Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing

Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Today's episode covers the NBA's ambitious European expansion with franchise fees up to $1 billion, Real Madrid's historic move away from fan ownership, and Western Force's remarkable rugby comeback story reaching 750,000 global viewers per game. Plus TikTok's new AI content controls and their $2 million literacy fund - all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown

In episode 437 of Sports Geek, Tyson Beattie, General Manager of Business Operations at Western Force, shares insights from his unique career path through sports media, AFL administration and now rugby union. This conversation explores cross-code learnings, building partnerships based on mutual value, operating as a challenger brand, and why understanding media by working in it creates advantages in sports business. Show notes - https://sportsgeekhq.com/437

Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Today's episode covers MLB's groundbreaking media rights deals with NBC, ESPN and Netflix, how stadiums are becoming digital destinations, AI-powered sports marketing insights from Zoomph, Amazon Prime's AI video recaps, Cloudflare's global outage lessons, and OpenAI's new coding breakthrough - all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown

In this Sports Geek Throwback episode, Sean Callanan interviews Nick Ryan. They discussed bringing the 'fans of the future' to the events. Show notes - https://sportsgeekhq.com/attracting-the-fans-of-the-future-nick-ryan

Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Disney Plus announces gaming integration and AI content creation, Miami Dolphins target Spanish-speaking markets globally, and Apple-MLS deal gets restructured payment terms - all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown

AI is transforming how fans buy tickets, with smart agents streamlining the process across platforms. The NBA is on track for a staggering $14.3 billion in revenue, fueled by lucrative media deals. Innovative investment strategies in sports include multi-club ownership and private equity roll-ups. Plus, a new marketplace for AI-generated celebrity voices is making waves, featuring a lineup of iconic personalities. Dive into these cutting-edge developments that are reshaping the sports landscape!

Scott Fitzgerald, General Manager of Marvel Stadium, shares his extensive experience in elevating fan experiences and stadium operations. He discusses Marvel Stadium's incredible adaptability, which earned a Guinness record for being the busiest multi-purpose venue. Scott also reveals innovative ways to utilize non-event days, including stadium golf and themed parties, transforming dark days into exciting experiences. Tune in for insights into modern stadium tech and creative event delivery!

Tom Burwell, CEO of BSG and an innovator in the sports industry, shares insights on navigating the disruptor sports landscape. He reflects on his early ventures in rugby and the lessons learned from launching Ultimate Rugby Sevens too soon. Tom discusses BSG's focus on investing where passionate fan bases exist and the hybrid business model in Formula One that emphasizes experiential events. He also highlights the importance of digital media control, sustainability in revenue models, and fostering a culture of innovation in sports.

Sports Geek Rapid Rundown is a daily sports business podcast curated by Sports Geek Reads. We publish it on Sports Geek twice per week. In this episode: Today's Sports Geek Rapid Rundown covers the NBA's AI transformation with 76 billion dollar broadcast deals, WNBA players preparing for potential lockout over revenue sharing, Houston Texans acquiring League One Volleyball franchise, Pinterest's open source AI success, OpenAI reaching 1 million business customers, and a landmark UK court ruling on AI copyright - all curated by Sports Geek Reads. Subscribe at https://sportsgeekhq.com/rapidrundown

A significant legal victory for NASCAR shifts the power dynamics as teams take on the organization. The Atlanta Braves celebrate a whopping $600M revenue, despite a lackluster season. Discover insights on why AI has yet to transform design productivity in creative fields. Roc Nation introduces a new Athlete Advisory Board, while Netflix reveals its innovative advertising metrics. Plus, Andre Agassi teams up with IBM for an AI-driven tennis coaching platform set to launch in 2026, merging technology with sports training.