Hustle & Flowchart: Mastering Business & Enjoying the Journey

Matt and Joe are back with another duet episode of Hustle & Flowchart podcast. Today, they are going to focus on one of the smartest things you can do to start and grow your business: List Building! Your business’s list is hands down its greatest asset. Matt & Joe are going to talk about how list building can increase your business's profitability. They will go through the three types of list that have been the most powerful and effective, PLUS some actionable list building strategies and powerful marketing tools to boost your business growth!

Branding is one of the vital business elements you should focus on since it is involved in all aspects of your business. Today’s guest, Nancy Marmolejo, shares some helpful ways to know yourself better and explains its significance and relationship to your branding. It is her passion to help you and other entrepreneurs by teaching you how to convey your value in a way that others would understand and relate with. Today, Nancy explains the three essential things that she shares her clients regarding branding. She also shares the three-process message she has created as well as some concrete examples so you can come up with a genuine and compelling message that would resonate with your audience.   “I’m not about posturing. I’m about positioning from a very real honest place.” - Nancy Marmolejo This week on the Hustle and Flow Chart Podcast: Nancy’s concept of reinventing your personal brand Defining “talent genius” and how you can find it How this reinvention is a journey of self-awareness The significance of knowing and understanding your natural strengths One of biggest mistakes people make about communication Why people don’t remember very structured, scripted messages over conversational and natural ones Explaining the Love-Hate-Create Message, how to effectively do this, and its impact on others Why you should follow the same order in the process How and where you can use this message to promote yourself and your business Questions for Self-Reflection: What am I really excellent at? What are the skills that I love doing? What are the skills that drain me? What are the things I’ve been good at since I was a little kid? Resources Mentioned: 100 Tricks to Appear Smart in Meetings book by Sarah Cooper The Big Leap book by Gay Hendricks The Power of Vulnerability TED Talk by Brené Brown The Book of Awakening book by Mark Nepo Connect with Nancy Marmolejo: Love, Hate, Create Message by Nancy Marmolejo Nancy Marmolejo Website Nancy Marmolejo Podcast Grab the free e-book The Genius Finder Nancy Marmolejo on Facebook Nancy Marmolejo on YouTube Nancy Marmolejo on Twitter Nancy Marmolejo on LinkedIn Subscribe & Review the Hustle & Flow Chart Podcast!     Thanks for tuning in to this week’s episode of the Hustle & Flow Chart Podcast! If the information shared in these weekly conversations and interviews have helped you in your business journey, please head over to iTunes, subscribe to the show, and leave us an honest review. Your reviews and feedback will not only help us continue to deliver great, helpful content, but it will also help us reach even more amazing entrepreneurs just like you! Also, check out our website and subscribe to our free weekly newsletter to receive even more helpful articles, training courses, tips, tools, and videos to help you optimize your business for success!  

Today’s guest, Marshall Wayne, is known for his dark-and-gray style when it comes to branding. Marshall helps his customers build their image through unique, powerful, and compelling advertising concepts. His clients include authors, coaches, consultants, and other high-end groups and organizations. He is the director of an advertising agency he calls The Agency. Today, Marshall talks about why he chose the style of branding he does, the importance of pattern interruption in creating stunning and attention-grabbing campaigns, and where he primarily releases his work. He also shares where he gets his inspirations from and the tools he uses to accomplish the job.   “I’m essentially getting paid to perfect the art of self-emotion.” - Marshall Wayne This week on the Hustle and Flow Chart Podcast: How Marshall develops concepts for his client’s branding The benefits of networking with the right people Marshall’s reasons for hesitating to create a full blown agency The perfect mix to easy access A big challenge regarding conceptualization Why he prefers to set micro-goals over big ones Resources Mentioned: Adobe Creative Suite Adobe Photoshop Adobe After Effects Adobe Premiere Adobe Audition Cowboy Studio Sam Harris Podcast The Great Gatsby book by F. Scott Fitzgerald The War of Art book by Steven Pressfield Nobody Wants to Read Your Sh*t book by Steven Pressfield Ori Bengal playing Bull Poker on YouTube Connect with Marshall Wayne: Marshall Wayne on Facebook The Agency Vault Website Subscribe & Review the Hustle & Flow Chart Podcast!     Thanks for tuning in to this week’s episode of the Hustle & Flow Chart Podcast! If the information shared in these weekly conversations and interviews have helped you in your business journey, please head over to iTunes, subscribe to the show, and leave us an honest review. Your reviews and feedback will not only help us continue to deliver great, helpful content, but it will also help us reach even more amazing entrepreneurs just like you!     Also, check out our website and subscribe to our free weekly newsletter to receive even more helpful articles, training courses, tips, tools, and videos to help you optimize your business for success!

