Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing cover image

Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing

Latest episodes

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Apr 24, 2018 • 52min

Digital and Football with David Fowler

On this week's episode, Sean chats with David Fowler, former FIFA Head of Strategy & Intelligence and now Marketing Director at mycujoo. Mycujoo is a football streaming program targeted at secondary leagues, women’s football, youth, futsal, and amateur football.  Full show notes
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Apr 15, 2018 • 48min

Tanya Gallina on why serving your fans is so important

On this week's episode, Sean chats with Tanya Gallina, General Manager Consumer Services and Tasmania of the Hawthorn Football Club. Tanya knows membership having worked at multiple clubs in Melbourne. Now at Hawthorn she is constantly looking for ways to better connect with fans and deliver them an experience to deepen their ties to the Hawks. Full show notes
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Apr 2, 2018 • 42min

Jack Elkins on how sports teams CAN and MUST innovate

On this week's episode, Sean catches up with Jack Elkins, Director of Innovation at Orlando Magic. Jack returns to the podcast to chat with Sean about innovation and how the Orlando Magic innovate without relying on big budgets. Full show notes
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Mar 25, 2018 • 56min

From Liverpool to AS Roma with Paul Rogers

On this week's episode, Sean catches up with Paul Rogers, Head of Digital and Social Media at AS Roma. Sean and Paul met up at the recent Business of Sport Summit and chat about the origins of Liverpool digital and his strategy pivot at AS Roma. Full show notes
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Mar 24, 2018 • 50min

How high performance & sponsorship can drive results with Jesper Nyholm

On this week's episode, Sean chats with returning guest and good friend, Jesper Nyholm of 7Peaks and Sports One Danmark about high performance, health and technology. Full show notes
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Mar 18, 2018 • 54min

Melbourne Cup Carnival – Broadcast, Digital & Sponsorship

On this week's episode, Sean chats with David Campbell and Peter Mineo from the Victorian Racing Club about the race that stops a nation, the Melbourne Cup.  Full show notes
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Mar 9, 2018 • 1h 14min

Cameron Schwab on Leadership, Trust & Culture – CEO Series

On this week's episode, Sean chats with Cameron Schwab, Founder and CEO of designCEO. Sean and Cameron discuss his 25 years within AFL clubs as CEO and what he has learned about leadership, trust and culture that he applies at his new business designCEO. Full show notes
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Mar 4, 2018 • 1h 4min

Johannes Wohlert on the passion for Swedish basketball

On this week's double header episode, Sean chats with Johannes Wohlert, Marketing Manager from Swedish Basketball Federation about fan passion and where he sources marketing inspriation. Sean also catches up with Brian Watkins, Co-Founder of Rep the Squad. Sean chats with Brian about how Rep the Squad's offer will be a merchandise game changer.  Full show notes
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Feb 24, 2018 • 44min

Fiona Green on GDPR, Data & Sponsorships

On this week's episode, Sean chats to Fiona Green, Director and Co-Founder of Winners.  Fiona is Sean's “go to” person for all things data and CRM person and a returning guest of the podcast. Sean and Fiona discuss the new general data protection regulations (GDPR) that come into effect this year in the EU. Full show notes
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Feb 18, 2018 • 48min

Jeremy Loeliger on rebuilding the NBL brand – CEO series

On this week's episode, Sean chats to the Australian National Basketball League's CEO, Jeremy Loeliger.  As part of the CEO Series, Sean and Jeremy chat about rebuilding the NBL and building ties with the NBA. Full show notes

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