Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing
Sean Callanan aka @seancallanan
Sean Callanan (@seancallanan) from @SportsGeek brings you the best practices from the sports business and sports digital marketing world each week. Interviews with people behind the scenes with teams and leagues in the USA, Australia and Europe. Technology and digital take a strong focus as Sean looks how sports teams can better connect with fans and deliver results for sponsors. If you work in sports or would like to or are simply a marketing professional who loves sports then this podcast is for you.
Episodes
Mentioned books
Jun 17, 2013 • 34min
Socceroos connecting with fans and look at LA Kings trash talk
On the mend from achilles surgery, in this week's Sports Geek Podcast we chat to Robert Squillacioti about how the @Socceroos are connecting with mainstream Australia over 3 weeks trying to qualify for World Cup 2014. Since the NHL Finals we go back into our ABC Grandstand archive with our chat with Dewayne Hankins who at the time was working at AEG Sports with the @LAKings. Full show notes - https://sportsgeekhq.com/podcast/sgp-006-socceroos-connecting-with-fans-and-look-at-lakings-trash-talk/
Jun 8, 2013 • 25min
Melbourne Storm's Man of Steel and Western Bulldogs developing fans out West
Apologies if you expected a Sports Geek Podcast yesterday but unfortunately an injury caused some delays. Find out more in the podcast, in today's episode we catch up with Daniel Pinne from the Melbourne Storm on Harftime with Daniel Harford and Nick Truelson from the Western Bulldogs joins Francis Leach and I on ABC Grandstand. Full show notes - https://sportsgeekhq.com/podcast/sgp-005-melbourne-storms-man-of-steel-and-western-bulldogs-developing-fans-out-west-2/
May 31, 2013 • 32min
Athletes on social with George Rose and selling tickets with Charlotte Bobcats
In episode 4 of the Sports Geek Podcast I catch up with Manly Sea Eagles and NRL player George Rose to get an athlete point of view on social media and his take on the current social media discussion on racism. We also go back in the ABC Grandstand archives as Francis Leach and I chat to Chris Zeppenfeld from the Charlotte Bobcats about CRM and ticket sales. Full show notes - https://sportsgeekhq.com/podcast/sgp-004-george-rose-charlotte-bobcats-sports-crm/
May 24, 2013 • 27min
Sports and Geolocation, Social Media Personalities & Beckham
In this podcast we discuss the world of location based social networks or geolocation with Tariq Ahmad from Sport Shadow on ABC Grandstand Digital with Francis Leach. On HarfTime with Daniel Harford we discuss the 12 types of social media personalities. Since David Beckham announced his retirement last week we go back to our archives and ask Lisa Bregman from LA Galaxy about the impact Beckham had on the Galaxy's digital platforms. Full show notes - https://sportsgeekhq.com/podcast/sgp-003-sports-and-geolocation-social-media-personalities-beckham/
May 17, 2013 • 27min
#ThankYouSirAlex, Tools of the Trade & Clarity
In this podcast I discuss the retirement of Sir Alex Ferguson from Manchester United on ABC Grandstand Digital with Francis Leach. On HarfTime with Tony Schibeci filling in for Harf we discuss the some of the social media and digital tools we use at Sports Geek and recommend to out clients. We are also joined by BJ Scott on a Clarity call discussing Linkedin and how I built Sports Geek using Linkedin. Full show notes - https://sportsgeekhq.com/podcast/sgp-002-thankyousiralex-socialmedia-tools-clarity/
May 9, 2013 • 30min
James Royer on #BoltsSocialCentral and Fan Feedback
In this podcast we talk to James Royer from Tampa Bay Lightning about #BoltsSocialCentral on ABC Grandstand Digital with Francis Leach. On HarfTime with Daniel Harford this week I discussed how to handle emotional fan feedback on social media platforms, when to block and when to forgive fans. Full show notes - https://sportsgeekhq.com/podcast/sgp-001-james-royer-boltssocialcentral-fanfeedback/
