
Hustle & Flowchart: Mastering Business & Enjoying the Journey
The Hustle & Flowchart Podcast with Joe Fier is all about how to build a business so it gives you the freedom and fuel for your life.
We discuss systems, mindset tweaks, reframes, and strategies for entrepreneurs (and really anyone) to enjoy the process of being in business and having fun.
This isn't for the entrepreneur looking to build a billion dollar business, rather someone who is looking to build systems that work for you, so you can make more money than you need just by working part-time.
I was a chronic hustle-mode kinda guy and I want to share my experiences and mentors I've met along the way to help you reframe things so you can be the most effective as an entrepreneur.
Join in conversations with Joe Fier and various mentors sharing principles and strategies to put this into action for yourself.
Please enjoy and share with your friends!
Listen Notes
Latest episodes

Jun 28, 2017 • 41min
Damien Rufus — How To Flip Products For Fun And Profits
Today’s guest is an Infusionsoft expert who profits from something he enjoys doing: looking for and selling products that are in demand yet difficult to find. In other words, Damien Rufus flips products. He describes his business in three simple words: selling things online. According to Damien, the transition from offline to online selling is fun for him, a big factor that keeps him young. In today’s episode, he talks about the systems and processes he uses as he flips a wide variety of things and products, such as shoes, websites, vehicles, and houses. He also illustrates how he finds value for people, how to gain confidence in trade even with limited money in your pocket, and how you can build a system through websites and generating an email list that can help you succeed in your flipping business. “When you figure out that art form to making these all happen quickly and efficiently, putting in those systems, that’s what really makes it amazing.” - Damien Rufus This week on the Hustle and Flow Chart Podcast: Determining the pricing and markup on products Why it’s not hard for Damien to find “limited” products The system he uses to flip and sell things The concept of website flipping How to simplify and speed up conversations and negotiations with suppliers His upcoming big course and newsletter Biggest thing he has flipped Resources Mentioned: Kodi com Fidget Spinners Hostgator AliExpress iStockNow Think and Grow Rich book by Napoleon Hill Connect with Damien Rufus: Beginner Flyer Website The Art of the Flip Subscribe & Review the Hustle & Flow Chart Podcast! Thanks for tuning in to this week’s episode of the Hustle & Flow Chart Podcast! If the information shared in these weekly conversations and interviews have helped you in your business journey, please head over to iTunes, subscribe to the show, and leave us an honest review. Your reviews and feedback will not only help us continue to deliver great, helpful content, but it will also help us reach even more amazing entrepreneurs just like you! Also, check out our website and subscribe to our free weekly newsletter to receive even more helpful articles, training courses, tips, tools, and videos to help you optimize your business for success!

Jun 21, 2017 • 45min
Dean Soto — How To Sell Other People's Products On Amazon
Today’s guest Dean Soto is the founder of Online Academy Empire, the place to learn more about how you can earn with drop shipping from Amazon. Upon coming home after his deployment to Kuwait, Dean decided he wanted to do something independent to start making money on his own. After trying different things, Dean ended up launching an online business as a result of his experience with Amazon - and as suggested by his friend and business partner Brad Spencer, who happens to be one of our previous podcast guests. In today’s episode, Dean shares the story that led to his current business which allows him to sell and profit significantly even though he does not have his own products. Dean talks about the things he learned about drop shipping, marketing, and making money on Amazon. Living in the country with six children, he also shares how working online, outsourcing, and automation help him be efficient in his business as he allocates more time to and prioritizes his family. “It’s all a numbers game with drop shipping.” - Dean Soto This week on the Hustle and Flow Chart Podcast: Defining FBA (Fulfillment by Amazon) and Amazon sponsored products What led him to research Amazon’s drop shipping policy Pricing the products for profit margin Easy methods to find suppliers Remarketing benefits from Amazon How outsourcing in the Philippines helps Dean in his business The process of money transfer when you buy a product The process of ordering products from suppliers and shipping them to customers Step by Step Guide for Potential Sellers and Drop Shippers: Go to Amazon Services. Set up an account. Make sure you do the FBA. Prepare your bank account and store name. Start listing. Resources Mentioned: 3 Steps to Maximize Success on any Project - Brad Spencer podcast episode Unfair Advantage book by Robert Kiyosaki Connect with Dean Soto: Online Empire Academy Website Dean’s Drop Shipping Course Subscribe & Review the Hustle & Flow Chart Podcast! Thanks for tuning in to this week’s episode of the Hustle & Flow Chart Podcast! If the information shared in these weekly conversations and interviews have helped you in your business journey, please head over to iTunes, subscribe to the show, and leave us an honest review. Your reviews and feedback will not only help us continue to deliver great, helpful content, but it will also help us reach even more amazing entrepreneurs just like you! Also, check out our website and subscribe to our free weekly newsletter to receive even more helpful articles, training courses, tips, tools, and videos to help you optimize your business for success!

