Tropical MBA: Entrepreneurship & Founder Lifestyle cover image

Tropical MBA: Entrepreneurship & Founder Lifestyle

Latest episodes

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126 snips
Jan 2, 2025 • 44min

#788 Niche B2B Content = Big Revenue on YouTube

Shane Hummus, a savvy YouTube business coach helping entrepreneurs transition to remote work, shares his journey from pharmacist to digital creator. He highlights how to leverage YouTube for client acquisition and revenue, even with modest view counts. Topics include effective strategies for creating niche content, understanding viewer motivations, and using the ICON method for idea generation. Shane contrasts revenue strategies for niche versus mass market channels, showcasing how targeting affluent audiences can lead to higher earnings.
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Dec 26, 2024 • 28min

#787 10 Questions to Gain Clarity and Refocus

Reflect on your past year with ten key questions designed to sharpen your focus and align your business goals. Discover how daily huddles can enhance team efficiency rather than signify poor management. Learn to refine your strategies by understanding customer motivations and defining your core values. Finally, dive into intriguing theories about drones and UFOs, highlighting the entrepreneurial pursuit of truth and opportunity. It's a blend of introspection, strategy, and a touch of the extraordinary.
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77 snips
Dec 19, 2024 • 51min

#786 Jay Clouse - Mastering Top-of-Funnel Growth in 2025

Jay Clouse, founder of Creator Science and a YouTube sensation with over 100,000 subscribers, shares his insights on mastering growth strategies. He delves into the differences between recurring and one-time products, effective marketing funnels, and the critical roles of discovery and nurture content. Jay candidly discusses the risks and rewards of platforms like Substack for creators and emphasizes the balance of community engagement and revenue in course creation. His take on resilience and work ethic offers a motivating perspective for entrepreneurs.
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42 snips
Dec 12, 2024 • 38min

#785 Scaling to 8-Figures with Ruthless Focus and Unconventional Principles

In this conversation, Matthew Newton, CEO of Leatherback Travel and mastermind behind its innovative niche brands, discusses his unique strategies for scaling an 8-figure business. He emphasizes the importance of ruthlessly selecting opportunities and the art of knowing when to pivot. Matthew shares insights on balancing flexibility with structure, crafting a compelling vision, and maintaining a fun company culture. He even introduces the 'animal zoo principle,' showcasing how creativity can drive both employee engagement and business success.
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48 snips
Dec 5, 2024 • 42min

#784 “$1.5 Million from LinkedIn: Strategies for Building Influence and Consistent Revenue”

In this engaging discussion, Alex Barker, a pharmacist-turned-entrepreneur, reveals how he transformed his business by mastering LinkedIn. He shares his inspiring journey from pharmacy to career coaching, emphasizing the importance of focus and personal experience. Discover practical strategies for leveraging LinkedIn newsletters and optimizing profiles, as well as creative methods to connect with clients by addressing their workplace challenges. Alex highlights how engaging content and genuine interactions can dramatically elevate your business presence and revenue.
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95 snips
Nov 28, 2024 • 40min

#783 “It’s easier to 10X than to 2X” + 8 Lessons from CEO Bootcamp

Discover why scaling a business tenfold can actually be easier than just doubling it. Dive into transformative insights from a CEO bootcamp in Barcelona, emphasizing the power of structured planning and collaborative growth. Learn about the 'job to be done' framework that redefines customer understanding and unlocks innovation. The importance of simplicity in performance metrics is highlighted, along with actionable takeaways to enhance efficiency. Get ready to think big and embrace persistence for exponential growth!
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4 snips
Nov 21, 2024 • 18min

#782 Building ‘Brick by Brick’: Goals, Plans, Scorecards, Cadence

Feeling stuck in idea mode? Discover a transformative 4-step framework that can help drive your revenue to the next million. Dive into how to set financially grounded goals and create measured plans, ensuring your business objectives are clear and actionable. Learn the importance of scorecards for tracking progress and maintaining an intentional cadence that keeps your team aligned. This insightful conversation is the key to scaling effectively and achieving your 2025 ambitions.
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14 snips
Nov 14, 2024 • 20min

#781 “Build It Like You’re Gonna Sell It”

Dive into the secrets of impactful business execution inspired by a renowned bestseller. Discover how prioritizing fast execution can lead to smarter decisions and growth. Learn about the importance of building a high-performance team configured for success. Explore strategies for making your business more appealing to potential buyers. Plus, hear about setting audacious goals for 2025 and the benefits of connecting with a community of like-minded entrepreneurs.
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10 snips
Nov 7, 2024 • 41min

#780 How do you grow from 7 to 8 figures?

Lucas Peters, founder of Journey Beyond Travel, shares his vision for climbing from seven to eight figures in his boutique travel business. He discusses the importance of shifting to a financially-focused mindset, analyzing gross margins, customer acquisition costs, and lifetime value. Lucas highlights unique marketing strategies and the significance of personalized travel experiences in customer retention. Also covered are hiring strategies, product development complexities, and innovative approaches to elevate high-ticket services, aiming for a dynamic growth trajectory.
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6 snips
Oct 31, 2024 • 29min

#779 The 3 hats of bootstrapping + Insights from DCBKK 2024

Dive into the dynamic roles of CEO, COO, and CFO in bootstrapped ventures. Discover networking insights from the DCBKK event and learn why mastering LinkedIn can boost customer acquisition. Explore the evolving landscape of social media and its impact on younger audiences. Reflect on the unique challenges faced by ambitious individuals, alongside the rewarding experience of sharing insights with peers. Plus, get a sneak peek at an exciting upcoming event for million-dollar founders!

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