Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing
Sean Callanan aka @seancallanan
Sean Callanan (@seancallanan) from @SportsGeek brings you the best practices from the sports business and sports digital marketing world each week. Interviews with people behind the scenes with teams and leagues in the USA, Australia and Europe. Technology and digital take a strong focus as Sean looks how sports teams can better connect with fans and deliver results for sponsors. If you work in sports or would like to or are simply a marketing professional who loves sports then this podcast is for you.
Episodes
Mentioned books
Jun 6, 2025 • 3min
Ryan Reynolds Buys SailGP, NHL's Record-Breaking $15M Finals, and AI Sports Marketing Revolution - Sports Geek Rapid Rundown
Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Discover how Ryan Reynolds and Hugh Jackman acquired the Australian SailGP team, learn about Edmonton Oilers' record-breaking Stanley Cup gate receipts, explore the NHL's innovative optical tracking technology, and understand Meta's new AI-powered ad tools - all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown.
Jun 5, 2025 • 5min
Driving ticketing & sponsorship with data, Drew Bentley
Discover how data analytics is reshaping ticketing and sponsorship in sports. The discussion dives into the evolution of these strategies, emphasizing the need for cross-departmental data integration. Learn about the three phases of analytics that can significantly enhance corporate partnerships and optimize ticketing efforts. It's a tech-savvy look at how numbers can drive fan engagement and boost revenue!
Jun 3, 2025 • 55min
SEAT 2025 - Nashville Preview, Josh Barney
Join Josh Barney, CEO of SEAT, as he shares what to expect at SEAT 2025 in Nashville. From planning and content themes to must-see sessions and travel tips. A must-attend for sports industry pros looking to build connections, solve challenges, and stay ahead of trends in sports and entertainment. Show notes - https://sportsgeekhq.com/josh-barney-seat-2025/
Jun 1, 2025 • 3min
Netflix's Female Motorsport Series, NBA's $100M Player Predictions and LinkedIn's Creator Economy Move - Sports Geek Rapid Rundown
Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Explore Netflix's new F1 Academy docuseries promoting women in motorsport, ESPN's prediction of the first $100M NBA player by 2032, and LinkedIn's pivot to revenue sharing with creators through BrandLink. Plus, Opera's revolutionary AI browser Neon promises to transform internet usage - all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown.
May 30, 2025 • 3min
Stadium Wars in Kansas City, NIL Money Keeping NBA Prospects in College, and Real Madrid's $7.1B Valuation - Sports Geek Rapid Rundown
Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Explore the high-stakes stadium negotiations in Kansas City, how NIL deals are changing NBA draft dynamics, Real Madrid's record $7.1 billion valuation, and Meta's AI assistant reaching one billion users - all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown.
May 29, 2025 • 7min
Why Relationships Matter in Sport, Reuben Williams
In this Sports Geek Throwback episode, Sean Callanan interviews Reuben Williams. They discussed the importance of building connections and networking within the sports industry. Show notes - https://sportsgeekhq.com/why-relationships-matter-in-sport-reuben-williams
May 27, 2025 • 1h 4min
Venues, Stakeholders & Community - Danielle Bleazby, Melbourne Park
In this episode, Danielle Bleazby, Director of Venues at Melbourne Park, shares her extensive experience in venue management and reveals strategies for creating exceptional fan experiences while balancing diverse stakeholder needs. Venue managers, event producers, and sports executives will find valuable insights on modern facility operations and fan engagement. Show notes - https://sportsgeekhq.com/danielle-bleazby-melbourne-park/
May 26, 2025 • 3min
Disney+ Scores Women's Champions League, YouTube's Game-Changing Monetization Strategy - Sports Geek Rapid Rundown
Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Discover Disney+ securing Women's Champions League rights for 5 years, YouTube's new monetization for Shorts creators, Google's NotebookLM AI productivity app gaining traction, and Anthropic's groundbreaking Claude 4 AI models - all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown.
May 23, 2025 • 7min
The ultimate fan experience, Al Guido
In this Sports Geek Throwback episode, Sean Callanan interviews Al Guido. They discussed stadium and tech for an ultimate fan experience. Show notes - https://sportsgeekhq.com/the-ultimate-fan-experience-al-guido
May 22, 2025 • 3min
NFL Olympic Dreams, Podcast Partnerships and Google's AI Smart Glasses - Sports Geek Rapid Rundown
Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Explore the NFL's unanimous approval for Olympic flag football, ARN's strategic podcast partnership with Global, and Google's revolutionary AI-powered smart glasses. Plus insights on changing brand strategies and the shifting tech talent landscape, all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown.