Jun 14, 2017 • 47min
Connor Gallagher — How To Shift From A Freelancer To A Niche Influencer
In the busy cosmos of the online world, it is easy to drown in all the content and information that flood your browser every hour of the day. The ability to drive traffic through copywriting, which is a type of advertising and marketing strategy where you create quality content and persuasive messages, is one of the ways to stand out and get noticed. Our guest today, Connor Gallagher, is an excellent copywriter experienced in producing webinars, sales letters, and different advertising materials. Connor shares what led him to rethink and restructure his business from being a freelancer to a niche influencer. He shares the processes and systems he used to make things simpler in his business and allow him to enjoy the time and financial freedom that many entrepreneurs want. “You can make a higher impact and higher contribution by focusing on one task at a time.” - Connor Gallagher This Week on the Hustle and Flow Chart Podcast: The trigger that led Connor to rethink his business processes Critiquing and how it helps improve people’s businesses How you can quantify your impact as a critic Two kinds of clients Connor let go of as he restructured his business Why he revamped his business positioning and direction Services he plans to implement to replace his income Why he opted for the printed newsletter niche The new system and timeline to meet the goal of achieving the lifestyle he desires How he is filtering his audience Essentials to consider before you writing copy Resources Mentioned: Essentialism book by Greg McKeown Scientific Advertising book by Claude Hopkins Cashvertising book by Drew Eric Whitman How to be Fucking Awesome book by Dan Meredith Connect with Connor Gallagher: Funnel Strategist Website Subscribe & Review the Hustle & Flow Chart Podcast! Thanks for tuning in to this week’s episode of the Hustle & Flow Chart Podcast! If the information shared in these weekly conversations and interviews have helped you in your business journey, please head over to iTunes, subscribe to the show, and leave us an honest review. Your reviews and feedback will not only help us continue to deliver great, helpful content, but it will also help us reach even more amazing entrepreneurs just like you! Also, check out our website and subscribe to our free weekly newsletter to receive even more helpful articles, training courses, tips, tools, and videos to help you optimize your business for success!