While looking for a way out of the corporate world and into entrepreneurship, Amish Shah started doing affiliate marketing on top of his full-time job. Affiliate marketing led him to learn and a lot of unconventional marketing where he experienced having seven-figure returns in sales, jumpstarting his entrepreneurial career and allowing him to work full-time as an entrepreneur for the last 14 years. Amish joins us today to share his story on how he was able to profit from affiliate marketing and the downward slope he went through despite having both riches and success. He also talks about the core system he developed called the RBMTO framework. Amish explains what each letter stands for and gives concrete examples of how to learn and apply each step in this philosophy that you can apply to your business or your personal life.   “[RBMTO] is the fastest path to growth hacking.” - Amish Shah This week on the Hustle and Flow Chart Podcast: What Amish did to automate and scale up the affiliate marketing part of his business Why Amish sold the software he developed and used in affiliate marketing Identifying the gap in the market and finding a way to bridge this gap Amish’s latest business venture involving ancient wisdom, natural healing, and e-commerce How his first expedition got sponsored by Travel Channel Determining what RBMTO stands for and examples of ways to execute them Defining growth hacking Identifying the three core performance indicators from a marketing perspective Using the RBMTO framework to figure out the roadblocks in your business Resources Mentioned: India’s Atlantis episode by Expedition Unknown of Travel Channel Sacred Commerce book by Matthew and Terces Engelhart Scaling Up book by Verne Harnish Connect with Amish Shah: Deep Origins Website Amish Shah Website Subscribe & Review the Hustle & Flow Chart Podcast!     Thanks for tuning in to this week’s episode of the Hustle & Flow Chart Podcast! If the information shared in these weekly conversations and interviews have helped you in your business journey, please head over to iTunes, subscribe to the show, and leave us an honest review. Your reviews and feedback will not only help us continue to deliver great, helpful content, but it will also help us reach even more amazing entrepreneurs just like you!     Also, check out our website and subscribe to our free weekly newsletter to receive even more helpful articles, training courses, tips, tools, and videos to help you optimize your business for success!  

If you’re planning on creating webinars for your business in the hopes to generate more leads and acquire more clients, our guest today, Jon Schumacher, shares his knowledge and professional insights about the art of the perfect webinar. He is a webinar consultant and specialist who uses webinars to educate people, build rapport, and gain more clients. In today’s episode, Jon talks about the elements, processes, and approaches that play important roles in creating the perfect webinar. Jon also shares the three big things you need to focus on as you go through the process of planning and executing your webinar and the follow-up system you can set to convert your leads into sales.   “It is the most powerful online conversion point that I know of.” - Jon Schumacher This week on the Hustle and Flow Chart Podcast: Identifying the different types of webinars Where Jon sees the highest sign-up rates Where and how to start if you’re a beginner to webinar creation Elements of a perfect webinar Processes involved before, during, and after conducting your webinar Common mistakes people make when doing a webinar The relevance of telling compelling stories in your webinar Why the Feel-Felt-Found Method is an effective approach Ways and methods to follow up with clients Why Jon thinks the Thank-You page is underutilized and how you can use it for your benefit Resources Mentioned: Ever Webinar Easy Webinar Jack Born’s Software The Daily Stoic book by Ryan Holiday Expert Secrets book by Russell Brunson Scaling Up book by Verne Harnish Work the System book by Sam Carpenter Connect with Jon Schumacher: clientmint.com Jon Schumacher Website Subscribe & Review the Hustle & Flow Chart Podcast!     Thanks for tuning in to this week’s episode of the Hustle & Flow Chart Podcast! If the information shared in these weekly conversations and interviews have helped you in your business journey, please head over to iTunes, subscribe to the show, and leave us an honest review. Your reviews and feedback will not only help us continue to deliver great, helpful content, but it will also help us reach even more amazing entrepreneurs just like you!     Also, check out our website and subscribe to our free weekly newsletter to receive even more helpful articles, training courses, tips, tools, and videos to help you optimize your business for success!  

