The Edward Show

E216: Linkable assets for SEO. Basics, examples, how to drive awareness to them, and personal stories. Linkable assets are a fun way of doing inbound lead generation while simultaneously getting backlinks. #marketing #linkbuilding #seo #SearchEngineOptimization

E215: My advice to all the people doing daily content, especially the ones embarking on my Formula One idea. The difference between those who are successful and those who are not is contained in this episode. Listen to this if you want to win. #contentmarketing #gotomarket #contentcreation #tiktoktips

E214: How to do networking from anywhere in the world. I used this tool to meet with two international people daily while living in Ukraine during lockdowns. Many of the people I met are accomplished and impressive. #networking #digitalnomad #networkingtips #networkinghacks

E213: How to go from Zero to Formula One influencer in 3 months. Uses the Curious Learner bias, content automation, and the iterative process. Can be copied to other verticals. #InfluencerMarketing #contentcreation #marketing #Formula1

E212: Anybody making mobile videos under 1-minute can have them automatically come out on Snapchat with this automation. And it's worth it. Five seconds to set up the automation. Under an hour to set up my Snapchat account and learn how the platform works. I was sleeping on Snapchat hard - I can't believe how much I missed out on. #growthhacks #growthhacking #contentmarketing #organicsocial

E211: Finding an incorrectly weighted algorithm with social media, media buying, or search is one of the most exciting things in marketing. This is what happened with the TwitterX Ads Glitch and the Instagram Reels Glitch. Both of these led to exploits where listeners of the show were getting tens of millions of impressions on content for little to no money. Now, I may have found something with TikTok. This is Day 1 of having this realization and trying it. The question is, can it be predictably recreated? And if yes, how long will it exist before it is patched? #growthhacks #growthhacking #socialmediamarketing #Marketing

E210: How 16 startups got traction. Told in under 5 minutes. If you want marketing ideas for your startup or company, this will get you going. I've even used these go-to-market tactics myself. The companies mentioned in this: Superhuman OnlyFans Cameo Whoop Tinder GoPuff Snackpass Bumble Shopify Hubspot Zumper Waze Morning Brew Techcrunch DoNotPay Calm From the First1000 newsletter by Ali Abouelatta. Source: https://read.first1000.co/p/external-forces-and-inflection-points #buildinpublic #startups #ycombinator #indiehackers

E209: A realization I had that will likely get me tens of millions of views on YouTube and hundreds of thousands of subscribers for very little extra effort to my existing workflow. #contentcreation #youtubeadvice #marketing #contentautomation

E208: I've written copy for tech companies like Zoom, Slack, and Drift. Here's my framework for writing captivating hero sections. What this covers: - Headline - Subheadline - Main CTA - Bonus tips Credit to the Reddit post in this podcast: https://www.reddit.com/r/marketing/comments/yloawd/ive_written_copy_for_tech_companies_like_zoom/ #copywriting #copywritingtips #ycombinator #startups

E207: How to get the attention of consumers, press, influencers, and investors when you believe you have product-market fit. These are two schemes I have used repeatedly, which work well. #gotomarket #startups #productmarketfit #ycombinator