HUNGRY.

Dan Pope
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Nov 2, 2023 • 15min

Espresso: The D2C Blueprint - How to scale to 3 mill revenue in 3 months - Matt Kelly

Listen to the full episode here:Espresso's are powered by our brand new sponsor, Unleashed! 1. What on earth is Unleashed, I hear you asking?   Unleashed is Inventory management software that talks to your financial and eComm software. We use it daily at Islands. It's BANGING!! 2.  Why Unleashed will change your life as a foodie founder?  Cut admin time in half. Save money. Lots of money. Get lucid clarity on margins. Be all over cash flow, after all cash is king. Manage stock and cash flow.  3. The biggest brands in FMCG love love Unleashed Your fave brands like Candy Kittens, Tiny Rebel, TRIP use religiously. Tarquins Gin, Three Spirit, Minor Figures, The Turmeric Co., Volcano Coffee 4. Do yourself a favour Feel free to reach out to the utter legends Josh and Bryony at Unleashed, book in a 20 min chat with this magical link. Even if nothing comes of it, it's worth having a chat. Click this magical link 🤝 Let's Connect! ►Let’s link-up here ​ (https://www.linkedin.com/in/daniel-pope/) ►Stalk me here ​ (https://www.instagram.com/_hungry.pod/)
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Oct 30, 2023 • 1h 21min

How To ACTUALLY Win a CoOp Listing and Drive an Insane Rate of Sale

Every top food and drink founder reads our Newsletter - why wouldn't you?https://hungryfeast.beehiiv.com/Watch the full shabang on Youtube - https://www.youtube.com/@HungryFMCG/videosLet’s link up on LinkedIn - https://www.linkedin.com/in/daniel-pope/Stalk me on Insta- https://www.instagram.com/_hungry.pod/HUNGRY’s absolutely bloody marvellous and wonderful sponsorsMackenzie Jones - https://www.mackenziejones.co.uk/GS1 - https://www.gs1uk.org/BOWIMI - https://www.bowimi.com/HC Consulting - https://www.hc-consulting.uk/Life is a little crazy. So today's episode is a repost from one of our most downloaded episodes of all time The AMAZING Rebecca Oliver-Mooney who heads up Innovation, Dairy and Category buying at The Co-Op. ROM set up Co-op’s incubator programme - designed to help challenger brands work more closely with The Co-Op.  Post our convo, a HUGE shift erupted in my approach to “selling”: IT’S NOT BUYER VS. SUPPLIER. IT’S BUYER + SUPPLER = WIN-WIN PARTNERSHIPS.ON THE MENU:1. How to sell your brand story in a language that actually speaks to a buyer - always ask “so what?2. How to smash a buyers meeting without kantar and nielsen data - understand your shopper3. how brands can find their unique brand d.n.a. in crowded categories - who do you want to be at the dinner party?4. why too much distribution can be a problem and what to do about it - quality vs. quantity of distribution5. what to do when you’re about to be delisted - how to navigate that conversation with your buyer🤝 Let's Connect! ►Let’s link-up here ​ (https://www.linkedin.com/in/daniel-pope/) ►Stalk me here ​ (https://www.instagram.com/_hungry.pod/)
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Oct 27, 2023 • 13min

Espresso: Why All Challenger Brands Should Watch Braveheart - James Cosmo

Listen to the full episode here: Espresso's are powered by our brand new sponsor, Unleashed! 1. What on earth is Unleashed, I hear you asking?   Unleashed is Inventory management software that talks to your financial and eComm software. We use it daily at Islands. It's BANGING!! 2.  Why Unleashed will change your life as a foodie founder?  Cut admin time in half. Save money. Lots of money. Get lucid clarity on margins. Be all over cash flow, after all cash is king. Manage stock and cash flow.  3. The biggest brands in FMCG love love Unleashed Your fave brands like Candy Kittens, Tiny Rebel, TRIP use religiously. Tarquins Gin, Three Spirit, Minor Figures, The Turmeric Co., Volcano Coffee 4. Do yourself a favour Feel free to reach out to the utter legends Josh and Bryony at Unleashed, book in a 20 min chat with this magical link. Even if nothing comes of it, it's worth having a chat. Click this magical link 🤝 Let's Connect! ►Let’s link-up here ​ (https://www.linkedin.com/in/daniel-pope/) ►Stalk me here ​ (https://www.instagram.com/_hungry.pod/)
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Oct 23, 2023 • 1h 44min

