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Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing

Latest episodes

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Oct 24, 2023 • 56min

Growing the game for all - Dean Bosnich, NRL

In this Sports Geek interview, Dean Bosnich from NRL chats about player development, why kids shouldn’t specialise in sports, and the importance of providing opportunities for all levels of rugby league participation. Show notes -  https://sportsgeekhq.com/podcast/dean-bosnich-national-rugby-league/
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Oct 18, 2023 • 48min

Creating a Club that truly matters - Stu Taggart, Illawarra Hawks

CEO of the Illawarra Hawks, Stu Taggart, discusses the NBL's progress, connecting with the Illawarra community, and growing the fanbase. They also talk about food memories, staying updated through news apps, influential people in mental health, and engaging with the Hawks on various platforms. Tips for building social media presence are shared.
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Oct 10, 2023 • 41min

Beyond Greatness – Jane Fernandez, FIFA Women’s World Cup 2023

In the 350th Sports Geek episode, Jane Fernandez from FIFA Women's World Cup 2023 shares the success of the tournament, the amazing Matildas’ run and the initiatives focused on sustainability, women's sport, and grassroots development. Show notes - https://sportsgeekhq.com/podcast/jane-fernandez-fifa-womens-world-cup-2023
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Oct 3, 2023 • 43min

Creating a Festival of Basketball at the World Cup - Cahyadi Wanda, Mahaka Sports

Cahyadi Wanda from Mahaka Sports discusses the challenges and successes of hosting the FIBA Basketball World Cup 2023, including last-minute ticket sales, media coverage, engaging fan experiences, inspiring young people, and basketball's legacy and future growth in Indonesia. Show notes - https://sportsgeekhq.com/podcast/cahyadi-wanda-mahaka-sports/
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Sep 26, 2023 • 52min

Building international fandom - Glen Rolls, La Liga

Glenn Rolls from La Liga discusses the tournament's success, government support for women's sports, sports tourism, and localizing content in Australia.
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Sep 19, 2023 • 59min

Culturally Relevant Marketing: Insights from Rodica Titeica, Subway

Rodica Titeica from Subway talks about the importance of cultural relevance and authenticity in marketing, making measurable partnerships, executing exceptionally well, personalized proposals, and the success of Instagram as a marketing platform in this Sports Geek interview with Sean Callanan. A great listen for marketers and business professionals in the food industry. Show notes - https://sportsgeekhq.com/podcast/rodica-titeica-subway/  
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Sep 12, 2023 • 42min

Commercial Frameworks and the Future of Cricket - Christina Matthews, WACA

Christina Matthews from Western Australian Cricket Association chats about the importance of commercial frameworks, the role of social media during COVID-19, and the growth of women's sports in this Sports Geek interview with Sean Callanan. A great listen for anyone interested in sports administration and marketing, as well as the future of women's sports. Show notes - https://sportsgeekhq.com/podcast/christina-matthews-western-australian-cricket-association
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Sep 5, 2023 • 49min

Delivering a World-Class Games Experience - David Michael, LA28

David Michael from LA28 talks about the challenges and opportunities in delivering a world-class games experience, caution when integrating new systems, exploring emerging technologies, and the importance of customer experience in this Sports Geek interview with Sean Callanan. A great listen for anyone interested in the intersection of sports and technology. Show notes - https://sportsgeekhq.com/podcast/david-michael-la28/
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Aug 29, 2023 • 37min

Building a Legacy: Tim Silvers' Vision for the Adelaide Crows

Tim Silvers from Adelaide Crows discusses his journey into sports business, the importance of teamwork and top talent, and the significance of understanding industry people and culture, and his vision for their legacy project, Thebarton Oval in this Sports Geek interview with Sean Callanan.  A great listen for sports business professionals and Adelaide Crows fans alike. Show notes - https://sportsgeekhq.com/podcast/tim-silvers-adelaide-crows/
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Aug 22, 2023 • 1h 2min

Amplifying the joy of sports - Stacy McGranor, San Jose Sharks

Stacy McGranor shares her Down Under Adventure on this podcast, taking in Aussie sports and comparing them to the US sports market. She shares the importance of creating a great fan experience, the need to focus on controllables, especially during times of less than peak performance and the importance of amplifying the joy. Show notes - https://sportsgeekhq.com/podcast/stacy-mcgranor-san-jose-sharks-2023

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