

Iron Foundry by Terra API
Kyriakos Eleftheriou
Kyriakos Eleftheriou, the founder and CEO of Terra API speaks with some of the best founders and CEOs in the space of health and fitness, to learn how the best are building their businesses.
At TERRA API, we are on a mission to enable developers to connect and create solutions by using health data.
At TERRA API, we are on a mission to enable developers to connect and create solutions by using health data.
Episodes
Mentioned books

Jan 30, 2025 • 1h 4min
Accel Partner: Matt Robinson - Live at Imperial College London
In the latest podcast,Kyriakos is joined by Matt Robinsonwho's a partner at Accel, and the cofounder of GoCardless and Nested, in their discussion at Imperial College London.00:00 Intro2:12 Launching GoCardless7:10 Leaning into real relationships8:48 'If you take everything you need to do in a successful business, we did the opposite.'12:08 There's no idea that two smart people can't tear apart in a day13:35 Finding the best idea is an irrational endeavor18:13 Paul Graham and Sam Altman as advisors in @ycombinator 22:15 Be a King or Rich24:35 Ensure you understand how a VC functions29:10 Customers knew before we did 31:27 Overcorrecting as a second-time founder35:50 Everything you do creates culture39:00 'Being the angel investor I wanted as a founder'40:39 Founder archetypes43:30 Angel vs VC46:10 Life is really easy48:25 If you change one thing you change everything49:45 Life is not a 0 sum game52:10 Q&A

Dec 9, 2024 • 54min
Bioniq CEO: Vadim Fedotov
In this conversation, Kyriakos discusses with Vadim - CEO of Bioniq on his journey from being a professional athlete to leading the personalised health supplement company.Vadim shares insights on fundraising challenges, the significance of early adopters, and the impact of celebrity endorsements, particularly https://twitter.com/Cristiano Ronaldo's involvement with Bionic. He also explores the future of personalized supplements and the need to address the broken food system that necessitates supplementation.Chapters00:00 Introduction01:58 Vadim's Personal Journey from Athlete to CEO08:50 Lessons from a Billion Dollar Company13:05 The Search that led to Founding Bioniq23:44 Shifting from Blood Tests to Questionnaires30:17 Integrating Wearables for Data-Driven Insights32:00 How Does it Work32:58 Making It Scale37:26 Navigating Fundraising for Complex Businesses41:42 Make or Break: First 1000 Users43:23 Cristiano Ronaldo Used Bioniq for Years49:10 Vadim's Take on the Future of Supplements50:43 Future Plans of Bioniq52:07 Addressing the Broken Food System

Nov 4, 2024 • 1h 1min
Lance Armstrong - Live in San Francisco
On the first Terra Health day, Kyriakos - CEO of Terra, is joined by Lance Armstrong, who shares his story with 300 Y Combinator founders, live from San Francisco. Lance shares his remarkable journey from a young athlete to a world-renowned cyclist, detailing his early struggles, his battle with cancer, and his eventual rise to fame. He discusses the challenges of competing in the Tour de France, the mindset required for success, and the impact of his fall from grace. Lance also reflects on the importance of resilience, the power of content creation in rebuilding his life, and his experiences in investing, particularly in Uber, Docusign, Terra, and others.Chapters00:00 Introduction03:30 The Early Years: From Swimming to Triathlon05:52 Transition to Cycling and Olympic Aspirations10:00 Facing Cancer: A Life-Changing Diagnosis12:20 The Comeback: Returning to Cycling14:51 The Challenge of the Tour de France18:00 Winning Mindset: The Drive for Success20:00 From Hero to Zero: The Fall from Grace24:04 Rebuilding Life: The Power of Content Creation24:20 Investing in Uber: The Chris Sacca Story27:00 Investing in Docusign and Terra30:06 Podcasting Success: Keys to Engaging Content33:00 Reimagining the Future of Cycling36:20 How to bet on people36:42 Adapting Training as We Age40:20 Reflections on Competition and Legacy42:38 The Balance of Range and Consistency45:30 'I Love Golf'47:00 The Future of American Cycling50:30 Motivation Beyond Winning54:02 The Long Game in Venture Capital57:30 Thoughts on Mindset

Oct 17, 2024 • 59min
Bryan Johnson: Don't Die - Live
In this engaging discussion, Bryan Johnson, founder of Kernel and health optimization advocate, shares his visionary 'Don't Die' philosophy. He emphasizes the paramount importance of sleep, claiming it's the cornerstone of health. Johnson critiques the healthcare system and harbors skepticism towards conventional medical advice, advocating for innovative treatments like stem cell therapy. He also dives into the surprising impacts of travel on biological health and encourages a cultural shift to prioritize well-being and longevity.

