

Leaders in Customer Loyalty, Powered by Loyalty360
Loyalty360
Leaders in Customer Loyalty: for those looking to deepen customer experience, engagement, and brand loyalty. Each episode features innovative brands, industry experts, and executive leaders who share actionable insights, proven strategies, and real-world experiences designed to help marketers and brand professionals stay ahead in the ever-evolving world of customer loyalty.
Episodes
Mentioned books

Oct 31, 2022 • 19min
Caribou Coffee Caffeinators Perk Up to Refreshed Loyalty Program
Send us a textFounded in Minneapolis in 1992, Caribou Coffee continues to grow with 700 coffeehouses worldwide, including over 300 locations in the Middle East. Come December, the brand will be celebrating “thirty years of unbelievable mochas and lattes made with real ingredients and real connections.”Loyalty360 CEO Mark Johnson spoke with Caroline Larson, Senior Director of Marketing at Caribou Coffee, about the brand’s recently refreshed loyalty program, Caribou Perks, as well as the company’s overall views on customer loyalty.

Oct 28, 2022 • 20min
Loyalty360 Interview with Loyalty Expo Award Winner – TELUS
Send us a textSydney Caminetsky is a Product Manager, and Janelle Price is a Marketing Manager at TELUS, a technology company based in Canada that specializes predominantly in mobile and home services for consumers and businesses, such as phone, internet, television and security. The brand recently brought home multiple awards at the 2022 Loyalty Expo hosted by Loyalty360, including Silver in the 360 Degree Brand category, Bronze in both Social Impact and CSR, and Customer Insights & Metrics, and Honorable Mention for Incentive and Reward Design.Mark Johnson, Loyalty360 CEO, met with Caminetsky and Price to discuss the brand’s award-winning loyalty strategy and the way it differentiates itself and builds brand loyalty in the telecommunications industry.

Oct 25, 2022 • 19min
Loyalty360 Loyalty Live | Tim Glomb, CM Group
Send us a textLoyalty360's Mark Johnson interviews Tim Glomb, CM Group, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

Oct 18, 2022 • 13min
Loyalty360 Loyalty Live | Sandeep Bhanote, Fiserv
Send us a textLoyalty360's Mark Johnson interviews Sandeep Bhanote, Fiserv, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

Oct 18, 2022 • 11min
Diners Line Up for Pizza Buffet Rewards
Send us a textCourtney Boone is the Digital Marketing Manager at Pizza Ranch, one of the Midwest’s largest pizza chains with over 210 locations in 14 states, and home of the loyal fan-favorite pizza buffet. Loyalty360 CEO Mark Johnson met with Courtney Boone to discuss the restaurant’s customer loyalty efforts, its latest FunZone Rewards, and how changes in the consumer landscape have impacted brand loyalty.

Oct 14, 2022 • 9min
Loyalty Expo Award Winner – MGM Resorts
Send us a textAnil Mansukhani is the Vice President of Loyalty Marketing, and Traci Mason is the Vice President of Brand Marketing at MGM Resorts. MGM Rewards, the brand’s reimagined loyalty program, was the Platinum Award winner at the 2022 Loyalty360 Awards in the Creative Campaign category.

Oct 11, 2022 • 19min
Loyalty360 Loyalty Live | Stephanie Meltzer-Paul, SessionM
Send us a textLoyalty360's Mark Johnson interviews Stephanie Meltzer-Paul, SessionM, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

Sep 27, 2022 • 17min
Loyalty360 Loyalty Live | David Andreadakis, Kobie
Send us a textLoyalty360's Mark Johnson interviews David Andreadakis, Kobie, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

Sep 15, 2022 • 10min
Loyalty360 Loyalty Live | Bill Schneider, SheerID
Send us a textLoyalty360's Mark Johnson interviews Bill Schneider, SheerID, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

Sep 14, 2022 • 23min
Live on the Scene+ - Loyalty Program Shows No Signs of Slowing
Send us a textMatthew Seagrim is the Senior Vice-President of Scene+, a Canadian loyalty program for Scotiabank, Cineplex Entertainment and Empire Company Limited. The Scene+ loyalty program has over 10 million members and has a member in over 50% of Canadian households.Loyalty360 CEO Mark Johnson met with Matthew Seagrim, Senior Vice-President of Scene+, about the company’s growth, its recent launch with Empire Company Limited, and the challenges and opportunities in customer loyalty in the wake of the pandemic.