Hustle & Flowchart: Mastering Business & Enjoying the Journey

Today’s guest is a husband, a father of six, and a retired Navy chief. Omari Broussard started his first business when he was 13. He also decided he wanted to join the Navy at the same age. Omari is currently a hustler who runs a successful firearms training business called 10X Defense, the company he started in 2012 that led him to marketing.   In today’s episode, Omari talks about how he learned direct response marketing and copywriting as he established his business. He also shares some practical situations on each of the five steps of the “Who You Know” lead generation system he created and explains the significance of online, offline, and integrated (online and offline) marketing and the reasons why the Ever Green Profits letters are one of Omari’s powerful tools regarding business strategies. “The hardest thing about marketing is knowing what words to use to attract the market.” – Omari Broussard   This Week on the Hustle and Flow Chart Podcast: The story of Omari’s journey from training in the military to being a firearms instructor and a business owner who excels in direct response marketing Omari’s process to hustling smart How leveraging testimonies makes it easier to overcome objections, write the message, and give you the marketing message you need to expand your business Identifying the toughest part in the system, which is the use of tools and automation to reach more people The essence of Todd Brown’s quote “Don’t let the tool dictate your strategy; let your strategy dictate the tool” in choosing which platform to use in your business Exploring other avenues where you can advertise your business other than Facebook like directories and face to face networking Importance of affiliate marketing concerning marketing and income generation Why the book The Advertising Solution is the principle bible of marketing 5 Steps of the “Who You Know” Lead Generation System: Start and present the offer to those you know. Get and collect feedback and stories for your copy. Expand your reach through feedback influence and stories. Expand your reach by using tools and automation. Do the first four steps over again. Resources Mentioned: Infusionsoft Boast Scientific Advertising Book by Claude Hopkins DotCom Secrets Book by Russell Brunson Great Leads by Michael Masterson and John Forde The Advertising Solution Book by Craig Simpson and Brian Kurtz Connect with Omari Broussard: Omari Broussard on Facebook Immediate Action Marketing Website Immediate Action Marketing: Tactical Marketing System: Firearms Instructor’s Guide to Creating a Magnetic Marketing System Book       Subscribe & Review the Hustle & Flow Chart Podcast!     Thanks for tuning in to this week’s episode of the Hustle & Flow Chart Podcast! If the information shared in these weekly conversations and interviews have helped you in your business journey, please head over to iTunes, subscribe to the show, and leave us an honest review. Your reviews and feedback will not only help us continue to deliver great, helpful content, but it will also help us reach even more amazing entrepreneurs just like you!     Also, check out our website and subscribe to our free weekly newsletter to receive even more helpful articles, training courses, tips, tools, and videos to help you optimize your business for success!   

Are you fond of answering online quizzes? Are you aware that these quizzes can be a very helpful marketing tool for your business especially in lead generation?   Today’s guest is the owner of Interact, a quiz software company that has created quizzes for 30,000 brands around the world. Some of Josh Haynam’s clients include big corporations and organizations such as Starbucks, Evergreen profits, and famous individuals like Tony Robbins. Aside from being an innovative and creative marketing tool, the primary focus of the quizzes, according to Josh and his company, is always to educate.   In today’s episode, Josh shares the encouraging story of how he persisted in sustaining his business and how he fine-tuned the content using different strategies while having so much hope. He also reveals the biggest advantage of utilizing quizzes, the most interesting uses of these quizzes, and why making quizzes is a much better tool than generating surveys. “The quiz does the job of attracting people, getting them in. But it’s also segmenting so it can increase your sales in the back end.” - Josh Haynam   This Week on the Hustle and Flow Chart Podcast: The first and second waves of Interact - from creating content to seeking partnerships The strategy that created traffic and the type of content Josh used to build up a base, redefine the message, and explain it Defining the templates and elements of a quiz (title, questions, lead capture form, and results) How to promote the quizzes through Facebook and on your website An overview of Interact’s software and its functions Three unique types of quizzes that cover a lot of data input: personality quizzes, scored quizzes, assessments Top two common mistakes people make when creating quizzes and how to avoid them For Josh, the one thing that does not get asked enough is about the customers: “How do you translate your idea into something that the general population can use?” Resources Mentioned: Buzzfeed Buzzsumo The 7 Habits of Highly Effective People Book by Dr. Stephen Covey The Art of War Book by Sun Tzu Connect with Josh Haynam: Try Interact Website       Subscribe & Review the Hustle & Flow Chart Podcast!     Thanks for tuning in to this week’s episode of the Hustle & Flow Chart Podcast! If the information shared in these weekly conversations and interviews have helped you in your business journey, please head over to iTunes, subscribe to the show, and leave us an honest review. Your reviews and feedback will not only help us continue to deliver great, helpful content, but it will also help us reach even more amazing entrepreneurs just like you!     Also, check out our website and subscribe to our free weekly newsletter to receive even more helpful articles, training courses, tips, tools, and videos to help you optimize your business for success!  

