
Terra API Podcast - Stay Fit, Stay Connected
At TERRA API, we are on a mission to enable developers to connect and create solutions by using health data. Kyriakos Eleftheriou, the founder and CEO of Terra API speaks with some of the best founders and CEOs in the space of health and fitness, to learn how the best are building their businesses.
Latest episodes

Aug 27, 2024 • 35min
Prenuvo CEO: Andrew Lacy
'If you find cancer too early, we as doctors might not know what to do with it.' In the latest podcast, we discuss with @andrewlacy, founder and CEO of @prenuvo, the company that helps find conditions before they become crises.01:30 Midlife crisis06:40 the ‘Secret Society’08:30 Quote from a doctor: ’ If you find lung cancer too early, I don’t know what to do with it.’09:28 Bootstrapping the business early on11:00 The first clinic12:35 Early-stage growth16:30 Differences in MRI and CT18:10 Where CT scan is better19:10 The main innovations in MRI24:30 What technologies are funded in healthcare26:05 Convincing investors27:00 Learnings for entrepreneurs29:40 How Prenuvo became viral to celebrities33:40 ‘The way we do healthcare is completely wrong’

Aug 1, 2024 • 55min
Les Mills CPO: Amber Taylor
Amber Taylor is the Chief Digital Product Officer at Les Mills. In a discussion with Kyriakos , Amber discusses about her journey with Amazon, Nike, and joining Les Mills, the company behind the fitness classes offered in over 20,000 clubs across more than 100 countries.Chapters00:00 Introduction and Background03:18 Training for Marathons and Mental Resilience06:50 The Customer-Centric Approach at Les Mills24:46 Moving Abroad for Career Opportunities26:15 Navigating Cultural Differences and Joining a New Company28:14 First things to do when joining as an executive30:30 Understanding Company Culture and Ways of Working39:08 Consistency in Fitness Programs and Personalization49:53 The Role of VR and XR in the Fitness Industry56:23 Creating Safe and Effective Fitness Content in VR58:30 Les Mills' Roadmap: Helping Clubs Excel and Improving Digital Experiences01:01:17 The Future of FitnessOther episodes from TerraMore details on les mills

Jul 22, 2024 • 1h 1min
Teamworks VP: Sean Harrington
Kyriakos is discussing with Sean Harrington , VP of Teamworks, and founder of Notemeal. Sean Harrington shares his journey from working with the New England Patriots to starting his own company, which was eventually acquired by Teamworks. He discusses the importance of technology in sports, particularly in areas like nutrition and performance tracking. The conversation also highlights the challenges of selling to different personas in the sports industry and the role of economic buyers in the purchasing process. He also discusses the evolution of the company's products and their impact on the sports industry. He shares how Teamworks provides an operating system for sports, allowing athletes and teams to access all the necessary tools and information in one place. Harrington also highlights Teamworks' expansion into the military space and the challenges of selling to the government. He emphasizes the importance of data in optimizing performance and the need for a global policy on wearable technology in the military. Harrington concludes by discussing the future of human performance and the need for a shift toward preventative medicine.Chapters:00:00 Intro04:30 Joining the New England Patriots05:40 Technologies Patriots are using10:20 Starting Notemeal13:50 Focusing on sports dietitians instead of athletes14:25 The first customers21:45 The product journey25:25 The acquisition process35:45 The product discovery at Teamworks42:50 Learnings from the go to market, and data 47:06 Improvements in the military sales processOther episodes from Terra

Jul 11, 2024 • 47min
Function Health CTO: Mike Nemke
Former Green Beret, Mike Nemke, shares leadership lessons and founding story of Function Health. The company focuses on lab testing, personalized recommendations, and empowering individuals to take control of their health. Function Health plans to expand team and improve product and marketing efforts for rapid growth.

May 16, 2024 • 60min
John Anthony: Swim.com, WHOOP, Google Health, and Podium
John Anthony, technology leader behind AI-based swim trackers and live heart rate functionality for WHOOP and Google Health, discusses the evolution of wearables, enhancing spectator engagement with real-time performance metrics, and shaping the future of wearable technology.

