
HUNGRY.
HUNGRY is the podcast for Challenger Food and Drink brands wanting to pour gasoline on their growth. Fancy being kind? Want to feel warm inside? Please hit the Subscribe button. You’d really, really make my week.
Latest episodes

May 6, 2024 • 1h 25min
Oisín Rogers, The Devonshire: Building London’s Most Successful Pub, The Power of Storytelling, Embracing Lovely Chaos, Trends are Wrong, Be Besotted not Obsessed
A ripe afternoon eclipsed a rotten morning before. everything erupted.Snotty grey-clotted cream clouds passed.Peach-peeled sunshine danced along the rooftops, apple-green light flushed into the Soho streets. Everything GLOWEDFriday, 4.30ish.I rested against the verdant green, freshly painted walls, nursing Guinny n ciggieA porridge of boozehounds and tangle of ThankGodItsFridays flowed and spilled and laughed into streets.The Devonshire, SOHO is the Moon landing for battle cruisers.Centrifugal rocket ship.Fairground of Fun.Banging bacchanalia.I sat in the middle of this Puddin’. Soaking. This lovely-lovely brash bewilderment. Quaffing back Guinness at race-hound speed. Bone-rattling-cold. Creamy Dreamy. Black Abyss. Raging Bliss.Absolutely DEEE-lighted to welcome co-founder The Devonshire, Oisín Rogers on the pod.Alongside trio Charlie Carroll (Flat Iron) and Ashley Walter-Palmers (The Fat Duck) - they’re creating something truly special.Osh is HANDS DOWN one of the best storytellers I’ve had on the poddy.We dance through the full helter-skelter-kaleidoscope of human emotions.Our conversation will change the way you view pubs forever.Before The Devonshire, Osh ran The Guinny Grill in Mayfair and The Ship, Wandsworth. Osh was responsible for the infamous Ship Sundays.You’re going to love this oneON THE MENU:The Secrets of Great Hospitality and How Osh Became “OctoPaddy”Why The Devonshire is 1000 little things done well = Storytelling = “the currency of pubs is storytelling”The “Obsessed” Reframe: Change “obsessed” to “besotted”. What a lovely reframe.Everything Popular is Wrong - Oscar Wilde: “there’s no such thing as a good trend” - focus on building a timeless business.The best pubs = Land Lord becomes synonymous pub. Pub becomes synonymous with landlordDevonshire’s Bin man & Chairman Rule = Create a place where everyone speaks to everyoneCarrol, Rogers, Palmer-Walters Symphony for Success = Chaos + Order + PerfectionPaddy Rogers (Osh’s Dad) Simple Rule for Life “Avoid Unpleasantness”Monday 8am. Cannae wait till then? Other episodes below---------------------------------------------------------------------------Every top food and drink founder reads our newsletter: https://hungryfeast.beehiiv.com/HUNGRY's Absolutely Bloody Marvellous Sponsors who make HUNGRY possible
==============================================🌟 HUNGRY's Absolutely Bloody Marvelous Sponsors🌟=============================================►North Star: (www.northstarbc.co.uk) Get your FREE 30min Consultancy Session with North Star 👉 https://calendly.com/andy-northstar/free-30mins-with-north-star-team---------------------------------🤝 Let's Connect!►Let's link-up here (https://www.linkedin.com/in/daniel-pope/)►Stalk me here (https://www.instagram.com/_hungry.pod/)

May 2, 2024 • 14min
Espresso: Rory Sutherland, Decoding The Marketing Genius of KFC and McDonalds
Listen to the full episode hereEspresso's are powered by our brand new sponsor, Unleashed!1. What on earth is Unleashed, I hear you asking?Unleashed is Inventory management software that talks to your financial and eComm software. We use it daily at Islands. It's BANGING!!2. Why Unleashed will change your life as a foodie founder?Cut admin time in half. Save money. Lots of money. Get lucid clarity on margins. Be all over cash flow, after all cash is king. Manage stock and cash flow.3. The biggest brands in FMCG love love UnleashedYour fave brands like Candy Kittens, Tiny Rebel, TRIP use religiously. Tarquins Gin, Three Spirit, Minor Figures, The Turmeric Co., Volcano Coffee4. Do yourself a favourFeel free to reach out to the utter legends Josh and Bryony at Unleashed, book in a 20 min chat with this magical link. Even if nothing comes of it, it's worth having a chat. Click this magical link🤝 Let's Connect! ►Let’s link-up here (https://www.linkedin.com/in/daniel-pope/) ►Stalk me here (https://www.instagram.com/_hungry.pod/)

