The Edward Show

E107: Examples of marketing language and when to use it. Some brilliant ones: - Retina Display - Blast Processing - Keyword Arbitration - Triluminous - Natural - Military Grade

E106: One of my best episodes. I got my entire social media following until now shooting on an iPhone 8 and editing on a 2014 MacBook Pro. In this episode, I counter popular excuses people have for not starting on TikTok, which is among my favorite growth hacks. No excuses.

E105: Nikita Bier, Ankur Nagpal, Turner Novak, Nichole Wischoff, and Nicole Behnam share their most impactful lessons as well as stories they probably shouldn't share during a New York Tech Week panel. Here are my takeaways.

E104: If your product doesn't yet have total product-market fit, you can still write copy so good that you go viral, get backlinks, and use that to find the market through SEO. The CD Baby thank you email is an example of copy this good. It's all about leverage. This one nails it.

E103: I learned this morning to RAISE PRICES. Marc Andreessen also says you should RAISE PRICES. And I divulge a conversation I had a year ago with a director at Yves Saint Laurent who told me why they - you guessed it - RAISE PRICES. #buildinpublic #indiehackers #pricingstrategy #startups

Exploring Kevin Kelly's concept of '1,000 true fans' and its popularity among entrepreneurs, artists, and creators. The potential of '1,000 true fans' as a sustainable source of income and marketing. Retaining full price and building an email list. Discovering untapped potential of the market and the power of true fans for building a successful business.

E101: I made 3 TikToks in 75-minutes. TikToks 1 and 3 flopped. TikTok 2 got 67,000 views and brought 3,100 users to our app. Here's the 3 TikToks. And an explanation of why TikTok 2 won out.

E100: I love simple writing. Simple, punchy writing. In this legendary episode, I share Stephen King's Toolbox about avoiding the passive voice. Avoid it at all costs! This one piece of advice will keep your people so much more engaged.

E99: 'Series,' TikTok's newest feature, can be put on videos that are going viral. This means you can create a video product for a video that is in the process of going viral and sell it on the viral video WHILE IT IS STILL GOING VIRAL! Game changer.

E98: Yoann Pavy, CMO of Nude, shared an impactful LinkedIn Hack with me. This is an actionable hack for founders who are fundraising or getting customers. If you've ever wondered about best practices to use on LinkedIn to get customers or investors, this episode will be helpful.