Web3 CMO Stories

Send us a textOur guest today is Mark Soares.  He is the founder of Blokhaus Inc, a Marketing & Communications agency in Web3 and Blockchain. Prior to founding Blokhaus, Mark was responsible for Marketing & Communications at a global consumer electronics company. Upon discovering Bitcoin in 2015, he passionately championed blockchain as a transformative technology that can better connect people and help reimagine how value is exchanged in the new digital economy. Mark is also a member of Cointelegraph's Innovation Circle, a contributor at Rolling Stone, and has been featured on several speaking panels for NFT/Web3-centric discussions at top events, including SXSW, Art Basel, Art Basel Miami, VidCon, NFT NYC, and more. He  and his team at Blokhaus have helped top brands with Web3-centric projects, including Gap, McLaren, Art Basel, Red Bull Racing, Evian, NY Mets, Manchester United, Papa Johns, Guerlain, and more. This episode was recorded through a StreamYard call on April 5, 2023. Read the blog article here: https://webdrie.net/how-blockchain-technology-can-transform-marketing-and-entrepreneurship-with-mark-soares If you're interested in the free Web3 masterclass, please send me a DM on LinkedIn, Twitter or Instagram. 

Send us a textToday, we are joined by Fiona Adams, the Commercial Director at Colexion, a leading NFT marketplace. Fiona is a Blockchain and NFT Evangelist with a passion for her work and a mission to be the best she can be every single day. With her strong belief in perseverance and hard work, Fiona has made a significant impact in the NFT and blockchain space.In her role at Colexion, Fiona has been instrumental in connecting digital artists and buyers, empowering creators with the tools they need to protect and sell their unique digital creations. Colexion is focused on offering a platform for player card NFTs with great in-game utility with every NFT on the platform digitally signed by the cricket players and permanently recorded and verified through the blockchain.This episode was recorded through a StreamYard call on March 29, 2023. Read the blog article here: https://webdrie.net/how-entrepreneurs-can-leverage-nfts-to-create-new-revenue-streams-and-opportunities-with-fiona-adams If you're interested in the free Web3 masterclass, please send me a DM on LinkedIn, Twitter or Instagram. 

Send us a textToday's guest is a master of brand storytelling, futurist, and bestselling author, Costantino Roselli.Ranked among the top 1% of marketing professionals by Linkedin in 2021, Costantino has helped shape the success of brands and products you encounter daily. A polymath and a serial entrepreneur, he's dedicated to staying ahead of the curve and breaking free from traditional constraints.As the Co-founder and Chief Metaverse Officer of NTZNS and a member of “The Infinite Club,” Costantino is a force to be reckoned with.This episode was recorded through a StreamYard call on March 29, 2023. Read the blog article here: https://webdrie.net/how-web3-nfts-and-the-metaverse-will-reshape-marketing-with-costantino-roselliIf you're interested in the free Web3 masterclass, please send me a DM on LinkedIn, Twitter or Instagram.

Send us a textIn this solo episode, I share my exciting experiences from Social Media Marketing World and a Marketing Mastermind event. I talk about meeting industry experts, hosting the Web3 Table Talks and my W3X Mastermind to help entrepreneurs and marketers dive into the world of Web 3. Don't miss this insightful episode that covers everything from AI to Disneyland!This episode was recorded through a StreamYard call on March 23, 2023. Read the blog article here: https://webdrie.net/what-i-discovered-about-web3-adoption-on-my-san-diego-adventureYou find all info about my W3X mastermind here: https://webdrie.net/w3xcelerate/

