
Founder's Journal
Alex Lieberman, the co-founder and Executive Chairman of Morning Brew, gives you an insider’s look into building businesses. Alex explores the founder’s journey, from the painful challenges of 0-to-1 to the powerful frameworks that help you scale to millions in revenue as well as the emotional rollercoaster that is present throughout.
Latest episodes

Jan 4, 2021 • 15min
New Year's Resolutions Are Broken
Today I explain how New Year's Resolutions set you up to fail, and present a better framework for reaching your goals.
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Jan 1, 2021 • 17min
Why I'm Rewriting My Job Description
Today I explain my annual review process and why I'm rewriting my job description as CEO of Morning Brew.
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Dec 30, 2020 • 11min
Mr. Beast and the Balloon Effect
Today I explore the growth of Mr. Beast and compare it to the growth of Morning Brew.
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Dec 28, 2020 • 17min
Poker Should Be a Required Business Class
Today I breakdown what business builders can learn from strategies and fundamentals of poker.
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Dec 24, 2020 • 6min
The Scary Part of a Relaxing Break
Today, as people start logging off for the holidays, I discuss the anxiety of doing nothing.
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Dec 23, 2020 • 8min
Should I Invest in Bitcoin?
Today I walk through my decision making process while pondering whether I should invest in Bitcoin.
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Dec 22, 2020 • 8min
Your Trash is Another's Treasure
Today I discuss how to make less with more by utilizing the processes, waste, and unused ideas in your business.
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Dec 21, 2020 • 8min
Expectations vs. Reality (My First Board Meeting)
Today I reflect on my expectations going into my first board meeting, and how things actually went down.
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Dec 18, 2020 • 12min
Small Details Add Up Fast
Today I discuss the importance of being "on brand" in all the little touch-points your business has with its customers.
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Dec 17, 2020 • 7min
Addition by Subtraction
Today I discuss a cold outreach template that shows that, sometimes, less is more.
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