Leaders in Customer Loyalty, Powered by Loyalty360
Loyalty360
Loyalty360 is the association for customer loyalty. We bring together the best loyalty-focused professionals from technology and service suppliers and brands under one roof. Through Loyalty360, these professionals find invaluable resources, networking opportunities and guidance provided by internal thought leaders and brands/suppliers on the cutting edge of customer loyalty.
Episodes
Mentioned books
Jul 15, 2022 • 24min
Customers Respond Quickly to Sally Beauty DoorDash Partnership
Send us a textGabriel Trujillo is Vice President of Customer Marketing at Sally Beauty Holdings, an international specialty retailer of professional salon products and beauty supplies, with almost 5000 locations throughout the United States, Canada, Latin America and Europe.Loyalty360 CEO Mark Johnson met with Trujillo to discuss the brand's B2B and B2C Sally Rewards program and how changes in the customer landscape have impacted brand loyalty.
Jul 12, 2022 • 29min
Loyalty360 Loyalty Live | Matt Kates, Clarus Commerce
Send us a textLoyalty360's Mark Johnson interviews Matt Kates, Clarus Commerce, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.
Jul 1, 2022 • 21min
Global Hotel Alliance Finds Strength in Numbers
Send us a textKristi Gole is Vice President and Head of Product at Global Health Alliance, a worldwide hospitality alliance comprised of 800 upscale and luxury hotels among 40 independent hotel brands in over 100 countries.Loyalty360 met with Kristi Gole to discuss the brand's comprehensive GHA Discovery rewards program and how changes in the hospitality landscape have impacted brand loyalty.
Jun 28, 2022 • 20min
Loyalty360 Loyalty Live | Rachel Bicking, Tenerity
Send us a textLoyalty360's Mark Johnson interviews Rachel Bicking, Tenerity, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.
Jun 27, 2022 • 18min
ExxonMobil Partnerships Deepen Customer Loyalty Efforts
Send us a textTroy Simms is the Director of Business Development for U.S. retail fuel partnerships at ExxonMobil one of the largest international publicly traded energy companies, and the largest direct descendant of John D. 'Rockefeller's Standard Oil.Loyalty360 CEO Mark Johnson met with Simms to discuss the brand's Exxon Mobil Rewards+ program, its recent partnership with Walmart, and how changes in the customer landscape have impacted brand loyalty.
Jun 14, 2022 • 24min
Loyalty360 Loyalty Live | Suman Mahalanabis and Padmashwini Raghunathan, TCS
Send us a textLoyalty360's Mark Johnson interviews Suman Mahalanabis and Padmashwini Raghunathan, TCS, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.
May 31, 2022 • 16min
Loyalty360 Loyalty Live | Cassie Preston, Baesman
Send us a textLoyalty360's Mark Johnson interviews Cassie Preston, Baesman, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.
May 27, 2022 • 21min
Strategic Partnerships and Brand Advocates Key to Wing Shack’s Success during Pandemic
Send us a textDoug Baker is the Director of Marketing for Wing Shack Wings, an independent restaurant in Northern Colorado with a very loyal following of brand ambassadors.Loyalty360 CEO Mark Johnson spoke with Doug Baker to discuss the brand’s customer loyalty efforts, brand advocacy and the challenges the brand faced during the pandemic.
May 25, 2022 • 25min
MGM Wagers Big on Non-Gaming Loyalty Members
Send us a textAnil Mansukhani is the VP of Loyalty Marketing for MGM Resorts International, a global hospitality and entertainment company known in part for its glamourous Las Vegas resorts, but also encompassing luxury hotel and gaming properties across the U.S. and in China.Loyalty360 CEO Mark Johnson met with Anil Mansukhani to discuss the company's recently rebranded loyalty program, MGM Rewards, the benefits of partnerships in customer loyalty, and challenges faced in today’s changing travel and entertainment industry.
May 23, 2022 • 19min
Cohesive Customer Loyalty Program Encompasses “ALL of Accor”
Send us a textSabrina Lillew is the Vice President of Loyalty Programs and Partnerships at Accor, a worldwide hospitality company that owns, manages and franchises hotels, resorts and vacation properties in 5300 locations in over 110 countries.Loyalty360 CEO Mark Johnson met with Sabrina Lillew to discuss the brand's newly merged loyalty program, Accor Live Limitless (ALL), and how changes in the hospitality landscape have impacted brand loyalty.