Today’s guest is an Infusionsoft expert who profits from something he enjoys doing: looking for and selling products that are in demand yet difficult to find. In other words, Damien Rufus flips products. He describes his business in three simple words: selling things online. According to Damien, the transition from offline to online selling is fun for him, a big factor that keeps him young. In today’s episode, he talks about the systems and processes he uses as he flips a wide variety of things and products, such as shoes, websites, vehicles, and houses. He also illustrates how he finds value for people, how to gain confidence in trade even with limited money in your pocket, and how you can build a system through websites and generating an email list that can help you succeed in your flipping business.   “When you figure out that art form to making these all happen quickly and efficiently, putting in those systems, that’s what really makes it amazing.” - Damien Rufus This week on the Hustle and Flow Chart Podcast: Determining the pricing and markup on products Why it’s not hard for Damien to find “limited” products The system he uses to flip and sell things The concept of website flipping How to simplify and speed up conversations and negotiations with suppliers His upcoming big course and newsletter Biggest thing he has flipped Resources Mentioned: Kodi com Fidget Spinners Hostgator AliExpress iStockNow Think and Grow Rich book by Napoleon Hill Connect with Damien Rufus: Beginner Flyer Website The Art of the Flip Subscribe & Review the Hustle & Flow Chart Podcast! Thanks for tuning in to this week’s episode of the Hustle & Flow Chart Podcast! If the information shared in these weekly conversations and interviews have helped you in your business journey, please head over to iTunes, subscribe to the show, and leave us an honest review. Your reviews and feedback will not only help us continue to deliver great, helpful content, but it will also help us reach even more amazing entrepreneurs just like you!     Also, check out our website and subscribe to our free weekly newsletter to receive even more helpful articles, training courses, tips, tools, and videos to help you optimize your business for success!  

Today’s guest Dean Soto is the founder of Online Academy Empire, the place to learn more about how you can earn with drop shipping from Amazon. Upon coming home after his deployment to Kuwait, Dean decided he wanted to do something independent to start making money on his own. After trying different things, Dean ended up launching an online business as a result of his experience with Amazon - and as suggested by his friend and business partner Brad Spencer, who happens to be one of our previous podcast guests. In today’s episode, Dean shares the story that led to his current business which allows him to sell and profit significantly even though he does not have his own products. Dean talks about the things he learned about drop shipping, marketing, and making money on Amazon. Living in the country with six children, he also shares how working online, outsourcing, and automation help him be efficient in his business as he allocates more time to and prioritizes his family.   “It’s all a numbers game with drop shipping.” - Dean Soto This week on the Hustle and Flow Chart Podcast: Defining FBA (Fulfillment by Amazon) and Amazon sponsored products What led him to research Amazon’s drop shipping policy Pricing the products for profit margin Easy methods to find suppliers Remarketing benefits from Amazon How outsourcing in the Philippines helps Dean in his business The process of money transfer when you buy a product The process of ordering products from suppliers and shipping them to customers Step by Step Guide for Potential Sellers and Drop Shippers: Go to Amazon Services. Set up an account. Make sure you do the FBA. Prepare your bank account and store name. Start listing. Resources Mentioned: 3 Steps to Maximize Success on any Project - Brad Spencer podcast episode Unfair Advantage book by Robert Kiyosaki Connect with Dean Soto: Online Empire Academy Website Dean’s Drop Shipping Course Subscribe & Review the Hustle & Flow Chart Podcast! Thanks for tuning in to this week’s episode of the Hustle & Flow Chart Podcast! If the information shared in these weekly conversations and interviews have helped you in your business journey, please head over to iTunes, subscribe to the show, and leave us an honest review. Your reviews and feedback will not only help us continue to deliver great, helpful content, but it will also help us reach even more amazing entrepreneurs just like you!     Also, check out our website and subscribe to our free weekly newsletter to receive even more helpful articles, training courses, tips, tools, and videos to help you optimize your business for success!  

In the busy cosmos of the online world, it is easy to drown in all the content and information that flood your browser every hour of the day. The ability to drive traffic through copywriting, which is a type of advertising and marketing strategy where you create quality content and persuasive messages, is one of the ways to stand out and get noticed. Our guest today, Connor Gallagher, is an excellent copywriter experienced in producing webinars, sales letters, and different advertising materials. Connor shares what led him to rethink and restructure his business from being a freelancer to a niche influencer. He shares the processes and systems he used to make things simpler in his business and allow him to enjoy the time and financial freedom that many entrepreneurs want.   “You can make a higher impact and higher contribution by focusing on one task at a time.” - Connor Gallagher This Week on the Hustle and Flow Chart Podcast: The trigger that led Connor to rethink his business processes Critiquing and how it helps improve people’s businesses How you can quantify your impact as a critic Two kinds of clients Connor let go of as he restructured his business Why he revamped his business positioning and direction Services he plans to implement to replace his income Why he opted for the printed newsletter niche The new system and timeline to meet the goal of achieving the lifestyle he desires How he is filtering his audience Essentials to consider before you writing copy Resources Mentioned: Essentialism book by Greg McKeown Scientific Advertising book by Claude Hopkins Cashvertising book by Drew Eric Whitman How to be Fucking Awesome book by Dan Meredith Connect with Connor Gallagher: Funnel Strategist Website Subscribe & Review the Hustle & Flow Chart Podcast!     Thanks for tuning in to this week’s episode of the Hustle & Flow Chart Podcast! If the information shared in these weekly conversations and interviews have helped you in your business journey, please head over to iTunes, subscribe to the show, and leave us an honest review. Your reviews and feedback will not only help us continue to deliver great, helpful content, but it will also help us reach even more amazing entrepreneurs just like you!      Also, check out our website and subscribe to our free weekly newsletter to receive even more helpful articles, training courses, tips, tools, and videos to help you optimize your business for success!  