Jun 7, 2017 • 31min
Cody Bramlett — From Nothing To $5 Million In 15 Months
An entrepreneur by heart, Cody Bramlett saw the opportunity of opening kettlebell studios as he discovered kettlebell while he was dealing with his weight issues as a kid. With all the wrong notions about exercise and losing weight, Cody decided to launch his current company called Science Natural Supplements, which stands for the philosophy he believes in - keeping things simple and doing things better than everyone. On today’s episode, Cody shares his concerns about the misrepresentation of exercise, nutrition, and supplements. Cody explains the essence of the philosophy he keeps reiterating as he talks about his business, hiring people, and formulating his products. He also shares the significance of affiliate marketing in the progress that his company has made in a span of 15 months, which is from nothing to $5 million dollars. “Build a company. Prove the concept works on a simple scale. And if you really wanted to, go back and make a unique brand next to it” - Cody Bramlett This Week on the Hustle and Flow Chart Podcast: One of the biggest things that trouble Cody about the gym industry The process of finding people in his team Reasons why he went with the standard formula on the supplements What Cody would do if he were to dive into the gym business again Why affiliate marketing is the magic element to be visible and drive sales Why Cody prefers to keep things simple regarding the logistics of his business Cody’s win-win strategy when working with affiliate partners How Cody determines which tasks to outsource Resources Mentioned: Google Clickbank Clicksure Software Projects Connect with Cody Bramlett: Science Natural Supplements Website Subscribe & Review the Hustle & Flow Chart Podcast! Thanks for tuning in to this week’s episode of the Hustle & Flow Chart Podcast! If the information shared in these weekly conversations and interviews have helped you in your business journey, please head over to iTunes, subscribe to the show, and leave us an honest review. Your reviews and feedback will not only help us continue to deliver great, helpful content, but it will also help us reach even more amazing entrepreneurs just like you! Also, check out our website and subscribe to our free weekly newsletter to receive even more helpful articles, training courses, tips, tools, and videos to help you optimize your business for success!

May 31, 2017 • 44min
Trevor Turnbull — A Simple LinkedIn System To Grow Your Business
Today’s guest, Trevor Turnbull, is a LinkedIn guru and the founder of Linked Into Leads, a company that helps you find and connect with your target audience through lead generation training and consulting using the leading network for business professionals, LinkedIn. On top of being a father of a three-and-a-half-month-old baby, Trevor is also an instructor of a very powerful LinkedIn program that has trained over 20,000 people. He launched a step-by-step training and support system called 30-Day Sales Machine that allows you to generate traffic and referrals that will eventually convert to sales through LinkedIn. In today’s episode, Trevor talks about some of the powerful things you can do with LinkedIn. He mentions the advantages of using LinkedIn over other social media platforms for the purpose of generating leads and traffic and sharing content to capture people’s attention. He also shares some of the details in his training about the process of creating awareness and how to address the scalability issues on LinkedIn. “LinkedIn is a source to find the right people.” - Trevor Turnbull This Week on the Hustle and Flow Chart Podcast: Reasons why you should stop ignoring LinkedIn The beneficial reasons for professionals to log in to LinkedIn The essence of not selling your clients anything, but putting value on yourself, your business, and what you do Essential elements to include in your profile since it is the foundation of everything in LinkedIn How to build a network of connections in a subtle way Defining a one-line Permission-Based Method and how it helps you connect with your target audience Different approaches you can do to follow up with potential clients and have real conversations versus passively waiting for their response How you can create your own audience and target your ads specifically to them on FB through your LinkedIn connections The “Aha!” moment for people on LinkedIn concerning potential clients Trevor’s Simplified Version of a Buyer’s Journey: Awareness Consideration Evaluation Becoming a Customer Becoming an Advocate Resources Mentioned: Eric Lofholm Connect with Trevor Turnbull: Trevor Turnbull on LinkedIn 30-Day Sales Machine Subscribe & Review the Hustle & Flow Chart Podcast! Thanks for tuning in to this week’s episode of the Hustle & Flow Chart Podcast! If the information shared in these weekly conversations and interviews have helped you in your business journey, please head over to iTunes, subscribe to the show, and leave us an honest review. Your reviews and feedback will not only help us continue to deliver great, helpful content, but it will also help us reach even more amazing entrepreneurs just like you! Also, check out our website and subscribe to our free weekly newsletter to receive even more helpful articles, training courses, tips, tools, and videos to help you optimize your business for success!

