The Exit - Presented By Flippa

Today we are talking with Steven Charlap, co-founder and CEO of SOAP Health. Dr. Charlap hopes that using AI to gather medical information will transform how preventive medicine works. SOAP stands for the Subjective, Objective, Assessment, and Plan. Before SOAP Health, Dr. Charlap successfully started, ran, and sold Health Drive. It was a company he spent 20+ years at before his heart just wasn’t in it anymore. He initially thought he wouldn’t be able to sell because of the convoluted structure of the company, but through a good CFO, clean records and a savvy investment banker, an exit was made possible. -- The Exit - Presented By Flippa: A 30-minute podcast featuring expert entrepreneurs who have been there and done it. The Exit talks to operators who have bought and sold a business. You’ll learn how they did it, why they did it, and get exposure to the world of exits, a world occupied by a small few, but accessible to many. To listen to the podcast or get daily listing updates, click on flippa.com/the-exit-podcast/

Today we’re talking to Kimberly Caccavo, a founding partner of Face Your Grace, a multimedia approach to help women become entrepreneurs. Kimberly previously went through an exit with a prior guest of Flippa, Kate Nowlan. Kimberly and Kate were CEO’s of Graced By Grit, a women's athletic apparel brand, before it was sold to Hylete. Through that experience, Kimberly learned a lot, and now she has a desire to share that knowledge with other women. Having co-authored the book Graced By Grit: The Entrepreneurial Woman’s Guide To Starting A Business With Power, Passion, and Purpose, Kimberly is realizing that dream. She now helps women to realize their dreams or entrepreneurship, whether that be in the form of a side hustle, small business, or enterprise. Kimberly encourages listeners to visit www.faceyourgrace.com where they can learn about opportunities for women to start a business whether it’s a side hustle, small business, or an enterprise. -- The Exit - Presented By Flippa: A 30-minute podcast featuring expert entrepreneurs who have been there and done it. The Exit talks to operators who have bought and sold a business. You’ll learn how they did it, why they did it, and get exposure to the world of exits, a world occupied by a small few, but accessible to many. To listen to the podcast or get daily listing updates, click on flippa.com/the-exit-podcast/

Today we are talking to Diane Prince, a successful serial entrepreneur. Having started, scaled, and exited a handful of businesses, Diane is a wealth of knowledge. She presently uses this knowledge to coach other entrepreneurs in getting to the next step in their business. In a world full of coaches, Diane actually has the real life experience to back up her training. She’s here to share how she first got into business, the lessons she’s learned along the way, and how she’s been able to be a part of multiple successful exits. She dives into KPIs to follow, the right time to sell, and how to prepare for an exit. -- The Exit - Presented By Flippa: A 30-minute podcast featuring expert entrepreneurs who have been there and done it. The Exit talks to operators who have bought and sold a business. You’ll learn how they did it, why they did it, and get exposure to the world of exits, a world occupied by a small few, but accessible to many. To listen to the podcast or get daily listing updates, click on flippa.com/the-exit-podcast/