An entrepreneur by heart, Cody Bramlett saw the opportunity of opening kettlebell studios as he discovered kettlebell while he was dealing with his weight issues as a kid. With all the wrong notions about exercise and losing weight, Cody decided to launch his current company called Science Natural Supplements, which stands for the philosophy he believes in - keeping things simple and doing things better than everyone.   On today’s episode, Cody shares his concerns about the misrepresentation of exercise, nutrition, and supplements.  Cody explains the essence of the philosophy he keeps reiterating as he talks about his business, hiring people, and formulating his products. He also shares the significance of affiliate marketing in the progress that his company has made in a span of 15 months, which is from nothing to $5 million dollars.   “Build a company. Prove the concept works on a simple scale. And if you really wanted to, go back and make a unique brand next to it” - Cody Bramlett   This Week on the Hustle and Flow Chart Podcast: One of the biggest things that trouble Cody about the gym industry The process of finding people in his team Reasons why he went with the standard formula on the supplements What Cody would do if he were to dive into the gym business again Why affiliate marketing is the magic element to be visible and drive sales Why Cody prefers to keep things simple regarding the logistics of his business Cody’s win-win strategy when working with affiliate partners How Cody determines which tasks to outsource   Resources Mentioned: Google Clickbank Clicksure Software Projects   Connect with Cody Bramlett: Science Natural Supplements Website       Subscribe & Review the Hustle & Flow Chart Podcast!     Thanks for tuning in to this week’s episode of the Hustle & Flow Chart Podcast! If the information shared in these weekly conversations and interviews have helped you in your business journey, please head over to iTunes, subscribe to the show, and leave us an honest review. Your reviews and feedback will not only help us continue to deliver great, helpful content, but it will also help us reach even more amazing entrepreneurs just like you!     Also, check out our website and subscribe to our free weekly newsletter to receive even more helpful articles, training courses, tips, tools, and videos to help you optimize your business for success!  

Today’s guest, Trevor Turnbull, is a LinkedIn guru and the founder of Linked Into Leads, a company that helps you find and connect with your target audience through lead generation training and consulting using the leading network for business professionals, LinkedIn. On top of being a father of a three-and-a-half-month-old baby, Trevor is also an instructor of a very powerful LinkedIn program that has trained over 20,000 people. He launched a step-by-step training and support system called 30-Day Sales Machine that allows you to generate traffic and referrals that will eventually convert to sales through LinkedIn.   In today’s episode, Trevor talks about some of the powerful things you can do with LinkedIn. He mentions the advantages of using LinkedIn over other social media platforms for the purpose of generating leads and traffic and sharing content to capture people’s attention. He also shares some of the details in his training about the process of creating awareness and how to address the scalability issues on LinkedIn. “LinkedIn is a source to find the right people.” - Trevor Turnbull This Week on the Hustle and Flow Chart Podcast: Reasons why you should stop ignoring LinkedIn The beneficial reasons for professionals to log in to LinkedIn The essence of not selling your clients anything, but putting value on yourself, your business, and what you do Essential elements to include in your profile since it is the foundation of everything in LinkedIn How to build a network of connections in a subtle way Defining a one-line Permission-Based Method and how it helps you connect with your target audience Different approaches you can do to follow up with potential clients and have real conversations versus passively waiting for their response How you can create your own audience and target your ads specifically to them on FB through your LinkedIn connections The “Aha!” moment for people on LinkedIn concerning potential clients   Trevor’s Simplified Version of a Buyer’s Journey:   Awareness Consideration Evaluation Becoming a Customer Becoming an Advocate Resources Mentioned: Eric Lofholm Connect with Trevor Turnbull: Trevor Turnbull on LinkedIn 30-Day Sales Machine       Subscribe & Review the Hustle & Flow Chart Podcast!     Thanks for tuning in to this week’s episode of the Hustle & Flow Chart Podcast! If the information shared in these weekly conversations and interviews have helped you in your business journey, please head over to iTunes, subscribe to the show, and leave us an honest review. Your reviews and feedback will not only help us continue to deliver great, helpful content, but it will also help us reach even more amazing entrepreneurs just like you!     Also, check out our website and subscribe to our free weekly newsletter to receive even more helpful articles, training courses, tips, tools, and videos to help you optimize your business for success!