May 8, 2024 • 50min
CEO of Osmind: Lucia Huang
In this conversation, Kyriakos Eleftheriou is joined by Lucia Huang , CEO of Osmind.
They discuss the founding story, the problem in mental health, fundraising, and many more.
Chapters
00:00 Intro
03:03 Founding Story
11:31 User Feedback
21:19 The Y Combinator Experience
23:14 Go-to-Market Strategy
23:50 Tracking Patient Outcomes and Interim Feedback
25:02 Building a Full Electronic Health Record System
29:20 Fundraising and Choosing Investors
31:36 Selecting Good Investors and the Importance of Operator Background
33:41 Creating Scarcity Mindset in Fundraising
35:56 Hiring for Values and Building Company Culture
41:30 Scaling the Team and Transitioning to a Management Role
44:06 Exploring the Potential of Psychedelic Medicine
48:06 Looking backwards from 100 years in the future

Apr 17, 2024 • 50min
CMO of Oura - Doug Sweeny
Doug Sweeny, CMO at ŌURA Health, discusses his career journey, company transitions, and marketing strategies. Topics include brand partnerships, membership program evolution, women's health focus, global marketing, team dynamics, and the future of healthcare. Insights on word-of-mouth marketing, cultural nuances in global strategy, and empowering individuals in health.

Apr 9, 2024 • 54min
CTO of Equinox: Eswar Veluri
Eswar Veluri, CTO of Equinox, discusses the company's tech evolution, data in athlete experience, personalizing workouts, fitness coaching, nutrition, sleep, company culture, scaling teams, and future focus. They explore the integration of technology and coaching, data-driven fitness experiences, engineering culture, collaborative communication, team scaling, and future vision of the company.

Mar 26, 2024 • 42min
CEO of Numan: Sokratis Papafloratos
Sokratis Papafloratos, Numan founder and CEO, discusses Numan's growth, product innovations, digital-first approach, future plans, and the potential of personalized insights in revolutionizing healthcare. The podcast explores fundraising strategies, expansion into other health areas, and the evolution of Numen as a healthcare provider.

Mar 14, 2024 • 48min
CEO of Instalab and ex Y Combinator Partner: Adora Cheung
In the latest episode with Kyriakos, we explore InstaLab with Adora Cheung, who transitioned from personal health struggles to creating a pioneering preventative healthcare company.
Adora discusses how InstaLab is altering the landscape of health diagnostics by making advanced testing more accessible and understandable for everyone.
She emphasizes the importance of proactive health management and how InstaLab's services can empower individuals to take control of their health before issues arise.
The conversation also touches on the challenges within the healthcare system that inspired the foundation of InstaLab and the future directions of health technology.
Chapters
00:00 Launching Instalab
04:05 Challenges with Traditional Healthcare
09:17 Focus on Cardio Panel
11:05 Biomarkers for Heart Disease
12:47 Recommendations and Legal Considerations
16:22 Longevity and De-risking Chronic Conditions
19:40 Blood Extraction Methods
23:22 Word of Mouth and Organic Growth
25:08 Focus on Founders' Health
26:36 Fundraising and Building a Forever Business
27:24 Building a Sustainable Business Model
29:13 Lessons from Y Combinator
31:23 The Importance of User Feedback
33:07 Characteristics of Successful Founders
34:55 The Role of Quick Decision-Making
35:12 Future Plans for Instalab
37:32 The Potential of Real-Time Data Sensors
39:20 Exciting Technologies in Healthcare
43:55 Changing the Healthcare Landscape
44:01 Company Culture and Hiring
46:01 Hiring for Roles You Don't Understand
47:12 Finding the Right People for Your Team
50:18 The Flaws of the Insurance System
51:33 Questioning Current Healthcare Practices
More about Instalab ► https://www.instalab.com/
More about Adora ► https://twitter.com/nolimits
More about Terra ► http://tryterra.co
More Podcasts ►https://blog.tryterra.co/podcast/home
Twitter ► / terraapi LinkedIn ► / terraapi
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