May 24, 2017 • 55min
Omari Broussard — The “Who You Know” Lead Gen. System
Today’s guest is a husband, a father of six, and a retired Navy chief. Omari Broussard started his first business when he was 13. He also decided he wanted to join the Navy at the same age. Omari is currently a hustler who runs a successful firearms training business called 10X Defense, the company he started in 2012 that led him to marketing. In today’s episode, Omari talks about how he learned direct response marketing and copywriting as he established his business. He also shares some practical situations on each of the five steps of the “Who You Know” lead generation system he created and explains the significance of online, offline, and integrated (online and offline) marketing and the reasons why the Ever Green Profits letters are one of Omari’s powerful tools regarding business strategies. “The hardest thing about marketing is knowing what words to use to attract the market.” – Omari Broussard This Week on the Hustle and Flow Chart Podcast: The story of Omari’s journey from training in the military to being a firearms instructor and a business owner who excels in direct response marketing Omari’s process to hustling smart How leveraging testimonies makes it easier to overcome objections, write the message, and give you the marketing message you need to expand your business Identifying the toughest part in the system, which is the use of tools and automation to reach more people The essence of Todd Brown’s quote “Don’t let the tool dictate your strategy; let your strategy dictate the tool” in choosing which platform to use in your business Exploring other avenues where you can advertise your business other than Facebook like directories and face to face networking Importance of affiliate marketing concerning marketing and income generation Why the book The Advertising Solution is the principle bible of marketing 5 Steps of the “Who You Know” Lead Generation System: Start and present the offer to those you know. Get and collect feedback and stories for your copy. Expand your reach through feedback influence and stories. Expand your reach by using tools and automation. Do the first four steps over again. Resources Mentioned: Infusionsoft Boast Scientific Advertising Book by Claude Hopkins DotCom Secrets Book by Russell Brunson Great Leads by Michael Masterson and John Forde The Advertising Solution Book by Craig Simpson and Brian Kurtz Connect with Omari Broussard: Omari Broussard on Facebook Immediate Action Marketing Website Immediate Action Marketing: Tactical Marketing System: Firearms Instructor’s Guide to Creating a Magnetic Marketing System Book Subscribe & Review the Hustle & Flow Chart Podcast! Thanks for tuning in to this week’s episode of the Hustle & Flow Chart Podcast! If the information shared in these weekly conversations and interviews have helped you in your business journey, please head over to iTunes, subscribe to the show, and leave us an honest review. Your reviews and feedback will not only help us continue to deliver great, helpful content, but it will also help us reach even more amazing entrepreneurs just like you! Also, check out our website and subscribe to our free weekly newsletter to receive even more helpful articles, training courses, tips, tools, and videos to help you optimize your business for success!

May 17, 2017 • 40min
Josh Haynam — The Perfect Quiz Funnel System
Are you fond of answering online quizzes? Are you aware that these quizzes can be a very helpful marketing tool for your business especially in lead generation? Today’s guest is the owner of Interact, a quiz software company that has created quizzes for 30,000 brands around the world. Some of Josh Haynam’s clients include big corporations and organizations such as Starbucks, Evergreen profits, and famous individuals like Tony Robbins. Aside from being an innovative and creative marketing tool, the primary focus of the quizzes, according to Josh and his company, is always to educate. In today’s episode, Josh shares the encouraging story of how he persisted in sustaining his business and how he fine-tuned the content using different strategies while having so much hope. He also reveals the biggest advantage of utilizing quizzes, the most interesting uses of these quizzes, and why making quizzes is a much better tool than generating surveys. “The quiz does the job of attracting people, getting them in. But it’s also segmenting so it can increase your sales in the back end.” - Josh Haynam This Week on the Hustle and Flow Chart Podcast: The first and second waves of Interact - from creating content to seeking partnerships The strategy that created traffic and the type of content Josh used to build up a base, redefine the message, and explain it Defining the templates and elements of a quiz (title, questions, lead capture form, and results) How to promote the quizzes through Facebook and on your website An overview of Interact’s software and its functions Three unique types of quizzes that cover a lot of data input: personality quizzes, scored quizzes, assessments Top two common mistakes people make when creating quizzes and how to avoid them For Josh, the one thing that does not get asked enough is about the customers: “How do you translate your idea into something that the general population can use?” Resources Mentioned: Buzzfeed Buzzsumo The 7 Habits of Highly Effective People Book by Dr. Stephen Covey The Art of War Book by Sun Tzu Connect with Josh Haynam: Try Interact Website Subscribe & Review the Hustle & Flow Chart Podcast! Thanks for tuning in to this week’s episode of the Hustle & Flow Chart Podcast! If the information shared in these weekly conversations and interviews have helped you in your business journey, please head over to iTunes, subscribe to the show, and leave us an honest review. Your reviews and feedback will not only help us continue to deliver great, helpful content, but it will also help us reach even more amazing entrepreneurs just like you! Also, check out our website and subscribe to our free weekly newsletter to receive even more helpful articles, training courses, tips, tools, and videos to help you optimize your business for success!

