Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing

Sean Callanan aka @seancallanan
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Aug 14, 2025 • 6min

AI & enhanced fan experience, Costa Kladianos

In this Sports Geek Throwback episode, Sean Callanan interviews Costa Kladianos from the San Francisco 49ers. They discussed the role of AI in enhancing  fan experiences. Show notes - https://sportsgeekhq.com/ai-enhanced-fan-experience-costa-kladianos
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12 snips
Aug 12, 2025 • 53min

The Art of Partnership Activation - Maggie Drysch, St. Louis Blues

Maggie Drysch, Director of Partnership Activation and Service at the St. Louis Blues, shares her journey from equestrian to sports marketing executive. She discusses innovative partnership activation strategies, like the unique 'Purina Doghouse' initiative, enhancing community engagement. Maggie emphasizes the importance of relationship-building and navigating sponsor needs while balancing creativity and resources. Listeners will gain insights into managing partnerships effectively and utilizing social media for enhanced engagement in the sports industry.
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Aug 10, 2025 • 3min

NFL takes stake in ESPN, Netflix eyes MLB Home Run Derby, and SailGP attracts celebrity investors - Sports Geek Rapid Rundown

Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Explore major media moves as Disney and NFL strike a groundbreaking deal allowing the NFL to acquire a 10% stake in ESPN, Netflix considers bidding for MLB's Home Run Derby, and SailGP draws celebrity investors with its Formula 1-style sailing competition. Plus, ESPN recruits social media star Katie Feeney and Skydance completes its $8B Paramount merger - all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown.
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Aug 8, 2025 • 3min

Crypto Prizes in Golf and ESPN's Bold Streaming Strategy - Sports Geek Rapid Rundown

Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Explore how the DP World Tour introduces cryptocurrency rewards for golf records, ESPN's potential sports streaming expansion, and TKO Group's massive 491% net income increase driven by WWE's media rights deals - all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown.
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Aug 7, 2025 • 6min

Embracing digital transformation in college sports, David Payne

In this Sports Geek Throwback episode, Sean Callanan interviews David Payne. They discussed digital transformation in college sports. Show notes - http://sportsgeekhq.com/embracing-digital-transformation-in-college-sports-david-payne
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Aug 3, 2025 • 3min

AFL's National Transformation, NBA's European Super League Plans, and Padel's Luxury Rise - Sports Geek Rapid Rundown

Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Explore the AFL's evolution into a 'national behemoth' with Tasmania joining in 2028, the NBA's European expansion vision potentially delaying US team growth, and how padel is positioning itself as the 'golf of the next generation' for high-earning millennials - all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown.
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Jul 31, 2025 • 3min

NBA Heads to Manchester, Sports Media Hits $63 Billion, and Deion Sanders' $6.5M Brand Move - Sports Geek Rapid Rundown

Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Discover the NBA's historic European expansion plan, explore the $62.6 billion sports media revolution reshaping how we consume content, and learn how Deion Sanders turned a health challenge into a $6.5 million brand opportunity - all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown.
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Jul 31, 2025 • 7min

Importance of engagement, Jamie King

Discover the secrets to maximizing fan engagement through innovative digital strategies. Learn how clubs can enhance the fan journey by optimizing content for platforms like YouTube and Facebook. Dive into the benefits of gamified apps and loyalty programs that deepen connections between fans and teams. Explore the significance of engagement metrics in driving both audience interaction and revenue, transforming the way sports organizations connect with their supporters.
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Jul 29, 2025 • 41min

The Venue Virtuoso: Building Nashville's Entertainment Legacy - David Kells, Nashville Predators

David Kells, Chief Venues Officer at the Nashville Predators, shares his journey from radio intern to managing Bridgestone Arena and F&M Bank Arena. We explore his "yes building" philosophy, Nashville's transformation into a major entertainment destination, and why venues should operate like amusement parks with something new each season. David discusses overnight arena conversions, venue reinvestment strategies, fan experience innovation, and building collaborative relationships in Music City's thriving entertainment ecosystem. Full show notes https://sportsgeekhq.com/427
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Jul 27, 2025 • 3min

Messi's MLS Suspension Drama, YouTube's AI Creation Tools Revolutionize Content - Sports Geek Rapid Rundown

Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Dive into Lionel Messi's surprising MLS suspension, YouTube's game-changing Shorts features, Amazon's AI wearable acquisition, and Google Photos' creative AI tools - all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown.

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