Apr 29, 2024 • 2h 15min
PerfectTed founders: 11 Totally New Brand Building Principles - from Garage to Sainsbury’s, Waitrose, Tesco, ASDA in 18 months
How is this possible?What’s in the energy? Who does that?How?Whaaaaaaa?What are they on?This is f*cking INSANEPerfectTed have astounded me since day one.Teddie and Marrissa ripped up the “challenger brand play book” with brash boldness, courage and naive intelligence.PerfectTed’s meteoric rise is CRAZY - they’ve achieved in 1 year what most would dream of in 10 years🍵 Won Sainsbury’s, Waitrose, Tesco, M&S, Joe and The Juice🍵 Holland and Barrett, Planet Organic Blank Street Coffee,🍵 Investment by Steven Bartlett, famous feature on Dragon’s Den🍵 Patnership with The Hardest Geezer - helping him run across the length of Africa race🍵 Scaled the team to +8 employeesWhen I got to the office, I can’t lie, there was this big voluptuous wallop of infection energy.The PerfectTed team GRAFT.We finished the pod at 8.30pm. The whole team still in the office grafting away.Teddie and Marissa are onto a special something.Wanna know that special something?Monday 8amON THE MENU:Why Teddie and Marissa have a daily writing practice and maybe you should too: Writing is Thinking. Clear Writing = Clear Thinking = Clear Leadership.The Hardest Geezer Partnership Genius to Drive New Shoppers to the Tesco Meal Deal: Unlock a New Male Fitness Shopper in a Predominately Female CategoryThe “1% Friday Team Lunch” to Transform Your Brand and Level Up Your TeamHow to Separate Yourself from your Brand "I am not Teddie founder of PerfectTed". I am Teddie and work for PerfectTed (this one really helped me)Rory Sutherland’s "Framing + Perceived Value". Matcha is the input, NOT the OUTPUT. Matcha may be niche, but “Healthy Energy” is not niche. Focus on Output> InputWhy You Must Increase Your Surface Area - “it doesn't get easier the challenges get different”Why Challenger Brands must GO BEYOND Rate of Sale (this is f*cking gold). What are your Retailers Dreams + how to spread unique customer loveSteven Bartlett’s ONE Vital Brand Building Lesson for FMCG Brands - “Bring people places they couldn't usually see”. We’re moving from Love Island showbiz to Entrepreneur Entertainment IndustryThe Danger of Becoming Numb To Your Brand: “Fear knocked, faith opened, no one was there”Why High Vulnerability Cultures = High Creative Cultures. Professional Vulnerability and Fun is a Superpower🤝 Let's Connect! ►Let’s link-up here (https://www.linkedin.com/in/daniel-pope/) ►Stalk me here (https://www.instagram.com/_hungry.pod/)

Apr 25, 2024 • 10min
Espresso: Rory Sutherland, The Power of Satisficing and The Real Genius of Ocado
Listen to the full episode hereEspresso's are powered by our brand new sponsor, Unleashed!1. What on earth is Unleashed, I hear you asking?Unleashed is Inventory management software that talks to your financial and eComm software. We use it daily at Islands. It's BANGING!!2. Why Unleashed will change your life as a foodie founder?Cut admin time in half. Save money. Lots of money. Get lucid clarity on margins. Be all over cash flow, after all cash is king. Manage stock and cash flow.3. The biggest brands in FMCG love love UnleashedYour fave brands like Candy Kittens, Tiny Rebel, TRIP use religiously. Tarquins Gin, Three Spirit, Minor Figures, The Turmeric Co., Volcano Coffee4. Do yourself a favourFeel free to reach out to the utter legends Josh and Bryony at Unleashed, book in a 20 min chat with this magical link. Even if nothing comes of it, it's worth having a chat. Click this magical link🤝 Let's Connect! ►Let’s link-up here (https://www.linkedin.com/in/daniel-pope/) ►Stalk me here (https://www.instagram.com/_hungry.pod/)

