
Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing
Sean Callanan (@seancallanan) from @SportsGeek brings you the best practices from the sports business and sports digital marketing world each week. Interviews with people behind the scenes with teams and leagues in the USA, Australia and Europe. Technology and digital take a strong focus as Sean looks how sports teams can better connect with fans and deliver results for sponsors. If you work in sports or would like to or are simply a marketing professional who loves sports then this podcast is for you.
Latest episodes

Apr 12, 2023 • 59min
Collaboration in Golf, the key to success - Gavin Kirkman, PGA Australia
In this episode of the Sports Geek podcast, Gavin Kirkman, CEO of PGA Australia, talks about the changing golf landscape in Australia and the importance of inclusivity and accessibility in the sport. He also shares how PGA Australia is promoting golf to a wider audience. Show Notes - https://sportsgeekhq.com/podcast/gavin-kirkman-pga-australia/

Apr 4, 2023 • 47min
Selling the experience through fans - Loretta Johns, Sydney Swans
In this podcast episode of Sports Geek, Loretta Johns discusses the importance of showcasing the game day experience to fans. She also talks about the success of recent campaigns, including the Buddy 1000 event, and more. Show notes - https://sportsgeekhq.com/podcast/loretta-johns-sydney-swans/

Mar 28, 2023 • 55min
SEAT Conference rebooting in 2023 - Josh Barney, SEAT
In this podcast episode, Josh Barney returns as the CEO of SEAT. He talks about the upcoming SEAT reboot, which is scheduled for July 14-15 in Salt Lake City. He explains why it's important to attend and encourages listeners to join Sean in attending. Show notes - https://sportsgeekhq.com/podcast/josh-barney-seat-conference-2023/

Mar 21, 2023 • 40min
Never stop networking - David Pryles, CEO Hockey Australia
In this podcast episode, David Pryles, CEO of Hockey Australia, discusses how volunteering can provide opportunities in sports and highlights the benefits of gaining diverse experience for a long career in sports business. Show notes - https://sportsgeekhq.com/podcast/david-pryles-hockey-australia/

Mar 14, 2023 • 49min
Making an IMPACT on Commerce, Culture and Community - Xavier Gutierrez, Arizona Coyotes
In this podcast, Xavier Gutierrez, President and CEO of the Arizona Coyotes, discusses his leadership style, the Tempe arena proposal and advice for those breaking into the sports business industry. Show notes - https://sportsgeekhq.com/podcast/xavier-gutierrez-arizona-coyotes/

Mar 7, 2023 • 55min
Community Is The Key To Success - James Johnson, Football Australia
In this Sports Geek podcast episode, James Johnson, CEO of Football Australia, chats with Sean Callanan about his journey into the sports business, growing up playing football in a small Queensland community town, and his passion for player rights. Johnson shares his experience working at the Asian Football Confederation and establishing the Professional Football Department at FIFA. He emphasizes the importance of community and understanding player needs in developing the sport. Show notes - https://sportsgeekhq.com/podcast/james-johnson-football-australia/

Feb 28, 2023 • 54min
Chief Everything Officer - Gen Dohrmann - Table Tennis Victoria
Sean Callanan interviews Gen Dohrmann, CEO of Table Tennis Victoria on this episode of Sports Geek. They discuss breaking down participation barriers, social media in sports marketing, and people management skills. The conversation highlights the importance of inclusivity, innovation, and community engagement in the sports industry. Show notes - https://sportsgeekhq.com/podcast/gen-dohrmann-table-tennis-victoria/

Feb 21, 2023 • 45min
From Grassroots to Boomers & Opals - Matt Scriven, Basketball Australia
Basketball Australia CEO, Matt Scriven discusses the importance of building a strong foundation at the grassroots level, creating brand awareness for national teams - Boomers and Opals and his understanding the ever-evolving media landscape from his career at Channel Nine. Show notes- https://sportsgeekhq.com/podcast/matt-scriven-basketball-australia/

Feb 14, 2023 • 36min
Growing Rugby League in Queensland - Graham Maher, Queensland Rugby League
Listen to Graham Maher as he talks about his responsibilities as the CFO of the Queensland Rugby League and shares his expertise on successfully securing additional funding for your next venture on this Sports Geek podcast episode. Show notes - https://sportsgeekhq.com/podcast/graham-maher-queensland-rugby-league/

Jan 17, 2023 • 59min
The most fun team in hockey - Dan LaTorraca , Carolina Hurricanes
Learn about digital and marketing in this chat with Dan LaTorraca from the Carolina Hurricanes including how use humour and banter to bring your fans closer (while firing up your rivals). Show notes - https://sportsgeekhq.com/podcast/dan-latorraca-carolina-hurricanes/