The Edward Show

Edward Sturm
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Mar 17, 2024 • 6min

The Parasite SEO I Saw This Morning

E256: The parasite SEO I saw IRL this morning. #seo #searchengineoptimization #parasiteseo #blackhat
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Mar 16, 2024 • 10min

4 Lies That Get People From 0 to 1

E255: 4 lies that bring founders traction. Parasite SEO. Full episode: https://www.youtube.com/watch?v=t8fYuFqHbXk Pivoting after lying to seed investors. Full episode: https://www.youtube.com/watch?v=UGKwoqVm24w Trading up the chain to manipulate the media. Full episode: https://www.youtube.com/watch?v=iYH3uFTSWeA Exaggerating hooks in content to retain viewers/listeners/readers. Full episode: https://www.youtube.com/watch?v=xMdksSNOWaM #blackhat #ycombinator #digitalmarketing #mediamanipulation The Edward Show https://edwardsturm.com/the-edward-show/
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Mar 15, 2024 • 13min

They Turned Having No Money Into a Crazy Launch

E254: Pimentae Tequila's insane guerilla marketing story... They built a tequila startup as their side hustle and ran out of money right before launch. They had put all their savings and paychecks into the startup. Here's how they turned it around. #gotomarket #startups #buildinpublic #marketing The Edward Show https://edwardsturm.com/the-edward-show/
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Mar 14, 2024 • 7min

My TwitterX Ad Copy Revealed

E253: My TwitterX Ad Glitch copy revealed. I ran hundreds of campaigns when the TwitterX Ads Glitch was active. This was my highest converting copy. #twitterxadsglitch #copywriting #paidmedia #mediabuyer The Edward Show https://edwardsturm.com/the-edward-show/
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Mar 13, 2024 • 8min

Lazy Marketing vs High Effort Marketing

Exploring the effectiveness of minimal effort marketing tactics, achieving success through a lazy approach in marketing and sales, efficiency through automation and optimization in various aspects of life
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Mar 12, 2024 • 5min

Parasite SEO on Microsoft, Google, and University Forums

E251: People are using Microsoft, Google, and even university forums to do parasite SEO. This is in addition to Reddit and Quora, which I previously reported on. SEOs insert their content into these places, even stealing that content from elsewhere, and rank above the original. Credit to Charles Floate for the share. #parasiteseo #seo #searchengineoptimization #affiliatemarketing
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Mar 11, 2024 • 10min

New Dating App Requires a 675 Credit Score

E250: This dating app requires a credit score of 675+ for its users. Sounds like a low user base? It's secretly an incredible free publicity stunt and backlink magnet. Brilliant. My SEO articles: https://edwardsturm.com/articles/search-engine-optimization/ #gotomarket #seo #linkbuilding #viralmarketing The Edward Show https://edwardsturm.com/the-edward-show/
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Mar 10, 2024 • 13min

How to Launch a New SaaS

E249: How to launch a new SaaS. - Where and how to launch. - How to price at the beginning. - How to have an attractive referral program. - What to do with users. #startups #indiehackers #gotomarket #buildinpublic Lune: https://lunelearning.com/ My Love Letter to Bottom-of-Funnel SEO: https://edwardsturm.com/articles/bottom-of-funnel-seo-love-letter/ Ep 119 - How to Use TikTok if You Are a Software Startup: https://youtu.be/JpasjsHS0Z4?si=U30vHLJmuw2A9EC1 The Edward Show: https://edwardsturm.com/the-edward-show/
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Mar 9, 2024 • 13min

Google Targets AI Text

E248: If you've considered using AI-generated text for SEO, this episode is for you. The last 48 hours have been an absolute bloodbath for SEOs doing this. Even in my decade+ in the field, this is shocking. Here's what's happening. #seo #searchengineoptimization #googlesearchconsole #seostrategy The Edward Show https://edwardsturm.com/the-edward-show/
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Mar 8, 2024 • 19min

It Took Him Years to Be Successful

E247: It took Caleb Simpson years to be successful. Lessons from this episode: - Shamelessly steal every good idea that's relevant to you. - Be persistent. Be consistent. It took Caleb years to find success. - Don't be afraid to go it alone. #biography #SuccessStory #calebsimpson #persistence The Edward Show https://edwardsturm.com/the-edward-show/

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