Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing cover image

Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing

Latest episodes

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Mar 23, 2015 • 1h

#SEATLondon success, Richard Ayers and Andy Dodd on UK sports fans

On this week's podcast, Sean recaps a very successful #SEATLondon. He also catches up with Richard Ayers, the CEO of digital performance accelerator, Seven League and The Football League's Andy Dodd. Full show notes - https://sportsgeekhq.com/podcast/seatlondon-richard-ayers/
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Mar 15, 2015 • 40min

David Mackay on building sustainability in sports

David Mackay is a Strategy Consultant in Sports, Media and Entertainment at SPP. Sean chats with David about sports business trends and building sports businesses for long-term success. Full show notes - https://sportsgeekhq.com/podcast/david-mackay/
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Mar 8, 2015 • 37min

Danny Keens from Twitter Sports on #CWC15, Ads & more

Sean catches up with Danny Keens, Director of Media Partnerships at Twitter, Australia. Full show notes - https://sportsgeekhq.com/podcast/danny-keens-twitter/
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Mar 3, 2015 • 38min

Matt Henry on NRL, Auckland 9s & Origin

Sean catches up with Matt Henry from the NRL (National Rugby League) to discuss digital marketing, Facebook ads and influencer marketing. Full show notes - https://sportsgeekhq.com/podcast/matt-henry-nrl/
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Feb 21, 2015 • 53min

Rise of the Millennials

On this week's episode, we recap the #SportsConf discussion about the Rise of the Millenials: Best Practices in Engaging Today's Fan in the Feed with a great panel Jayne Bussman-Wise, Kash Razzagh, Kevin DeShazo, Patrick Cassidy and Valerie De La Rosa. Full show notes - https://sportsgeekhq.com/podcast/rise-of-the-millennials-sportsconf/
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Feb 14, 2015 • 54min

Richard Irvine and NZ Black Caps ready for #CWC15

This week Sean catches up with Black Caps' Digital Manager, Richard Irvine about how they are getting ready for the Cricket World Cup. We also recap a very successful Asian Cup with Matt Bartolo. Full show notes - https://sportsgeekhq.com/podcast/richard_irvine_nzblackcaps/
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Feb 10, 2015 • 28min

Rebranding a sports team: Melbourne United

In a special but very quick interview Sean catches up with Melbourne United's Vince Crivelli on the rebrand of Tigers to United.  Gary Vanyerchuk makes a quick appearance thanks to his excellent #AskGaryVee Podcast, listen in for Sean's take on it. Full show notes - https://sportsgeekhq.com/podcast/melbourne_united_rebrand/
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Jan 31, 2015 • 52min

Paul Greenberg championing CRM in sports

Paul Greenberg is affectionately known as the Godfather of CRM, his book “CRM at the Speed of Light” serves as the textbook for most universities around the world.  Sean chats with Paul about CRM trends and what sports can do with data. Full show notes - https://sportsgeekhq.com/podcast/paul-greenberg-crm/
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Jan 26, 2015 • 51min

Dan Migala on Big Bash success and Christine Stoffel on Melbourne and SEAT

Dan Migala works with plenty of sports teams in his role with Property Consulting Group so why is a US sports business guy talking about cricket?  Dan helped Cricket Australia develop Big Bash League as a new sports entertainment option for sports fans.  Also on this week's podcast Sean chats with Christine Stoffel from SEAT who has been in Melbourne for a busy week of brainstorming and networking. Full show notes - https://sportsgeekhq.com/podcast/dan-migala-on-big-bash-league/
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Jan 16, 2015 • 48min

Toronto digital with John McCauley

John McCauley holds a unique role in sports working at MLSE (Maple Leaf Sports & Entertainment) he oversees teams in multiple leagues (NHL,NBA & MLS) and sports stadiums (Air Canada Center) in Marketing, CRM, Digital Media and business development, that is a MASSIVE job.  Sean caught up with John to discuss it. Full show notes - https://sportsgeekhq.com/podcast/toronto-digital-with-john-mccauley/

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