  Today’s guest is a powerlifter, a copywriter, and an entrepreneur. AJ Roberts grew up in South Hampton, England and went to Oregon at age 16 as a foreign exchange student. Just like in England, he tried to play basketball there with the dream of going to college. When reality started to sink in that he was never going to play basketball because of his height concern, he gave it up and started focusing on powerlifting. Today, AJ is the go-to guy for strategic planning and marketing.   In today’s episode, AJ talks about how he was able to build a reputation for helping people and how this helped him as an entrepreneur. He elaborates on being a visionary and doing this not only in your own business but also for other firms. AJ gives some great tips and advice as he also identifies the areas where most entrepreneurs get stuck, which are in their way of thinking and system management. “Too many people, they want to gain wisdom, and they want to gain knowledge. And they forget that at the end of the day it’s about how much action you take.” – AJ Roberts   This Week on the Hustle and Flow Chart Podcast: How AJ sees the path and the gap in businesses as a result of testing and a lot of experience Understanding that the value of your business doesn’t come from the income you generate Defining systems and its relationship to people and processes Advantages of having an intern and making someone feel like they’re growing by mentoring them The three-month process of delegating and letting go How to turn the clients into a sales army because they are proud of you and the services you provide Understanding how your personality drives the business Resources Mentioned: Letting Go: The Pathway of Surrender Book by David Hawkins M.D. Ph.D. Rocket Fuel: The One Essential Combination That Will Get You More of What You Want for Your Business Book by Gino Wickman The Millionaire Master Plan: Your Personalized Path to Financial Success Book by Roger Hamilton Connect with AJ Roberts: AJ Roberts Website AJ Roberts on Facebook       Subscribe & Review the Hustle & Flow Chart Podcast!     Thanks for tuning in to this week’s episode of the Hustle & Flow Chart Podcast! If the information shared in these weekly conversations and interviews have helped you in your business journey, please head over to iTunes, subscribe to the show, and leave us an honest review. Your reviews and feedback will not only help us continue to deliver great, helpful content, but it will also help us reach even more amazing entrepreneurs just like you!     Also, check out our website and subscribe to our free weekly newsletter to receive even more helpful articles, training courses, tips, tools, and videos to help you optimize your business for success!  

Today’s guest is a master business connector who lived out the values instilled in him, which is to do to others what you want them to do to you. Even in his early days, Andy Hussong lived out this principle and cared enough about people to make different connections. His genuine interest in others has led him to what he’s great at today – setting up and landing online joint ventures (JV). Andy has been doing this for more than 12 years after learning from a very prominent personality in internet marketing, John Reese.   In today’s episode, Andy talks about the essential business principles to remember when considering joint ventures and looking for prospective JV deals. Andy summarizes his ideas using two vital acronyms: P-A-R-T-N-E-R and P-O-W-E-R. He elaborates on the acronym P-A-R-T-N-E-R, which is a process that allows you to hone your focus and have a system to any matchmaking and deal-making ventures. It is the overall mindset you ought to have to get things in place and get long-term partners onboard. He also expanded on the acronym P-O-W-E-R, which is something to keep in mind if you want others to keep promoting a particular product or offer. “Your first goal, especially for webinars, is to focus on getting one solid partner on board, get him locked in and then you’re off to the races.” – Andy Hussong   This Week on the Hustle and Flow Chart Podcast: Andy’s “superpowers” and how these have been beneficial in landing JV deals The essence behind the acronym P-A-R-T-N-E-R, which stand for Prepare, Approach and Attract, Retain, Track, Nurture, Expand The fundamentals behind the acronym P-O-W-E-R, which stand for Proven Product, Offer, Winning Webinar, Endorse, Repeat The building blocks to motivate others to continue promoting your products Advantages of having a leaderboard and how it can motivate you to perform better Determining a winning sales vehicle Resources Mentioned: How to Win Friends and Influence People Book by Dale Carnegie Tools and Titans Book by Time Ferris Connect with Andy Hussong: Andy Hussong on Facebook Decade of Dealmaking Facebook Group     Subscribe & Review the Hustle & Flow Chart Podcast!     Thanks for tuning in to this week’s episode of the Hustle & Flow Chart Podcast! If the information shared in these weekly conversations and interviews have helped you in your business journey, please head over to iTunes, subscribe to the show, and leave us an honest review. Your reviews and feedback will not only help us continue to deliver great, helpful content, but it will also help us reach even more amazing entrepreneurs just like you!     Also, check out our website and subscribe to our free weekly newsletter to receive even more helpful articles, training courses, tips, tools, and videos to help you optimize your business for success!  

