High Response Local Marketing Podcast
Jake Lorraine
Get more customers, make more money, and all things small business local marketing.
Episodes
Mentioned books
Sep 16, 2016 • 14min
Ep31: Get a Free Design Tool That Will Save Your Butt Over and Over!
AD DESIGN DISASTER NARROWLY AVERTED! CLICK HERE TO SUBSCRIBE AND GET THE AD TOOL FREE! One of the most PITA things when filling 9×12’s or selling postcard-related marketing is not always the process of selling the ads; in fact that might actually be the simple part. It’s managing a dozen ...
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Sep 15, 2016 • 22min
Episode 30: Updates! Something FREE is coming tomorrow …
Nine months later a new podcast episode is here! Why has it taken me so long to get back to podcasting? I don’t know … between running the office, working with clients, having another kid (six now!), and managing the online stuff as well has made it difficult. But … most ...
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Dec 6, 2015 • 30min
Episode 29: 21 year-old Mike H. in Connecticut discovers direct mail in college, then quickly sells 15 spaces at full pricing
Twenty-one year old Mike in Connecticut was shocked to hear from his college professor (he’s majoring in marketing) that Direct Mail was the king of all advertising. Not totally believing him, he started googling it and eventually came across the 9×12 system, which he says made a lot more sense ...
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Nov 13, 2015 • 29min
Episode 28: Tony T. in New Jersey on Filling Cards in Two Weeks Using Mostly Email
“I haven’t found another business opportunity online or offline as profitable or easy to implement as this.” Today we’ve got Tony T., in Northern New Jersey shares how he’s been filling his 9×12’s in about two weeks, while getting around $500 each space. While Tony mentioned after the inteview that ...
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Nov 6, 2015 • 53min
Episode 27: How John Spangler Sells 9×12 for up to $1,000 Per Space and Never Worries About Response
After a way-too-long hiatus, I’m back on the podcast and here to bring you a real banger … today I’ve got John Spangler in Lancaster PA who slammed out a 9×12 in 3 weeks, with just 13 ads yet still profiting well over $2,000. What’s interesting is that John did ...
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May 20, 2015 • 48min
Episode 26: Bret in Iowa’s Prospecting Email That’s Selling 9×12 Left and Right. You’ll Kick Yourself For Not Doing It.
“I’d have to work 120 hours to make what I just made on this card!” says our guest today. I don’t even know where to begin with this one. Bret, a VERY humble Gym Teacher in Iowa, gets on the line today and shares his experience selling 9×12’s. I had ...
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The post Episode 26: Bret in Iowa’s Prospecting Email That’s Selling 9×12 Left and Right. You’ll Kick Yourself For Not Doing It. appeared first on High Response Marketing.com.
May 13, 2015 • 15min
Episode 25: How to Beat the Piss Out of Valpak!
If you’ve got a “competitor” (not really a competitor though) that’s doing shared mailers in an envelope or magazine format, like ValPak, Money Mailer, Clipper Magazine, etc. then you’ll know how frustrating it is to hear from prospects how they sound more valuable than your 9×12. Well here’s how to ...
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May 6, 2015 • 30min
Episode 24: Supriya Sells 16 Spaces in Three Weeks
In today’s episode I’ve got Supriya in Massachusetts on the line ready to share with you her experience selling her first 9×12 card out in just three weeks… with a packed-full layout of 16 ad spaces. While I wish Supriya had some kind of magical method that made this all ...
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Apr 29, 2015 • 29min
Episode 23: Stop Doing This ONE Thing When Pitching!
Don’t have the time yet to put up any info… just listen and enjoy! [don’t worry it’s work friendly].
The post Episode 23: Stop Doing This ONE Thing When Pitching! appeared first on High Response Marketing.com.
Apr 22, 2015 • 36min
Episode 22: How Bill in Detroit Fires out 9×12’s On Only 2 Hours of Prospecting Per Month
Bill W. is a Detroit-based entrepreneur who masterfully combines postcard marketing with a full-time job. He discusses how he sends out over thirty marketing postcards with minimal prospecting while utilizing effective sales letters. Bill highlights the balance between marketing and work, the power of confidence in direct mail strategies, and the importance of resilience in sales. He shares tips on crafting targeted letters and the value of personal touches, proving that success can come from strategic action and a positive mindset.