Apr 22, 2024 • 1h 57min
The Secrets Behind the UK's Most Creative Pub (with a David Bowie obsession)
Every top food and drink founder reads our newsletter: https://hungryfeast.beehiiv.com/HUNGRY's Absolutely Bloody Marvellous Sponsors who make HUNGRY possible:North Star: https://www.northstarbc.co.uk/MKJ IGNITE: https://www.mkjignite.co.uk/Big Fish: https://bigfish.co.uk/BOWIMI: https://www.bowimi.com/HC Consulting: https://www.hc-consulting.uk/🤝 Let's mingleStalk me on LinkedIn: https://www.linkedin.com/in/daniel-pope/Stalk me on Instagram: https://www.instagram.com/_hungry.pod/I’m addicted to weird. the crazies. the wonderfuls. brilliantly-bizarres n brash n bonkers.This, my friends, is an Ode to Quirk.My friend, Dom, told me about a delicious boozer,“he said this may be the most creative pub in the world, incredible food, warmth and a David Bowie theme”The Cartford Inn.A pub ran by a Lancashire lass, Julie, and a Frenchman, Patrick.Apres recording la pod Warehouse Project founder Sacha Lord, in Manc.Tastebuds primed for a Rave of Flave.Thick, clotting, cloying clouds and snotsodden Rain d..r…i…z..zz..i..lll.ee..dd down.I took a haughty-naughty-little jaunty upwards to The Cartford Inn.NEVER in my life have I experienced anything like this.A panoply of Gastro-wank pervades the world.General Managers believe they’re Military Generals.Gavin (but you can call me, Gav).River Island Rangers. Sly-Sausage-Roll-Scoffers.Front of House-who’d rather Be-Back-on-Sofa’s.Cartford Inn is a gorgeous antidote to taht.For those maniacally obsessed with growth (aka moi)This episode is a warm cuddle, a slow cuppa, a squeeze, ayy oop-ye’ll be alreet pal.This conversation made me realise, business is about having fun. lots of fun.ON THE MENU:David Bowie: “The Only Art I’ll Ever Study, Is The Art I Can Steal”You're only here for a short visit, don't worry, don't hurry and Don't forget to smell the rosesWhy Perfection is a Thousand Little Things Done WellThe Quirks of Hospitality and Sometime The Greatest Things Are Not Meant To Be UnderstoodHow To Find Your Ziggy Panache: Clashing Creates GeniusWhy as Founders Must Accept The Pain of Paradise and The Battle vs. Boredom🤝 Let's Connect! ►Let’s link-up here (https://www.linkedin.com/in/daniel-pope/) ►Stalk me here (https://www.instagram.com/_hungry.pod/)

Apr 18, 2024 • 6min
Espresso: Who Gives a Crap founder, Why Your Brand Must Be 3D
Listen to the full episode hereEspresso's are powered by our brand new sponsor, Unleashed!1. What on earth is Unleashed, I hear you asking?Unleashed is Inventory management software that talks to your financial and eComm software. We use it daily at Islands. It's BANGING!!2. Why Unleashed will change your life as a foodie founder?Cut admin time in half. Save money. Lots of money. Get lucid clarity on margins. Be all over cash flow, after all cash is king. Manage stock and cash flow.3. The biggest brands in FMCG love love UnleashedYour fave brands like Candy Kittens, Tiny Rebel, TRIP use religiously. Tarquins Gin, Three Spirit, Minor Figures, The Turmeric Co., Volcano Coffee4. Do yourself a favourFeel free to reach out to the utter legends Josh and Bryony at Unleashed, book in a 20 min chat with this magical link. Even if nothing comes of it, it's worth having a chat. Click this magical link🤝 Let's Connect! ►Let’s link-up here (https://www.linkedin.com/in/daniel-pope/) ►Stalk me here (https://www.instagram.com/_hungry.pod/)

Apr 18, 2024 • 10min
Espresso: Giles Brook, innocent Grocery Negotiation Secrets
Listen to the full episode hereEspresso's are powered by our brand new sponsor, Unleashed!1. What on earth is Unleashed, I hear you asking?Unleashed is Inventory management software that talks to your financial and eComm software. We use it daily at Islands. It's BANGING!!2. Why Unleashed will change your life as a foodie founder?Cut admin time in half. Save money. Lots of money. Get lucid clarity on margins. Be all over cash flow, after all cash is king. Manage stock and cash flow.3. The biggest brands in FMCG love love UnleashedYour fave brands like Candy Kittens, Tiny Rebel, TRIP use religiously. Tarquins Gin, Three Spirit, Minor Figures, The Turmeric Co., Volcano Coffee4. Do yourself a favourFeel free to reach out to the utter legends Josh and Bryony at Unleashed, book in a 20 min chat with this magical link. Even if nothing comes of it, it's worth having a chat. Click this magical link🤝 Let's Connect! ►Let’s link-up here (https://www.linkedin.com/in/daniel-pope/) ►Stalk me here (https://www.instagram.com/_hungry.pod/)