May 10, 2017 • 54min
AJ Roberts — How to Create a System for Creating Systems
Today’s guest is a powerlifter, a copywriter, and an entrepreneur. AJ Roberts grew up in South Hampton, England and went to Oregon at age 16 as a foreign exchange student. Just like in England, he tried to play basketball there with the dream of going to college. When reality started to sink in that he was never going to play basketball because of his height concern, he gave it up and started focusing on powerlifting. Today, AJ is the go-to guy for strategic planning and marketing. In today’s episode, AJ talks about how he was able to build a reputation for helping people and how this helped him as an entrepreneur. He elaborates on being a visionary and doing this not only in your own business but also for other firms. AJ gives some great tips and advice as he also identifies the areas where most entrepreneurs get stuck, which are in their way of thinking and system management. “Too many people, they want to gain wisdom, and they want to gain knowledge. And they forget that at the end of the day it’s about how much action you take.” – AJ Roberts This Week on the Hustle and Flow Chart Podcast: How AJ sees the path and the gap in businesses as a result of testing and a lot of experience Understanding that the value of your business doesn’t come from the income you generate Defining systems and its relationship to people and processes Advantages of having an intern and making someone feel like they’re growing by mentoring them The three-month process of delegating and letting go How to turn the clients into a sales army because they are proud of you and the services you provide Understanding how your personality drives the business Resources Mentioned: Letting Go: The Pathway of Surrender Book by David Hawkins M.D. Ph.D. Rocket Fuel: The One Essential Combination That Will Get You More of What You Want for Your Business Book by Gino Wickman The Millionaire Master Plan: Your Personalized Path to Financial Success Book by Roger Hamilton Connect with AJ Roberts: AJ Roberts Website AJ Roberts on Facebook Subscribe & Review the Hustle & Flow Chart Podcast! Thanks for tuning in to this week’s episode of the Hustle & Flow Chart Podcast! If the information shared in these weekly conversations and interviews have helped you in your business journey, please head over to iTunes, subscribe to the show, and leave us an honest review. Your reviews and feedback will not only help us continue to deliver great, helpful content, but it will also help us reach even more amazing entrepreneurs just like you! Also, check out our website and subscribe to our free weekly newsletter to receive even more helpful articles, training courses, tips, tools, and videos to help you optimize your business for success!

