The Edward Show

E48: Join the newsletter: https://edwardsturm.com/newsletter/ This episode is on how to make the amazing results I'm getting with TwitterX ads scale: it's seriously not what you think! + Building the funnel. + Serbia stories and extreme intelligence.

E47: The TwitterX ad clicks are confirmed real people. I discuss bottom-of-funnel SEO and why search engine optimization is my favorite channel. I go into the truth about TikTok virality - what I've learned so far. And I talk about the difference between a normal marketer and a great marketer. I'm democratizing the marketing secrets that the best of the best don't want everybody else to know.

E46: I'm now convinced that my TwitterX Ad settings are a glitch in the Ads platform, which is why they work so well. + A dramatic story with one of my startups this morning. + My podcast and newsletter funnels are working great. Here's the funnel. + I explain habit-building for a friend at Meta.

E45: Sharing everything I know about TwitterX ads. Join my newsletter referenced in the show at https://edwardsturm.com/newsletter/ Today's episode is exactly how I'm getting insane results with the new TwitterX ad platform. I share the types of ads I use, the rules with TwitterX ads I've discovered, the targeting I use, and the ad spend pacing. If you want to learn how to get millions of impressions and thousands of link clicks on TwitterX ads for under a dollar - this episode explains how.

E44: Last night, I went to a small tech party at the private art collection held by J.P. Morgan Chase. It was incredible. Here's what I learned. Then I share my wild week with two viral videos, a viral LinkedIn post, and a very well-performing Reddit post going back to this podcast. Next, I give the state of affairs on Twitter Ads. They're changing fast, and I'm still running them - lessons on that. And finally - I wrote frustratingly dumb and hilarious ad copy and to my huge surprise found it converts really well. You won't believe what I wrote.

E43: Baker-Miller Pink / Drunk Tank Pink is a shade of pink that's known to make people calm and relaxed. I explain how I use it in interacting with people and how it can be used in marketing. I also address criticism that its calming effects are reversed after 15-30 minutes of exposure. This simple little hack is fun to stack with other hacks. I'd totally recommend incorporating this shade of pink into your wardrobe and products.

E42: Charisma: it's something most people wish they had more of. People have told me I'm quite charismatic, but it hasn't always been that way. Today's episode is all about how to become charismatic.

E41: A really great one! A possible replacement to Twitter/X Promoted Ads (Follower Ads), which have been discontinued. And then the investor rejections Airbnb got while raising their seed round - to put any no's you get into perspective. And finally, I hit you with a little bit of Paul Graham, co-founder of Y Combinator and king of startups. Got some great energy here, and I am excited to share it with you.

E40: If you're a creator, you know how much of a pain it is trying to share an affiliate link, sponsorship code, article, or anything with a long URL. Nobody realizes this, but it's super easy and cheap to buy a memorable domain and have that go to your longer URL. Here's how to do it.

E39: People don't know this about Instagram, but when you share your reels to your feed and profile grid, you actually limit views to new people. If you want to use Instagram Reels to grow your following and test out new content types, toggle OFF the "also share to feed" setting. If you do this, existing followers will not see your content, and brand new people and new potential followers will see it instead.