Apr 15, 2024 • 1h 32min
The Warehouse Project and Parklife founder: Dropping Out of School, Petrol Bombed by Salford Gangs, Defying The “Impossible” and Building a Multi-Million Pound Party Empire
Every top food and drink founder reads our newsletter: https://hungryfeast.beehiiv.com/A massive shoutout to our incredible sponsors who make HUNGRY possible:North Star: https://www.northstarbc.co.uk/MKJ IGNITE: https://www.mkjignite.co.uk/Big Fish: https://bigfish.co.uk/BOWIMI: https://www.bowimi.com/HC Consulting: https://www.hc-consulting.uk/🤝 Let's mingleStalk me on LinkedIn: https://www.linkedin.com/in/daniel-pope/Stalk me on Instagram: https://www.instagram.com/_hungry.pod/Sacha Lord.This is a dream come true poddy laaaAfter having a oh!-so-very-lovely time at many a Warehouse Project and ParklifeNever in a million f*cking years did I think I’d be interviewing the founder, Sacha!!What Sacha’s done for Manchester and Dance Music is WILD🐝 Night Time Economy Adviser for Greater Manchester and Chair of Wythenshawe F.C🐝 Founder of Parklife Festival that’s hosted, Disclosure, Snoop Dogg, Liam Gallagher and Skepta.🐝 Founder of Warehouse Project - Europe’s biggest partyThis is a proper Northern story of grit, resilience, pressure, fun and BIG FCKING FCK OFF to anyone who’s in the way of your Dreams.Sacha’s book “Tales From The Dance Floor” is now available.You’re in for a very lovely timeON THE MENU:The Power of MADchester: Relaxed Warm Culture + Sod Off We Can Do This AttitudeFerrari vs. Bus: How Founders can Deal with The Relentless Pressure of Being a FounderSacha’s Leadership Principle: “Bottom Up” Built Teams: Filter from the bottom up + vs top down “the founder is the least important in the business”How Sacha Does the Brilliant Basics: Know Everyone's Name + Do Every Single Job - YourselfThe Secret Genius of Warehouse: Only Open for 3 Months + Creating 6 Different Sub-Categories of Dance MusicLadder Against The Wall Rule: "If you're told something is impossible, that's absolute nonsense. Go around problem."Founder = First Person People Look at When There's a Problem - You Need Huge Daily Discipline to Thrive in Chaos.Be Your Own Hardest Critic; The professional is hard on themselves, The amateur is kind on themselves.The Traits of a Successful Promoter 1. Don't believe your own hype 2. Work hard 3. Once you create something. Don't take your foot off the pedalFull podcast goes live Monday 8am.Can’t wait till then?Others in the comments below!!🤝 Let's Connect! ►Let’s link-up here (https://www.linkedin.com/in/daniel-pope/) ►Stalk me here (https://www.instagram.com/_hungry.pod/)

Apr 11, 2024 • 9min
Espresso: Giles Brook ONE Proven Way to Drive Rate of Sale
Listen to the full episode hereEspresso's are powered by our brand new sponsor, Unleashed!1. What on earth is Unleashed, I hear you asking?Unleashed is Inventory management software that talks to your financial and eComm software. We use it daily at Islands. It's BANGING!!2. Why Unleashed will change your life as a foodie founder?Cut admin time in half. Save money. Lots of money. Get lucid clarity on margins. Be all over cash flow, after all cash is king. Manage stock and cash flow.3. The biggest brands in FMCG love love UnleashedYour fave brands like Candy Kittens, Tiny Rebel, TRIP use religiously. Tarquins Gin, Three Spirit, Minor Figures, The Turmeric Co., Volcano Coffee4. Do yourself a favourFeel free to reach out to the utter legends Josh and Bryony at Unleashed, book in a 20 min chat with this magical link. Even if nothing comes of it, it's worth having a chat. Click this magical link🤝 Let's Connect! ►Let’s link-up here (https://www.linkedin.com/in/daniel-pope/) ►Stalk me here (https://www.instagram.com/_hungry.pod/)

58 snips
Apr 8, 2024 • 3h 11min
22 Laws of Food & Drink Marketing You've Probably Never Heard Before - Rory Sutherland
Marketing expert Rory Sutherland discusses 22 Laws of Food & Drink Marketing, including ideas having sex for progress, the football-ification of politics, luxury beliefs, making niche ideas mainstream, and the influence of human behavior on society.