Today we are talking with Natasia Malaihollo, the founder of Wyzerr and Head of Business Development for PopCom. She started out her career as a patent attorney, where she was introduced to the world of startups. She was so inspired by the startup world that she quit her job and started her own company. Not only that, but she learned many lessons from that endeavor and took that knowledge to create her next company, Wyzerr. Wyzerr became so popular that there were too many people using its servers, causing them to have to invest more into that department. When they no longer had the capital to maintain that expense, they started looking into other options. That’s when PopCom decided to acquire them. Natasia stayed on as the Head of Business Development, where she’s working to merge online and in-person shopping through a project called PopShop Local. Getting Into The Startup Game Natasia studied computer science and law at UC Berkeley with the dream of becoming a patent attorney. She did go on to become a patent attorney, where she found herself representing numerous tech startups. She got to see a range of startups and was inspired to quit her job and become a startup founder. Furthermore, she started her first company, Sooligan, in 2011. The company didn’t really take off, but she says it wasn’t a failure as it was a learning experience. Solving a Problem She took everything she had learned from her first company and started Wyzerr, a company that designs surveys. They aimed to make surveys easy, fun, and fast. This whole idea came about when she was having a conversation about feedback in general. She realized every company sends a survey, but most weren’t mobile-friendly, and they were all too long. She thought there had to be an easier way for people to take a survey. Not only that, but she found herself asking how they could collect the most amount of feedback in the shortest amount of time. Her first goal was to have 25 questions answered in under 60 seconds. Tracking Success When it comes to KPIs, Wyzerr was focused on the number of recurring logins, how many times those people were logging in, how many surveys they were collecting, and how long the surveys were taking. Everything was centered around user engagement. One of their first customers was PopCom, who signed up while they were still in beta. PopCom was an active user for a couple of years when Natasia realized how impressive their fundraising approach was. Scrambling For Capital Around this time Wyzerr had downsized, their company was pretty self-sustaining, but they still had an issue with rising costs. With more users on their servers, running the servers became very expensive to the tune of $13,000/month. Natasia realized they needed an influx of capital and so started talking to another company about funding them. At the last minute, that company pulled out despite Wyzerr already making plans around that funding. Scrambling for other options, Natasia found herself talking to the CEO of PopCom about fundraising ideas. That’s when PopCom said they had the money to acquire Wyzerr. From that initial conversation until the closing of the deal took about 8 months. If you’re interested in learning more about PopShop Local, visit www.popcom.shop. -- The Exit - Presented By Flippa: A 30-minute podcast featuring expert entrepreneurs who have been there and done it. The Exit talks to operators who have bought and sold a business. You’ll learn how they did it, why they did it, and get exposure to the world of exits, a world occupied by a small few, but accessible to many. To listen to the podcast or get daily listing updates, click on flippa.com/the-exit-podcast/

Today we’re talking with Laura Coe, successful author, coach, and podcast host. Laura was the co-founder and COO of a health focused company, Litholink, before it was acquired by Lab Corp. Going from a philosophy student to working for her father's lab business is not how she saw her life going, but she says it’s been an impactful ride. Going from a company of 50 people to a company with thousands of employees was quite the culture shock for Laura, but she says she’s happy to see their technology helping so many people. The hardest part of her acquisition journey was in walking away from a company that she had worked so hard to create. This led her to her next endeavor, which was in rediscovering herself and what made her authentic. Since selling Litholink, Laura has gone on to write multiple books about authenticity, as well as hosting a podcast called The Art of Authenticity. The Family Business Laura was an undergrad in Philosophy and thought she would become a professor. She ended up realizing that she hated academia and left before completing her degree. At the age of 24 she realized she didn’t have a plan B, so she went back home to rediscover herself. Her father didn’t like her being idle and insisted that she come to work with him. Her father was investing hundreds of thousands of his personal money to get his life’s workout into the world. He had his own lab where he sold testing that helped patients to understand why they were developing kidney stones so that they could stop it. Together, they ended up building an incredible system that was helping thousands of patients. They took this model and replicated it for other diseases as well. They found themselves operating in every state in the country. The Never-Ending Acquisition As the landscape of the lab industry was shifting, they noticed that LabCorp and Quest Diagnostics were buying up all the lab companies. Laura says they had a couple of internal talks about selling, but never followed through. When she was set to have a baby, Laura decided she would take a year off. That didn’t end up happening, however, as they got a call from LabCorp about purchasing them. Laura ended up working harder than ever as the acquisition went on and on. She thought if they could just get through the acquisition, things would slow down, but she found that she couldn’t have been more wrong. Transitioning from a family run, 50-employee business to one as large as LabCorp was an intimidating task and one that had its share of growing pains. She ended up staying on as the VP, with the rest of the team staying on as well. Where To Learn More Laura has done a lot of work around how to build the life you love. Her first book, Emotional Obesity, is about what weighs us down and keeps us from being our authentic selves. She also hosts a podcast called The Art Of Authenticity. She’s currently working on a series of 15 books called The Nature Of series. The first 3 books of that series, The Nature of Love, The Nature of Self Love, and The Nature of Boundaries, are all currently available. If you’d like to learn more about Laura or any of her projects, visit www.lauracoe.com. Own Your Future, 2021 To learn more about Flippa`s Own Your Future 2021 event, visit, https://flippa.com/own-your-future-2021-growth-edition/ -- The Exit - Presented By Flippa: A 30-minute podcast featuring expert entrepreneurs who have been there and done it. The Exit talks to operators who have bought and sold a business. You’ll learn how they did it, why they did it, and get exposure to the world of exits, a world occupied by a small few, but accessible to many. To listen to the podcast or get daily listing updates, click on flippa.com/the-exit-podcast/

