Leaders in Customer Loyalty, Powered by Loyalty360

Send us a textMark Johnson, CEO of Loyalty360, spoke with Jessie Rosenberg, Loyalty Strategic Partnerships Manager for Ulta Beauty about the history of Ultamate Rewards®, its customer loyalty strategy, and how they engage guests through personalization and partnerships.

Send us a textLoyalty360's Mark Johnson interviews Eileen Peacock and Aidan Lundy, Tenerity, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

Send us a textMark Johnson, CEO of Loyalty360, spoke with Eoin Comerford, CEO of Moosejaw, about the brand’s customer loyalty initiatives, how it redesigned its customer service to improve the customer experience, and its efforts to increase inclusivity for both the Moosejaw brand and outdoor recreation holistically.

Send us a textAs brands seek to provide more one-to-one personalization and meaningful value for loyal guests, many look to leverage partnerships with companies that are relevant to guests’ wants and needs. Understanding which brands are truly relevant to the guest experience and will increase loyalty member engagement is often difficult to determine. Ulta Beauty has developed successful, meaningful loyalty partnerships for its members and continues to explore new opportunities. Ulta Beauty will lead a session on loyalty partnerships at the 2023 Loyalty Expo to share this success.Mark Johnson, CEO of Loyalty360, spoke with Jessie Rosenberg, Loyalty Strategic Partnerships Manager for Ulta Beauty, about her upcoming session at the 2023 Loyalty Expo. Jessie’s session will explore the value of loyalty partnerships and a framework for evaluating partnership fit and relevance.

Send us a textSince its beginning in 2015, Yesway has focused on collecting and understanding first-party customer data. The brand focuses on building relationships with its customers through in-store interactions and its rewards programs. Through understanding its customers’ interests, Yesway continually seeks to add value to every transaction. For that reason, Yesway acquired the Allsup’s brand, integrating its beloved food program. The brand also developed its Stack and Save program to help its customers stretch their wallets during times of inflation or high fuel costs.Mark Johnson, Loyalty360 CEO, spoke with Darrin Samaha, Vice President of Marketing at Yesway, about the brand’s customer loyalty efforts, its acquisition of the Allsup’s brand, and how it seeks to use its rewards program to create value for both the member and the brand.

Send us a textMark Johnson, CEO of Loyalty360, spoke with Diane Eichler, Senior Vice President of Marketing at Kampgrounds of America, Inc., about the brand’s customer loyalty efforts, how it collects and uses customer data, and how it builds emotional loyalty among travelers.

Send us a textMark Johnson, CEO of Loyalty360, spoke with Kelly Cook, Chief Marketing & IT Officer for David’s Bridal, about the development and expansion of the Diamond Loyalty program, her experience with customer loyalty across a variety of industries, and how David’s Bridal innovates its customer loyalty offerings.

Send us a textLoyalty360's Mark Johnson interviews Don Smith, Brierley, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.

Send us a textBy studying customer behavior, The Coffee Bean and Tea Leaf noticed the impact its baristas and brew crew had on building customer relationships and improving loyalty. Leveraging this insight, the brand is focusing their personalization efforts at the store-level.As part of this focus, The Coffee Bean and Tea Leaf recently launched their newest customer loyalty initiative — Discovery Pass. The program helps new Coffee Bean Rewards members try more menu products with discounts spread over the course of a month, helping local store barista and brew crew recommendations go further.Mark Johnson, CEO of Loyalty360, spoke with Daniella Voysey Olson, Head of Marketing for the Americas, The Coffee Bean and Tea Leaf, about the brand’s customer loyalty efforts, its recent Discovery Pass initiative, and how it empowers in-store employees to build customer relationships.

Send us a textLoyalty360's Mark Johnson interviews Christopher Sandstrom, Comarch, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.