Do you know that you can work on your SEO and have a great website and still have zero leads? Today’s guest, Robert Stanley, found his calling in lead generation by accident. Robert initially learned how to generate leads for personal use. His marketing business was born out of referrals from his chiropractor friend whom he also helped with lead generation. He works with lawyers, realtors, gurus, and market leaders. As Robert’s business grew, he also learns that limitations are not about abilities but the mindset.   In today’s episode, Robert talks about the some of the basics of lead generation. He expounded on the important terminologies, used comparisons for better understanding, and enumerates the different programs and software – both paid and free – that you can use to generate leads. Robert also shows the differences, together with the pros and cons, in using the different ad campaigns from the Internet’s big players such as Facebook and Google. “It’s one thing to know how to set up a Facebook account and run an ad; it’s another thing to know the ins and outs and how to set up the technology.” – Robert Stanley   This Week on the Hustle and Flow Chart Podcast: Defining what a “lead” is to a client Scope of work involved in generating leads Challenges with Facebook’s chatbots in lead generation Reasons why Robert’s favorite lead source is Facebook Rationale in utilizing software tools and platforms – for consistency and to save time The best and easiest apps to generate leads How outsourcing is an alternative to setting up your lead generating tools compared to hiring a whole agency The most complicated thing in lead generation and the significance of having a place for all the data Resources Mentioned: Facebook WordStream AdEspresso SemRush Zapier CallRail Predictably Irrational Book by Dan Ariely Influence: The Psychology of Persuasion Book by Robert Cialdini Connect with Robert Stanley: Robert Stanley Website Local Pulse Marketing Website     Subscribe & Review the Hustle & Flow Chart Podcast!     Thanks for tuning in to this week’s episode of the Hustle & Flow Chart Podcast! If the information shared in these weekly conversations and interviews have helped you in your business journey, please head over to iTunes, subscribe to the show, and leave us an honest review. Your reviews and feedback will not only help us continue to deliver great, helpful content, but it will also help us reach even more amazing entrepreneurs just like you!     Also, check out our website and subscribe to our free weekly newsletter to receive even more helpful articles, training courses, tips, tools, and videos to help you optimize your business for success!

Different people have varying views and opinions about psychedelics or mind-altering substances. A lot of people see these things from a negative standpoint because of the many stories they hear about individuals who abuse their drug use. With the recent reports that a well-known stimulant would be legalized for the treatment of cancer, now is the time to keep an open mind about the effects that these substances have on our bodies.   In today’s episode, Joe shares with us his ”tea ceremony” experience – his ayahuasca intake in tea form under a controlled environment that was superintended by doctors and experts. Ayahuasca is a leaf known to have mind-altering effects on people who ingest it. Tim Ferris and Steve Jobs go through the same process as Joe did to unlock their unique creativity in them. More than a recreational activity, the “tea ceremony” is executed as a ritual that reflects a religious and spiritual experience to those who take part in it. It taught me to slow down, take a moment, deprioritize, and then act.   This Week on the Hustle and Flow Chart Podcast: The tea ceremony process What ayahuasca is Ayahuasca's effect on your brain Defining the “enemy” in life Effects on people who do this often Impact on the life and business of individuals who undergo the ritual Typical set up of a “tea ceremony,” things used, rules to follow, and the people and rituals involved in it Resources Mentioned: Ego is the Enemy Book by Ryan Holiday Soul Quest Ayahuasca Church of Mother Earth Website     Subscribe & Review the Hustle & Flow Chart Podcast!         Thanks for tuning in to this week’s episode of the Hustle & Flow Chart Podcast! If the information shared in these weekly conversations and interviews have helped you in your business journey, please head over to iTunes, subscribe to the show, and leave us an honest review. Your reviews and feedback will not only help us continue to deliver great, helpful content, but it will also help us reach even more amazing entrepreneurs just like you!     Also, check out our website and subscribe to our free weekly newsletter to receive even more helpful articles, training courses, tips, tools, and videos to help you optimize your business for success! 

Today’s guest is an excellent marketer who has established her seventh company in the last 13 years. Christine McDannell runs a brick-and-mortar eco spa called Eco Chateau, which she started 4 ½ years ago. At present, this wellness spa is in two San Diego locations – Mission Valley and Sorrento Valley. Their services include organic facial, massage, infrared saunas, and juice cleanses. It is the one-stop shop for people wanting to pursue health and wellness.    On today’s episode, Christine talks about how she established the system she uses to be efficient in her work, as inspired and encouraged by Henry Evans. She shares some great online tools that help her and her team keep things organized, updated, and automated, the reason why she put up a spa business, and how being a marketer played a big part in the success of her business ventures.  If you’re a good marketer, you can own any kind of business you want. 

