!Climate NeutralShopifyShopify is a leading provider in commerce tools to start, grow, market, and manage a business,. Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Learn more about starting and scaling a for-purpose business at www.talkingpurpose.ca Start your business today on the best e-commerce platform in the world on Shopify

Sep 28, 2022 • 30min
Mindful Commerce - Building a social enterprise business community and connecting sustainable commerce solutions
In today’s episode, we have the opportunity to hear from Krissie Leyland, the co-founder at Mindful Commerce, a community for impact driven e-commerce brands. She’s also the founder of Kollectify, a brand and content marketing agency based in the United Kingdom. In this episode we chat about her 6 steps to being a more sustainable brand, aligning your purpose with your brand and audience and mitigating your digital carbon footprint. You’ll also have a chance to learn more about the Mindful Commerce community and how they’re helping sustainable business grow. Mindful Commerce: https://mindfulcommerce.io/Community linkLearn more about starting and scaling a for-purpose business at www.talkingpurpose.ca Start your business today on the best e-commerce platform in the world on Shopify

Sep 28, 2022 • 1min
TRAILER - Welcome to Talking Purpose
Learn more about starting and scaling a for-purpose business at www.talkingpurpose.ca Start your business today on the best e-commerce platform in the world on Shopify