Today we’re talking with the CEO of BrainTrust, Sherry Deutschmann. Sherry had a rough start to her working career, but never gave up. With no college education, she relied on her grit to pull herself up by the bootstraps. It took a poor work experience to inspire Sherry to start her own company that put employees first. Learn how her approach got her noticed and ultimately acquired. -- The Exit - Presented By Flippa: A 30-minute podcast featuring expert entrepreneurs who have been there and done it. The Exit talks to operators who have bought and sold a business. You’ll learn how they did it, why they did it, and get exposure to the world of exits, a world occupied by a small few, but accessible to many. To listen to the podcast or get daily listing updates, click on flippa.com/the-exit-podcast/

Today we’re talking with the CEO and co-founder of Equilibria, Coco Meers. As a CPG marketer by trade, Coco says it was lucky that she discovered the world of startups. She’s always been focused on women’s wellness and beauty, and started out at L'Oréal in New York as a brand manager before going to work at their headquarters in Paris. She describes her job as keeping an initiative on budget, on brand, and on time. Down the road, she would discover the joy of doing those things for her own business. -- The Exit - Presented By Flippa: A 30-minute podcast featuring expert entrepreneurs who have been there and done it. The Exit talks to operators who have bought and sold a business. You’ll learn how they did it, why they did it, and get exposure to the world of exits, a world occupied by a small few, but accessible to many. To listen to the podcast or get daily listing updates, click on flippa.com/the-exit-podcast/

Today we’re talking with Alexa Von Tobel, the founder and managing partner at Aspired Capital. Alexa was inspired to create her first company out of a need for financial guidance when she was just starting out. She not only created a successful company, but had a very successful exit 8 years later. She shares the entire process from beginning to end, sharing many knowledge nuggets along the way. -- The Exit - Presented By Flippa: A 30-minute podcast featuring expert entrepreneurs who have been there and done it. The Exit talks to operators who have bought and sold a business. You’ll learn how they did it, why they did it, and get exposure to the world of exits, a world occupied by a small few, but accessible to many. To listen to the podcast or get daily listing updates, click on flippa.com/the-exit-podcast/

Today we’re talking with Mac Lackey, founder of Exit DNA, a company that helps business owners to understand the unique strategies that get results when it comes to an exit. Mac says he thinks of his life in two big pieces, with the first half being all about soccer. He says growing up, all of his goals were soccer related. He played through college and even professionally briefly. One day, he woke up and thought there was really no future in it for him, and he wondered what he would do with the rest of his life. One of his teammates was an engineer that needed help in marketing for his business. Mac joined this early-stage startup of about six people and instantly fell in love with the energy of a startup. He says he loves that you can be doing something different every day and that there’s always a lot to learn. Eventually, Mac would convince his engineer friend to resign and start a new business with him. They started an internet company in 1995, the early stages for that space. Mac says the company ended in a great result, and he was an entrepreneur forever more. -- The Exit - Presented By Flippa: A 30-minute podcast featuring expert entrepreneurs who have been there and done it. The Exit talks to operators who have bought and sold a business. You’ll learn how they did it, why they did it, and get exposure to the world of exits, a world occupied by a small few, but accessible to many. To listen to the podcast or get daily listing updates, click on flippa.com/the-exit-podcast/

Blake Hutchinson, CEO of Flippa, announces $11m raised in Series A funding for Flippa led by Sydney-based venture capital firm OneVentures. In this episode of The Exit, Blake discusses how this funding will impact the growth of the company and how Flippa’s mission to help millions of small business owners and entrepreneurs find a pathway to exit will get even better. We further dive into Blake’s journey of selling his own website on Flippa to ultimately becoming the company’s CEO and how he continues to carry Flippa’s vision as the #1 marketplace to buy and sell online businesses. -- The Exit - Presented By Flippa: A 30-minute podcast featuring expert entrepreneurs who have been there and done it. The Exit talks to operators who have bought and sold a business. You’ll learn how they did it, why they did it, and get exposure to the world of exits, a world occupied by a small few, but accessible to many. To listen to the podcast or get daily listing updates, click on flippa.com/the-exit-podcast/