HUNGRY. FATSO Chocolate Founder: Reinventing Chocolate, Staying Bold in a Blandemic, Pregnancy and Brand Building, Finding Unseen Slipstream Channels
“quick, quick, quick drop your things RIGHT NOW!!
“you NEED to get over there”
My friend was all zonked and blooming and bug-eyed. Her head dunked in a fluffy tempura of happy-hysteria.
Her deep chocolate pudding eyes gave me the look “Hurry up, Fatso, get over there”
“Why?” I want to go out for a snout and a coffee”
Hastily, I dropped my things (which was actually nothing, as I didn’t have anything in my bloody hands… how bloody hilarious… bloody HA. HA. ha)
I ran and ran and ran
through the lab-rat-white-piercing light,
past armies of nameless names,
doding Sycophantic Nause Bags plugging NDD up buyers jaxies
Lunch! Trade Show
Ahhhhh, yes. I remember. I remember with lucid clarity. That day I found FATSO.
The name: FATSO.
So bold. So cheeky. So going straight-in-my-f*cking-basket-boiiisheeee
The flavours, spell-bindingly banging names and flavours
Morning Glory - “Cornflake and Marmalade”
Nan’s Stash - “Peanut, Toffee & Digestive Biscuit” (restraining order: por favor)
King’s Ransom - “Salted Pretzel, Whole Almond, Honeycomb”
FATSO excites me widly.
So excited to welcome the wonderful Ella on the poddy.
She’s totally amazing.
You’re in for a treat.
ON THE MENU:
- How to build a brand a grow a baby at the same time - is it possible to manage pregnancy and brand building at the the same time?
- How to do more of what actually matters, why “More Matters” in life and brand
- How to find slip stream channel where no one else is looking - the unobvious channel is where the obvious gold lies
- Fatso 3 Field Sales Fundamentals: How to unlock any indie listing when you’re feet on the street
- Why Challenger Food and Drink Founder must develop a “Slow Productivity” mindset
- How to Bring “Play” into work to avoid burnout - half the battle is just not burning out.
Fully eppy Monday 8am.
Others in the comments below xxx
🤝 Let's Connect!
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