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Markus Sturm is the Senior Vice President and Head of Digital Loyalty and Consumer Goods at Tim Hortons, quick-service restaurant featuring coffee, donuts, breakfast favorites and sandwiches, and endearingly deemed the “most Canadian brand in Canada.” The brand recently brought home the Platinum Award for Social Impact and CSR at the 2022 Loyalty Expo hosted by Loyalty360.
Mark Johnson, Loyalty360 CEO, met with Markus Sturm to discuss the brand’s award-winning CSR strategy and the way it differentiates itself in the realm of customer loyalty.
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