How Matt Kelly Built Spacegoods into £3 million D2C Brand in 16 Months

Every top food and drink founder reads our Newsletter - why wouldn't you?https://hungryfeast.beehiiv.com/Watch the full shabang on Youtube - https://www.youtube.com/@HungryFMCG/videosLet’s link up on LinkedIn - https://www.linkedin.com/in/daniel-pope/Stalk me on Insta- https://www.instagram.com/_hungry.pod/HUNGRY’s absolutely bloody marvellous and wonderful sponsorsMackenzie Jones - https://www.mackenziejones.co.uk/GS1 - https://www.gs1uk.org/BOWIMI - https://www.bowimi.com/HC Consulting - https://www.hc-consulting.uk/Spacegoods is a brand like no other.Matthew Kelly is a founder like no other.Rare to find someone who ACTUALLY says it HOW IT IS.Matt’s podcast “Document The Journey” is raw.It shows the rough texture of a founders mind - the frothing cauldron of stressand drive and ambition and anxiety.Matt is a D2C Sensei.Founded jewellery brand Midnight City, built to £5m in combined revenue in 2.5years, exited in 2021.Founded NEON Beach, a LED neon brand. Grew to over £7m in revenueHe ran into crippling supply chain problems in early 2021.A Master Class in Resilience and D2C.ON THE MENU:1. Why food and drink founders must realise “Nothing exists until you create it” - if not you, then who?2. Why The future of Wellness brands is micro-dosing and mushrooms3. The Harsh Truths of building a FMCG brand - do retail listings ACTUALLY grow top line revneue4. The Principles to building a 7 figure D2C business in 15 months - the surprising secrets behind the unbeatable LTV & CAC ratio5. Why life is about being drawn to the unknown and fantastical BUT be a “Cynical Optimist6. Why as a founder your strength is to be the Phoenix that rises from The ashes🤝 Let's Connect! ►Let’s link-up here ​ (https://www.linkedin.com/in/daniel-pope/) ►Stalk me here ​ (https://www.instagram.com/_hungry.pod/)
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Oct 19, 2023 • 10min

Espresso: The Messiah vs. Imposter Complex - Charlie McVeigh

Listen to the full episode here Espresso's are powered by our brand new sponsor, Unleashed! 1. What on earth is Unleashed, I hear you asking?   Unleashed is Inventory management software that talks to your financial and eComm software. We use it daily at Islands. It's BANGING!! 2.  Why Unleashed will change your life as a foodie founder?  Cut admin time in half. Save money. Lots of money. Get lucid clarity on margins. Be all over cash flow, after all cash is king. Manage stock and cash flow.  3. The biggest brands in FMCG love love Unleashed Your fave brands like Candy Kittens, Tiny Rebel, TRIP use religiously. Tarquins Gin, Three Spirit, Minor Figures, The Turmeric Co., Volcano Coffee 4. Do yourself a favour Feel free to reach out to the utter legends Josh and Bryony at Unleashed, book in a 20 min chat with this magical link. Even if nothing comes of it, it's worth having a chat. Click this magical link 🤝 Let's Connect! ►Let’s link-up here ​ (https://www.linkedin.com/in/daniel-pope/) ►Stalk me here ​ (https://www.instagram.com/_hungry.pod/)
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Oct 16, 2023 • 1h 50min

POPHAMS: How Ollie Gold built London’s Best Bakery and Scaled Whilst Keeping Magic

Every top food and drink founder reads our Newsletter - why wouldn't you?https://hungryfeast.beehiiv.com/Watch the full shabang on Youtube - https://www.youtube.com/@HungryFMCG/videosLet’s link up on LinkedIn - https://www.linkedin.com/in/daniel-pope/Stalk me on Insta- https://www.instagram.com/_hungry.pod/HUNGRY’s absolutely bloody marvellous and wonderful sponsorsMackenzie Jones - https://www.mackenziejones.co.uk/GS1 - https://www.gs1uk.org/BOWIMI - https://www.bowimi.com/HC Consulting - https://www.hc-consulting.uk/My draw dropped through the earths crustA filthy concoction from the Heavens of GluttonyI remember it vividly and voluptuouslyIt valiantly violated my taste buds into sweet-sweet BlissThe first time I chowed down POPHAMS Bacon and Maple SwirlBrain flirting-swirling-whirlingA state of delicious delirium.Thick, lip-smackingly salty bacon swirls around a buttery pillows of pastry.Soaked and smothered in conglomerate amounts of oh!so-sweet Canadian Maple Syrup.Nirvana.Ollie Gold is a G. Super humble.But has solved a problem most can’t solve.Keeping the Magic as you Scale.POPHAM’SI LOVE this interview, Ollie’s seemingly solved the headache all businesses face.Grab a coffee and a pastry.Tuck in.ON THE MENU1. Why the best MBA is Kitchen Porter, every 16 year - we need jobs that help us zoom out Vs zoom in + take a job that forces you to speak to anyone anywhere1. Your role as a founder is to be the link and thread the needle - Vision + trust = link = thread the needle2. How to grow without killing magic and diluting your brand + Popham’s Horizontal Vs. Vertical3. Why the founders vision must evolve and be fluid, if the brand grows so must the vision4. Why starting a brand is the greatest journey of self discovery for a human being5. Why hospitality are everyday super heroes6. How to build a creative culture that constantly push boundaries = Set boundaries that allow for wild, flamboyant creativityFully eppy Monday 8am.🤝 Let's Connect! ►Let’s link-up here ​ (https://www.linkedin.com/in/daniel-pope/) ►Stalk me here ​ (https://www.instagram.com/_hungry.pod/)
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Oct 12, 2023 • 9min