10 snips
Sep 25, 2024 • 57min
Veri CEO: Anttoni Aniebonam
In a fascinating discussion, Anttoni Aniebonam, CEO of Veri, shares his journey from competitive sports to health tech entrepreneurship after a life-changing injury. He reveals insights on the development of innovative software for metabolic health, including meal scores powered by LLMs. Anttoni dives into the importance of personalized dietary choices and how real-time data can aid nutritionists. He also discusses the strategic acquisition by Oura and his vision for the future of health tech, emphasizing collaboration and technological advancements.

Aug 27, 2024 • 35min
Prenuvo CEO: Andrew Lacy
'If you find cancer too early, we as doctors might not know what to do with it.' In the latest podcast, we discuss with @andrewlacy, founder and CEO of @prenuvo, the company that helps find conditions before they become crises.01:30 Midlife crisis06:40 the ‘Secret Society’08:30 Quote from a doctor: ’ If you find lung cancer too early, I don’t know what to do with it.’09:28 Bootstrapping the business early on11:00 The first clinic12:35 Early-stage growth16:30 Differences in MRI and CT18:10 Where CT scan is better19:10 The main innovations in MRI24:30 What technologies are funded in healthcare26:05 Convincing investors27:00 Learnings for entrepreneurs29:40 How Prenuvo became viral to celebrities33:40 ‘The way we do healthcare is completely wrong’

Aug 1, 2024 • 55min
Les Mills CPO: Amber Taylor
Amber Taylor is the Chief Digital Product Officer at Les Mills. In a discussion with Kyriakos , Amber discusses about her journey with Amazon, Nike, and joining Les Mills, the company behind the fitness classes offered in over 20,000 clubs across more than 100 countries.Chapters00:00 Introduction and Background03:18 Training for Marathons and Mental Resilience06:50 The Customer-Centric Approach at Les Mills24:46 Moving Abroad for Career Opportunities26:15 Navigating Cultural Differences and Joining a New Company28:14 First things to do when joining as an executive30:30 Understanding Company Culture and Ways of Working39:08 Consistency in Fitness Programs and Personalization49:53 The Role of VR and XR in the Fitness Industry56:23 Creating Safe and Effective Fitness Content in VR58:30 Les Mills' Roadmap: Helping Clubs Excel and Improving Digital Experiences01:01:17 The Future of FitnessOther episodes from TerraMore details on les mills

Jul 22, 2024 • 1h 1min
Teamworks VP: Sean Harrington
Kyriakos is discussing with Sean Harrington , VP of Teamworks, and founder of Notemeal. Sean Harrington shares his journey from working with the New England Patriots to starting his own company, which was eventually acquired by Teamworks. He discusses the importance of technology in sports, particularly in areas like nutrition and performance tracking. The conversation also highlights the challenges of selling to different personas in the sports industry and the role of economic buyers in the purchasing process. He also discusses the evolution of the company's products and their impact on the sports industry. He shares how Teamworks provides an operating system for sports, allowing athletes and teams to access all the necessary tools and information in one place. Harrington also highlights Teamworks' expansion into the military space and the challenges of selling to the government. He emphasizes the importance of data in optimizing performance and the need for a global policy on wearable technology in the military. Harrington concludes by discussing the future of human performance and the need for a shift toward preventative medicine.Chapters:00:00 Intro04:30 Joining the New England Patriots05:40 Technologies Patriots are using10:20 Starting Notemeal13:50 Focusing on sports dietitians instead of athletes14:25 The first customers21:45 The product journey25:25 The acquisition process35:45 The product discovery at Teamworks42:50 Learnings from the go to market, and data 47:06 Improvements in the military sales processOther episodes from Terra

Jul 11, 2024 • 47min
Function Health CTO: Mike Nemke
Former Green Beret, Mike Nemke, shares leadership lessons and founding story of Function Health. The company focuses on lab testing, personalized recommendations, and empowering individuals to take control of their health. Function Health plans to expand team and improve product and marketing efforts for rapid growth.

May 16, 2024 • 60min
John Anthony: Swim.com, WHOOP, Google Health, and Podium
John Anthony, technology leader behind AI-based swim trackers and live heart rate functionality for WHOOP and Google Health, discusses the evolution of wearables, enhancing spectator engagement with real-time performance metrics, and shaping the future of wearable technology.