Scaling DevTools

How do you do onboarding in a way developers actually like?Kilian is the founder of Polypane - The browser for ambitious web developers https://polypane.app/Kilian's Twitter - https://twitter.com/kilianvalkhof

Karl Clement is the founder of https://codeowners.com/ CODEOWNERS is the single source of truth for code ownership.SummaryIntroducing Karl Code ownershipWhat are the types of people that are implementing code Code OwnershipHow to find and reach platform engineers.What are some of the key metrics that organisations are looking for to measure the value of their tooling?Dora metricsMean time to resolution, MTTRWhat is Backstage and how has it been used?Improving the developer experience with Backstage.Backstage implementation is essentially a signal that a company is willing to invest in the organisation but the developer experience as a whole, which is greatBackstage implementation is a signal of investment in the organisation.How venture capital can help with product development.If you’re building a product in a space that no one else is in, you are reducing your odds

Alan Shreve is the founder & CEO of ngrok. ngrok is a simplified API-first ingress-as-a-service that adds connectivity, security, and observability to your apps in one lineWhat we cover:Creating a simple experience for users.Designing for the 90% use case vs. the 10%.How did the idea for ngrok emerge?How the first iterations of the product came about.The internal struggle to create simple interfaces.How do you test your library design?One of the best ways to test library design.Amazon's one-click checkout.Chasing simplicity vs complexity in a complex system.Product processes to help chase simplicity.How does NGrok measure and track user growth?Time to value, kpi, time to value.Empowering developers to do their jobs.How does a hobbyist use case expand into a commercial use case?How do you think about the problems that ngrok solves?How do you get an application online with minimal configuration?What’s the takeaway for other developers or founders?Links:- ngrok: https://ngrok.com/- Alan's Twitter: https://twitter.com/inconshreveable- Thanks to Danger Casey https://twitter.com/CaseySoftware for organising this- swyx article https://www.swyx.io/self-provisioning-runtime- Joel Spolsky talk https://mixtape.swyx.io/episodes/elegant-software-joel-spolsky 

Fred Schott is the founder of Astro.build and the Astro technology company. Astro is the all-in-one web framework designed for speed. Pull your content from anywhere and deploy everywhere, all powered by your favorite UI components and libraries.Snowpack is a lightning-fast frontend build tool, designed for the modern web. Before this, Fred founded Snowpack What is Astro and what is it doing? 0:00Fred introduces himself and talks about astro.Fred explains what astro is and what it does.What’s changed in the web over the last 10 years. 2:20The last decade has been defined by full stack javascript.Astro is a server-first HTML rendering.Astro’s unique model of building an open source company. 4:51Building a sustainable company around an open source project.The astro technology company model.How Fred got started in open source.What Fred worked on before astro.How Fred got started in open source software.Pika was the first project that I really sunk my teeth into. 11:15Pika was the first project Fred really sunk his teeth into.Building snowpack andWhy is it so bad to create a slack channel for your open source project? 14:00Stop creating slack communities for open source projects.The importance of communityWhat it’s like at the beginning of an open source project. 16:26The first users are essential for an early-stage open source project.The power of responding quickly to feedback from the community.The first version of astroThe spirit of open source and the importance of licencing code.The importance of having fun working on something that’s your own. 22:29The drive to just build it.The importance of having fun working on free software.The psychology of over-architecture.The importance of dog-fooding and how to use it. 26:13Dog fooding projects, how to build a tool for someone to use by seeing what they are doing.How do you get people to use the tool if they’re not already using it? 29:16Finding a real use case for snowpack.How to approach feedback from users.Using a Github repo to test new changes.Prioritising what to work on.Death by 1000 paper cuts.The importance of listening to users for feedback.Links:Fred's Twitter https://twitter.com/FredKSchottAstro https://astro.build/Snowpack https://www.snowpack.dev/5 Things I Learned Building Snowpack to 20,000 Stars https://dev.to/fredkschott/5-things-i-learned-while-building-snowpack-to-20-000-stars-b9d6 More Things I Learned Building Snowpack to 20,000 Stars (Part 2)https://dev.to/fredkschott/5-more-things-i-learned-building-snowpack-to-20-000-stars-5dc9

Anh-Tho is the founder of Lago https://www.getlago.com/ Lago gives you open-source metering and usage-based billing

Jamie Barton is a DevRel Engineer at Grafbase https://grafbase.com/ and the host of https://graphql.wtf/

Pranay Prateek is the founder of SigNoz - Open Source Observability with Traces, Logs and Metrics in a single pane. Topics covered:How SigNoz has grown to 12k starsHow did you get started with the open source model? And have there been any teething challenges. Apart from growth, have there been any other benefits?What is the path to monetization (question from Utpal Nadiger)?Could you talk about your technical writer program? Links:SigNoz https://signoz.io/Pranay's Twitter https://twitter.com/pranay01?s=20

Adam DuVander is an expert in developer marketing and the author of two books: Developer Marketing Does Not Exist and Technical Content Strategy Decoded. In this episode, we dive deep into the world of developer marketing, specifically focusing on early-stage companies building tools for developers and how to create engaging content for your audience.What we cover:Adam's journey from journalism to developer marketingThe importance of developer marketing for early-stage companies and its role in product growthIdentifying your target audience and understanding their pain pointsHow to create content without directly promoting your product, yet staying relevant to your target audienceThe concept of becoming a media company within your niche and providing value through contentThe importance of engagement metrics over vanity metrics for early-stage companiesThe Jedi Developer Mind Trick: how to showcase the value of your product without directly promoting it, especially for early-stage companiesExamples from successful early-stage companies like LogRocket and StoplightHow to measure the success of your content and know if it's working for your early-stage companyTips on choosing the right topics that resonate with your audience and relate to your productAdam's new book, Technical Content Strategy DecodedBuy Adam's new book here 

Rob Moore is the CTO and founder of Churnkey - a tool that reduces churn for you automatically. What we cover:- Developer documentation- How Rob buys tools- How Rob discovers tools- Go slow & build good things- How Churnkey worksReferences:- Rob's twitter https://twitter.com/robmoo_re- Churnkey https://churnkey.co/- Super docs super.so 

Ant is the founder of Supabase. Supabase is the open-source firebase alternative and has gone from zero to 47,000+ GitHub stars in a matter of years.  What we cover:- Ant's Egyptologist dream - How the Launchpad book showed Ant that building a company is possible- Product Market Fit is always just a pivot away- How to talk about Supabase?- Differences between pre-PMF and post-PMF- How Supabase stay on top of and prioritise huge volumes of product feedback - How Supabase positions itself to hobbyists/startups and bigger enterprise companies - DX and scalability.- Supabase's Twitter strategy- Trial & error in marketing - How does Supabase measure marketing?- Spaced repetition in marketing- Databases are very sticky - The future of Supabase- The difficulties of hiring non-technical people (supabase is hiring!)- Why Supabase over other tools?- Is Ant a Liverpool fan?Links & Resources:- Ant's Twitter- Supabase's Twitter- Supbase- Supabase jobs- The Launchpad book- Kuba's breakdown of Supabase's marketing strategy- swyx (I can't find the exact tweet) - Amjad - we think in years