The Edward Show

E58: How to start a movement on TikTok around your brand. + How to find brilliant ideas for content. + A somewhat sleazy but effective fundraising hack for founders in big cities.

E57: Taking today's show on a sub-8-AM walk through Brooklyn Heights. Today's episode is about how to be more creative. People who aren't creative think that's just the way they are. That's not true. Becoming more creative is like anything else you can get good at, such as sports, learning an instrument, etc. This is how you do it.

E56: I literally recorded this episode on a dangerously fast bike ride in Brooklyn. This episode is my theory on what makes content, especially stunts, go viral. I illustrate this theory with the story of one of the biggest viral videos I ever made, "Fake Celebrity Pranks New York City."

E55: Everything I know about the TwitterX Ads glitch that gets millions of impressions and thousands of link clicks for under one dollar. I share: What I use these ads for. My copy. My creatives. The ad settings you have to use to get the glitch. The results you should expect.

E54: A near-death experience I had yesterday and also in Kyiv, Ukraine. + The new ad revenue model on TikTok and how those who are great at giving rants can make bank.

E53: "The death of SEO is near." This prediction is going viral on Twitter with the claim that Google's own Generative Experience - its chatbot built into search - will destroy search engine optimization. I've done SEO for Microsoft, Time, etc, and in today's episode, I debunk this ludicrous assertion. To join the newsletter: https://edwardsturm.com/newsletter/

E52: For the newsletter mentioned in the show: https://edwardsturm.com/newsletter/ For the upscale tool mentioned in the show: https://replicate.com/nightmareai/real-esrgan My TwitterX ads are converting to purchases and users. This is extremely exciting. + How to use TikTok to heavily monetize going on rants. It's pretty good.

E51: Can you really get huge while living in a low GDP per capita city? People say if you want to make it, you need to be in a major city like NYC, Paris, London, Berlin, Los Angeles, etc. I say you don't. + Threads desktop just came out; I'm bearish.

E50: In 2019 I wrote an article about the top blockchain games and put our game as number one. This article ranked on Google and got us wild opportunities as a result. Here's that story. This is why I love search engine optimization.

E49: My favorite lines from 'How to Be Successful' by Sam Altman. + NPC TikTokers on Broadway. + TwitterX Ads are still incredible.