Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing
Sean Callanan (@seancallanan) from @SportsGeek brings you the best practices from the sports business and sports digital marketing world each week. Interviews with people behind the scenes with teams and leagues in the USA, Australia and Europe. Technology and digital take a strong focus as Sean looks how sports teams can better connect with fans and deliver results for sponsors. If you work in sports or would like to or are simply a marketing professional who loves sports then this podcast is for you.
Latest episodes
Sep 1, 2020 • 49min
Brandon Curran on finding right fit for athletes and brands
Sean Callanan chats with Catalyst Sports' Brandon Curran on how we sources brand deals across for social for NBA players. Full show notes - https://sportsgeekhq.com/podcast/brandon-curran-catalyst-sports
Aug 25, 2020 • 51min
Portland Trailblazers' Dewayne Hankins on connecting with fans and making a stand
Portland Trailblazers' Dewayne Hankins on connecting with fans and making a stand. Full show notes - https://sportsgeekhq.com/podcast/dewayne-hankins-portland-trailblazers
Aug 18, 2020 • 37min
Paraag Marathe - Driving 49ers Enterprises into new sports & industries
Sean Callanan chats with San Francisco 49ers Paraag Marathe about his career at 49ers across football operations and how 49ers Enterprises is driving expansion efforts across sports and technology investments. Show notes - https://sportsgeekhq.com/podcast/paraag-marathe-49ers-enterprises
Aug 11, 2020 • 55min
Richard Bayliss on sports storytelling & COVID content production
Sean Callanan chats with Optus Sports' Richard Bayliss about the changing world of sports broadcasting, dealing with the content crunch during COVID and how Optus connect with football fans. show notes - https://sportsgeekhq.com/podcast/richard-bayliss-optus-sport/
May 26, 2020 • 42min
Mike Downey on how AI can enhance fan experience in the NBA
Sean Callanan chats with Microsoft's Mike Downey about the growing relationship between technology & sport and how AI will transform the way fans interact with the NBA. More - https://sportsgeekhq.com/podcast/mike-downey-microsoft-nba/
May 21, 2020 • 56min
Kim Skildum-Reid on sponsorship in a pandemic
Sean Callanan chats with Power Sponsorship's Kim Skildum-Reid about sponsorship and how it has changed so much over her career and what changes are expected post COVID. Show notes - https://sportsgeekhq.com/podcast/kim-skildum-reid/
May 12, 2020 • 41min
Jennie Wyllie setting a path for Netball to grow in New Zealand
On this CEO Series podcast Sean Callanan chats with Netball NZ CEO Jennie Wyllie about her path to a sports CEO and how Netball NZ connects participation with elite for a whole of game strategy. Jennie discusses strategic steps Netball NZ has taken to secure it's future in an uncertain world. For more - https://sportsgeekhq.com/podcast/jennie-wyllie-netball-new-zealand
May 10, 2020 • 10min
Q&A: Empty Stadiums, Digital skills & Collectibles
In this episode of Sports Geek Q&A Sean Callanan answers questions on how to cope with empty stadiums, what digital skills you need to break into sports business & what sports collectibles Sean cherishes the most. Full Transcription - https://sportsgeekhq.com/podcast/qa-stadiums-digital-skills-collectibles
May 5, 2020 • 1h 9min
Jessica Ivers on balancing digital demands of sports and fans
On this podcast Sean Callanan chats with digital producer Jessica Ivers about her career in digital across rugby league and tennis. We discuss how digital content and output has changed and how it will be different post-COVID (PC) world. More available at https://sportsgeekhq.com/jessica-ivers-on-balancing-digital-demands-of-sports-and-fans
Apr 28, 2020 • 48min
Chris Anstey - Cutting in on The Last Dance
On this podcast Sean Callanan chats with Aussie basketballer Chris Anstey about his basketball career, lessons learned from NBA greats Steve Nash & Dirk Nowitzki and making a cameo in the Bulls Last Dance season. Show notes and links - https://sportsgeekhq.com/podcast/chris-anstey-the-last-dance/
