
Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing
Sean Callanan (@seancallanan) from @SportsGeek brings you the best practices from the sports business and sports digital marketing world each week. Interviews with people behind the scenes with teams and leagues in the USA, Australia and Europe. Technology and digital take a strong focus as Sean looks how sports teams can better connect with fans and deliver results for sponsors. If you work in sports or would like to or are simply a marketing professional who loves sports then this podcast is for you.
Latest episodes

Apr 28, 2020 • 48min
Chris Anstey - Cutting in on The Last Dance
On this podcast Sean Callanan chats with Aussie basketballer Chris Anstey about his basketball career, lessons learned from NBA greats Steve Nash & Dirk Nowitzki and making a cameo in the Bulls Last Dance season. Show notes and links - https://sportsgeekhq.com/podcast/chris-anstey-the-last-dance/

Apr 27, 2020 • 9min
Q&A: Esports & Gaming, Testing tools & TV in Iso
In this episode of Sports Geek Q&A Sean Callanan answers questions on what sports can learn from esports & gaming and vice versa, what tools am I testing right now and what TV shows Sean is watching right now. Full Transcription available here - https://sportsgeekhq.com/podcast/esports-gaming-testing-tools-tv-in-iso

Apr 21, 2020 • 41min
Sports Biggest Questions
On this podcast Sean Callanan looks at some of the big questions facing the sports industry and why and how he thinks it will bounce back. Show notes available at https://sportsgeekhq.com/podcast/sports-biggest-questions/

Apr 17, 2020 • 11min
Q&A: Engaging kids, Stadium design & Gilby fan club
In this episode of Sports Geek Q&A Sean Callanan answers questions on how to engage kids during lockdown, how stadium design may change and he shares a story about the Gilby Fan Club. Ful transcription at https://sportsgeekhq.com/podcast/engaging-kids-stadium-design-gilby-fan-club

Mar 24, 2020 • 39min
How sports will bounce back from COVID-19
On this podcast Sean Callanan outlines why sports industry will bounce back from COVID-19 and how the industry can unite to deliver for fans and sponsors when the new sports world returns. Full transcription and show notes - https://sportsgeekhq.com/podcast/covid-19/

Mar 19, 2020 • 13min
Q&A: Coronavirus, Fan feedback & Streaming
In this episode of Sports Geek Q&A Sean Callanan answers questions on coronavirus, fan feedback and streaming. Full transcription - https://sportsgeekhq.com/podcast/coronavirus-fan-feedback-streaming/

Mar 16, 2020 • 59min
Lou Sticca on how Football For Fires can make a difference
Sean Callanan chats Lou Sticca about his long career in football and the work behind the scenes to organise Football for Fires match on May 23. Show notes - https://sportsgeekhq.com/podcast/lou-sticca/

Mar 12, 2020 • 15min
Q&A: Innovation, Grass roots sponsors & Stand up
In this episode of Sports Geek Q&A Sean Callanan answers questions on innovation in sports, sponsorship at grass roots and why Sean will be back to perform at Melbourne International Comedy Festival. Transcription of each answer at - https://sportsgeekhq.com/innovation-grassroots-sponsors-stand-up Tickets to my April 1st MICF show - https://seancallanan.com/micf2020

Mar 10, 2020 • 59min
Manny Anekal on gaming, esports & streaming
Sean Callanan chats trends gaming, esports & streaming with Manny Anekal as well as why audience metrics are so important for esports sponsorships to grow. Show notes - https://sportsgeekhq.com/podcast/manny-anekal

Mar 7, 2020 • 13min
Q&A: Partnerships, Stadiums size & fave work
In this episode of Sports Geek Q&A Sean Callanan answers questions on where sports partnerships are headed, push for smaller stadiums and what kind of work Sean likes doing. Show notes - https://sportsgeekhq.com/podcast/partnerships-stadiums-size-fave-work/