May 3, 2017 • 44min
Andy Hussong — A Repeatable Process To Land JV Deals
Today’s guest is a master business connector who lived out the values instilled in him, which is to do to others what you want them to do to you. Even in his early days, Andy Hussong lived out this principle and cared enough about people to make different connections. His genuine interest in others has led him to what he’s great at today – setting up and landing online joint ventures (JV). Andy has been doing this for more than 12 years after learning from a very prominent personality in internet marketing, John Reese. In today’s episode, Andy talks about the essential business principles to remember when considering joint ventures and looking for prospective JV deals. Andy summarizes his ideas using two vital acronyms: P-A-R-T-N-E-R and P-O-W-E-R. He elaborates on the acronym P-A-R-T-N-E-R, which is a process that allows you to hone your focus and have a system to any matchmaking and deal-making ventures. It is the overall mindset you ought to have to get things in place and get long-term partners onboard. He also expanded on the acronym P-O-W-E-R, which is something to keep in mind if you want others to keep promoting a particular product or offer. “Your first goal, especially for webinars, is to focus on getting one solid partner on board, get him locked in and then you’re off to the races.” – Andy Hussong This Week on the Hustle and Flow Chart Podcast: Andy’s “superpowers” and how these have been beneficial in landing JV deals The essence behind the acronym P-A-R-T-N-E-R, which stand for Prepare, Approach and Attract, Retain, Track, Nurture, Expand The fundamentals behind the acronym P-O-W-E-R, which stand for Proven Product, Offer, Winning Webinar, Endorse, Repeat The building blocks to motivate others to continue promoting your products Advantages of having a leaderboard and how it can motivate you to perform better Determining a winning sales vehicle Resources Mentioned: How to Win Friends and Influence People Book by Dale Carnegie Tools and Titans Book by Time Ferris Connect with Andy Hussong: Andy Hussong on Facebook Decade of Dealmaking Facebook Group Subscribe & Review the Hustle & Flow Chart Podcast! Thanks for tuning in to this week’s episode of the Hustle & Flow Chart Podcast! If the information shared in these weekly conversations and interviews have helped you in your business journey, please head over to iTunes, subscribe to the show, and leave us an honest review. Your reviews and feedback will not only help us continue to deliver great, helpful content, but it will also help us reach even more amazing entrepreneurs just like you! Also, check out our website and subscribe to our free weekly newsletter to receive even more helpful articles, training courses, tips, tools, and videos to help you optimize your business for success!

Apr 26, 2017 • 36min
Robert Stanley — How To Create A Business Driving Sales Leads
Do you know that you can work on your SEO and have a great website and still have zero leads? Today’s guest, Robert Stanley, found his calling in lead generation by accident. Robert initially learned how to generate leads for personal use. His marketing business was born out of referrals from his chiropractor friend whom he also helped with lead generation. He works with lawyers, realtors, gurus, and market leaders. As Robert’s business grew, he also learns that limitations are not about abilities but the mindset. In today’s episode, Robert talks about the some of the basics of lead generation. He expounded on the important terminologies, used comparisons for better understanding, and enumerates the different programs and software – both paid and free – that you can use to generate leads. Robert also shows the differences, together with the pros and cons, in using the different ad campaigns from the Internet’s big players such as Facebook and Google. “It’s one thing to know how to set up a Facebook account and run an ad; it’s another thing to know the ins and outs and how to set up the technology.” – Robert Stanley This Week on the Hustle and Flow Chart Podcast: Defining what a “lead” is to a client Scope of work involved in generating leads Challenges with Facebook’s chatbots in lead generation Reasons why Robert’s favorite lead source is Facebook Rationale in utilizing software tools and platforms – for consistency and to save time The best and easiest apps to generate leads How outsourcing is an alternative to setting up your lead generating tools compared to hiring a whole agency The most complicated thing in lead generation and the significance of having a place for all the data Resources Mentioned: Facebook WordStream AdEspresso SemRush Zapier CallRail Predictably Irrational Book by Dan Ariely Influence: The Psychology of Persuasion Book by Robert Cialdini Connect with Robert Stanley: Robert Stanley Website Local Pulse Marketing Website Subscribe & Review the Hustle & Flow Chart Podcast! Thanks for tuning in to this week’s episode of the Hustle & Flow Chart Podcast! If the information shared in these weekly conversations and interviews have helped you in your business journey, please head over to iTunes, subscribe to the show, and leave us an honest review. Your reviews and feedback will not only help us continue to deliver great, helpful content, but it will also help us reach even more amazing entrepreneurs just like you! Also, check out our website and subscribe to our free weekly newsletter to receive even more helpful articles, training courses, tips, tools, and videos to help you optimize your business for success!