There is a saying that the day we stop learning is the day we stop living. Learning should to be a lifestyle, especially with the innovations that continue to overwhelm this generation. One of the ways to acquire knowledge and stay up-to-date is by attending seminars, events, and conferences.  On today’s episode, we are sharing our major takeaways from the 2017 Traffic and Conversions Summit held in San Diego. As the largest conference in the marketing industry, we have learned so much - not only from the conference, but also from the interactions we’ve had with other participants, fellow marketers, and even followers of our podcast.   Don’t be boring with your marketing. Be attention-getting. Be a little controversial.    This Week on the Hustle and Flow Chart Podcast:  What a Facebook Messenger Chatbot is and why it is the new trend in online marketing  The importance of creating the quickest human element while readers are on the website and its effect on sales  The essence of “picking a side” and standing for something in business  Creative ways to use email marketing and how to recover the people who leave the website  How to refresh old blog posts, what to do with the ones with no clicks, and how the it can affect ranking    Resources Mentioned:  Digital Marketer  Brian Dean of Backlinko  Ezra Firestone  Young Entrepreneurs Council  ManyChat     Subscribe & Review the Hustle & Flow Chart Podcast!           Thanks for tuning in to this week’s episode of the Hustle & Flow Chart Podcast! If the information shared in these weekly conversations and interviews have helped you in your business journey, please head over to iTunes, subscribe to the show, and leave us an honest review. Your reviews and feedback will not only help us continue to deliver great, helpful content, but it will also help us reach even more amazing entrepreneurs just like you!           Also, check out our website and subscribe to our free weekly newsletter to receive even more helpful articles, training courses, tips, tools, and videos to help you optimize your business for success!     

How do you make yourself productive? Are there things that you cannot do without, like morning coffee or an afternoon run? Do you have a routine before working on a task or that help keep your mind focused on the task at hand? Proper planning may be one of the keys to a productive day, but getting your mind straight through daily habits or rituals is an essential part of productivity and delivering results.   On today’s episode, we are sharing some daily rituals that we use to maximize our time and effort, processes that have helped us manage our time and tasks, and tools to help improve our focus and get more done.   One of the things that keeps me sane and helps me fall asleep is the fact that tomorrow, I know what I want to accomplish.   This Week on the Hustle and Flow Chart Podcast: Two different morning rituals How journaling helps the ideas flow Night time ritual we learned from Tim Ferris that helps us calm down and sleep   Resources Mentioned: Focus@Will Brainwave Innerfire by Wim Hof Calm Headspace Romwod Daily Stoic book by Ryan Holiday 32 Advanced Binaural Brainwave Entrainment Tim Ferris     Subscribe & Review the Hustle & Flow Chart Podcast!         Thanks for tuning in to this week’s episode of the Hustle & Flow Chart Podcast! If the information shared in these weekly conversations and interviews have helped you in your business journey, please head over to iTunes, subscribe to the show, and leave us an honest review. Your reviews and feedback will not only help us continue to deliver great, helpful content, but it will also help us reach even more amazing entrepreneurs just like you!     Also, check out our website and subscribe to our free weekly newsletter to receive even more helpful articles, training courses, tips, tools, and videos to help you optimize your business for success!    

There are many aspiring writers in the past who have a lot to say to the world, but don’t seem to have the means to do so. There was a time when only the big companies could publish a book. Those who wish to have their thoughts in a paperback are given a chance after going through a rigorous monitoring process and high writing standards. All these changed with the invention of the Internet, where many things became accessible and possible – even publishing a book.   On today’s episode, we talk about our approach as we wrote a book about mindset tactics. The formula is systematic and easy to follow. We share several tools and resources that have been helpful to us and would also be useful in your endeavor to write and publish your book.  That’s really how you get [things] done – you set a deadline.   This Week on the Hustle and Flow Chart Podcast: How we created the Ever Green Wisdom book The different phases that we went through as we started our book-writing efforts How we maximized the resources already available, like blogs, emails, and previous podcasts How to publish a book in a nutshell   Resources Mentioned: Rev CreateSpace   Mentioned Links: Evergreen Wisdom book by Joe Fier and Matt Wolfe WordPress Revealed book by Matt Wolfe       Subscribe & Review the Hustle & Flow Chart Podcast!         Thanks for tuning in to this week’s episode of the Hustle & Flow Chart Podcast! If the information shared in these weekly conversations and interviews have helped you in your business journey, please head over to iTunes, subscribe to the show, and leave us an honest review. Your reviews and feedback will not only help us continue to deliver great, helpful content, but it will also help us reach even more amazing entrepreneurs just like you! Also, check out our website and subscribe to our free weekly newsletter to receive even more helpful articles, training courses, tips, tools, and videos to help you optimize your business for success!