Espresso: If Sushi was from Somalia or Salford - Rory Sutherland

Listen to the full episode hereEspresso's are powered by our brand new sponsor, Unleashed!1. What on earth is Unleashed, I hear you asking?Unleashed is Inventory management software that talks to your financial and eComm software. We use it daily at Islands. It's BANGING!!2.  Why Unleashed will change your life as a foodie founder?Cut admin time in half. Save money. Lots of money. Get lucid clarity on margins. Be all over cash flow, after all cash is king. Manage stock and cash flow.3. The biggest brands in FMCG love love UnleashedYour fave brands like Candy Kittens, Tiny Rebel, TRIP use religiously. Tarquins Gin, Three Spirit, Minor Figures, The Turmeric Co., Volcano Coffee4. Do yourself a favourFeel free to reach out to the utter legends Josh and Bryony at Unleashed, book in a 20 min chat with this magical link. Even if nothing comes of it, it's worth having a chat. Click this magical link🤝 Let's Connect! ►Let’s link-up here ​ (https://www.linkedin.com/in/daniel-pope/) ►Stalk me here ​ (https://www.instagram.com/_hungry.pod/)
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Oct 9, 2023 • 2h 1min

How Game of Thrones and Braveheart Star Rose from Rock Bottom to Whiskey Barron, STORY MAN - James Cosmo

Every top food and drink founder reads our weekly Newsletter,  Friday Feast - why wouldn't you?https://hungryfeast.beehiiv.com/Watch the full shabang on Youtube - https://www.youtube.com/@HungryFMCG/videosLet’s link up on LinkedIn - https://www.linkedin.com/in/daniel-pope/Stalk me on Insta- https://www.instagram.com/_hungry.pod/11pm.Outside: cold, black November evening.Inside: a warm, cosy flat in Twickenham.Saturday’s movie about to start.Hot curry on his lap.Suddenly.The phone rang and rang and rang and rang.He gave a piercingly-curt look to his wife.“No, no, no PLEASE don’t answer - it’ll be Jim wanting to go down to the pub”His wife answered anyway.Frustration clawed and screeched across his face.Gleefully, she looked at looked at him: “it’s Mel Gibson”He said “get out of here… you’re pulling leg”Reluctantly, he picked up.Mel Gibson said: “Jim, I want you to play Campbell in Braveheart”After that phone call James’ life forever changed.Thrilled to welcome James Cosmo, on to the podcast.James had an illustrious acting career: Brave Heart, Trainspotting, TROY and Game of Thrones and many more.Now he’s plying his trade in whiskey, founder of the brand, STORYMAN.This episode is a Master Class is NEVER, EVER GIVE UP ON YOUR DREAMS.ON THE MENU:1. If you believe in your heart, you're doing something moral and ethical and courageous, the universe will conspire to make things happen2. Why challenger food and drink founders must embrace being “The ant at the damn, well you haven't met be yet”3. Mel Gibson leadership lessons: go the extra mile + be the first one there + it's going to be fantastic + the leader eats last4. Why you must embrace nerves: nerves give you 40% better performance + You need to feel unsure of your footing, to know your balance is right5. Danny Boyle and Trainspotting Leadership lessons: The Kiwi vs. Shiny apples analogy: be different, not betterFull episode goes live Monday 8am.Other episodes below🤝 Let's Connect! ►Let’s link-up here ​ (https://www.linkedin.com/in/daniel-pope/) ►Stalk me here ​ (https://www.instagram.com/_hungry.pod/)
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Oct 5, 2023 • 7min

Espresso: The Strip Bar and Champagne, How to Understand Customer Value Rory Sutherland

Rory Sutherland, expert in customer value and marketing, discusses the transition from prioritizing value creation to monetary gains. The podcast explores the importance of time in an agency and quick insights. They also talk about understanding customer value, the importance of marketing spend, and customer loyalty.
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9 snips
Oct 2, 2023 • 2h 28min

Rory Sutherland: Why Following Logic is Dangerous For Challenger Brands, Act Foolish To Unlock Opportunities Your Competition Don’t See

Rory Sutherland discusses the dangers of following logic for challenger brands and the importance of acting foolish. Topics include the problem with purpose-led brands, creating gratuitous perversity to stand out, and the magic of post rationalisation. The podcast also delves into the role of humor in branding, exploring Boeini for small and big brands, and embracing mistakes in the creative process.

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