Send us a textOur guest today is Adam Martin, Co-Founder of Macroverse Media Inc. Adam is a director-producer with a Film, TV & New Media background who helps take projects from inception to completion, ensuring creative content keeps pumping, budgets are met and schedules keep rolling. Macroverse is a web3 entertainment studio that rewards its community, collectors, creators, and collaborators for supporting upcoming blockbuster franchises spanning comics, TV, gaming, animation, movies, and more. By integrating user-generated and community driven content with their original IP,  Macroverse incubates and funds new projects, and invests in creators, concepts and people, while providing a clear and open doors for aspirational storytellers from across the globe. Throughout his career, Adam has collaborated with the likes of Michael Bay, Seth Rogen, Don Cheadle, Bill Hader and Lil’ Dicky on projects for Disney, Fox and HBO just to name a few. Starting with highly collectible NFT comics and characters, Adam is building the next generation of entertainment. Despite the challenge of the traditional comics fanbase being hesitant towards Web3/NFT tech, Adam sees massive potential in reaching this audience. By exploring both the creator and fan sides of the business, Adam sees a genuine opportunity to change some minds. The “Creator Economy” discussion will play on Adam’s experience in entertainment, his mission to open up access to new creators, and the tools necessary for them to benefit from their success. There are several projects exploring the boundary between web3 and entertainment, and Adam examines what makes Macroverse unique. This episode was recorded through a StreamYard call on March 7, 2023.You find the show notes here: https://webdrie.net/are-we-entering-a-new-era-of-interactive-storytelling-with-web3-and-nfts-with-adam-martinPS: Did you already hear about our my new W3X Mastermind? 

Send us a textToday I'm joined by fellow Sky Club member Connor Kelley. He is the Co-founder and CEO of Flaunt, an enterprise web3 loyalty management platform. Prior to Flaunt, Connor worked in investment banking and then spent several years at Roblox, where he led product development in Roblox's Avatar Marketplace and received a patent for building their engage-to-earn payout algorithm in 2020. This episode was recorded through a StreamYard call on March 7, 2023.You find the show notes here: https://webdrie.net/how-flaunt-is-pioneering-the-loyalty-programs-of-the-future-with-connor-kelleyPS: Did you already hear about our my new W3X Mastermind? 

Send us a textToday's guest is Tara Fung, Co-founder and CEO of Co:Create, a company that helps brands build communities using Web3 technology. She is a fellow member of the Sky Club. Tara explains how Web3 works, and how it can be used to create more engaged communities that are loyal to a brand. She also gives examples of brands that have already implemented Web3, such as Starbucks and Nike, and how they have benefited from it.This episode was recorded through a StreamYard call on March 2, 2023.You find the show notes here: https://webdrie.net/how-web3-transforms-loyalty-and-community-building-with-tara-fungPS: Did you already hear about our my new W3X Mastermind? 

Send us a textIn this episode, we dive into the world of Web3 and its potential impact on marketing. Joeri talks to Hope Frank and Elliott Jobe, the CMO and Co-Founder/CIO of Infinite Reality, a company that helps businesses understand and embrace Web3 technology. They discuss the future of the Metaverse, the importance of ownership and IP rights, and the potential of NFTs in marketing. Tune in to learn about the opportunities and challenges of Web3 marketing and how you can leverage this emerging technology for your business.This episode was recorded through a StreamYard call on March 1, 2023.You find the show notes here:  https://webdrie.net/metaverse-vs-reality-how-web3-is-blurring-the-lines-with-hope-frank-and-elliott-jobePS: Did you already hear about our my new W3X Mastermind? 

Send us a textToday's guest is Juliette Blake, Founder of Miss O Cool Girls and Co-Founder, Creator & Executive Producer of Miss O & Friends.We discussed how her company is leveraging NFTs and Web3 to empower girls in the tech industry.As a leader in the Web2 space, Blake's company, Miss O & Friends, has been creating safe online spaces for girls for over 15 years. However, with the rise of Web3 and NFTs, Blake saw an opportunity to build on her existing mission and provide new opportunities for girls in the tech industry.This episode was recorded through a StreamYard call on February 15, 2023.You find the show notes here:  https://webdrie.net/how-web3-empowers-girls-in-tech-with-juliette-blakePS: Did you already hear about my new W3X Mastermind? 

Send us a textToday's guest is Brian W. Piper. He has been optimizing digital content since 1996. Brian can help you discover the data-inspired insights to make your business succeed. He's an author, speaker, Web3 enthusiast and educator. He understands the complexities of digital content, data, and communication.Brian talks about his brand new book Epic Content Marketing, second edition that he wrote together with Joe Pulizzi. The book has just been released.This episode was recorded through a StreamYard call on February 14, 2023.You find the show notes here: https://webdrie.net/how-to-get-the-most-out-of-your-content-and-build-a-community-with-web3-with-brian-piperPS: Did you already hear about our my new W3X Mastermind?