

The Advanced Selling Podcast
Bill Caskey and Bryan Neale: B2B Sales Trainers
Bill Caskey and Bryan Neale deliver practical, no-nonsense sales training through their signature blend of humor, real-world insights, and actionable frameworks. Each episode tackles the challenges you face daily: prospecting, overcoming buyer resistance, pricing strategies, cold calling, deal coaching, and building long-term client relationships.Whether you're a sales professional, manager, or leader, you'll discover how to shift your mindset, leverage your natural talents, and create sustainable sales success. From mastering sales communication and handling RFPs to understanding buyer psychology and effective positioning, Bill and Bryan cover everything that actually works in modern B2B sales.
Episodes
Mentioned books

Mar 29, 2021 • 23min
#645: The Most Common Questions We Receive
Send us a text In this episode, Bill and Bryan reveal the most common questions they get from their clients about sales success and achievements. One question has to do with the sales process. Another question has to do with what to post on LinkedIn. And the third has to do with how we command a premium price for our products and services. ========================================= Have you joined our ASP Insider Program yet? Learn more at http://advancedsellingpodcast.com/insider Do you have a question you want answered on the podcast? Email us at listener@advancedsellingpodcast.com and we'll try to answer it on an upcoming episode! Looking for more sales training like this podcast? Download our FREE audio program, The Ultimate Pre-Game. http://ultimatepregame.com ========================================= Join me December 5th for my Personal Business Planning Workshop where we'll build your complete 2026 blueprint in just two hours. Reserve your spot at advancedsellingpodcast.com/insider

Mar 22, 2021 • 21min
#644: What Is the Future for Salespeople?
Send us a text In this episode, Bill and Bryan talk about the future of the salesperson in the entire sales process. They give you some things that you should probably start thinking about as the world continues to shift away from a person-to-person, face-to-face mode to a more digital mode. No, we do not believe the salesperson is going anywhere, but the roles might change significantly. Have you joined our ASP Insider Program yet? Learn more at http://advancedsellingpodcast.com/insider ========================================= Do you have a question you want answered on the podcast? Email us at listener@advancedsellingpodcast.com and we'll try to answer it on an upcoming episode! Looking for more sales training like this podcast? Download our FREE audio program, The Ultimate Pre-Game. http://ultimatepregame.com ========================================= Join me December 5th for my Personal Business Planning Workshop where we'll build your complete 2026 blueprint in just two hours. Reserve your spot at advancedsellingpodcast.com/insider

Mar 15, 2021 • 19min
#643: The Curse of the High Performer
Send us a text In this episode Bill and Bryan explore their observation of high performers becoming complacent when things are really good. We’re in an economy now where the market is strong and yet they still see people who are doing things the old way. The guys want to make sure that you don’t get complacent about your strategies. Have you joined our ASP Insider Program yet? Learn more at http://advancedsellingpodcast.com/insider ========================================= Do you have a question you want answered on the podcast? Email us at listener@advancedsellingpodcast.com and we'll try to answer it on an upcoming episode! Looking for more sales training like this podcast? Download our FREE audio program, The Ultimate Pre-Game. http://ultimatepregame.com ========================================= Join me December 5th for my Personal Business Planning Workshop where we'll build your complete 2026 blueprint in just two hours. Reserve your spot at advancedsellingpodcast.com/insider

Mar 8, 2021 • 17min
#642: ASP's Favorite Things
Send us a text On this episode, the guys get inspired by Oprah and give you a list of their favorite tools, tech and software they think will help you be the most productive you can be. ========================================= Do you have a question you want answered on the podcast? Email us at listener@advancedsellingpodcast.com and we'll try to answer it on an upcoming episode! Looking for more sales training like this podcast? Download our FREE audio program, The Ultimate Pre-Game. http://ultimatepregame.com Have you joined our ASP Insider Program yet? Learn more at http://advancedsellingpodcast.com/insider ========================================= Join me December 5th for my Personal Business Planning Workshop where we'll build your complete 2026 blueprint in just two hours. Reserve your spot at advancedsellingpodcast.com/insider

Mar 1, 2021 • 18min
#641: Why Is It So Hard to Change?
Send us a text Have you ever had a coach or trainer who told you what to do, but you find yourself falling back into the old habits? You're not alone. On this episode Bill and Bryan discuss the internal and external factors of change and how you can better implement the coaching your receive in your life. ========================================= Do you have a question you want answered on the podcast? Email us at listener@advancedsellingpodcast.com and we'll try to answer it on an upcoming episode! Looking for more sales training like this podcast? Download our FREE audio program, The Ultimate Pre-Game. http://ultimatepregame.com Have you joined our ASP Insider Program yet? Learn more at http://advancedsellingpodcast.com/insider ========================================= Join me December 5th for my Personal Business Planning Workshop where we'll build your complete 2026 blueprint in just two hours. Reserve your spot at advancedsellingpodcast.com/insider

Feb 22, 2021 • 18min
#640: Personal Responsibility and Your Results
Send us a text Generally sales people have a good sense of the notion of personal responsibility when it comes to results. You know you need to make a certain number of calls and do certain behaviors in the market. But is there another level of personal responsibility that has to do with how you think about your role? We think there is and in this episode we discuss some of those elements. ========================================= Do you have a question you want answered on the podcast? Email us at listener@advancedsellingpodcast.com and we'll try to answer it on an upcoming episode! Looking for more sales training like this podcast? Download our FREE audio program, The Ultimate Pre-Game. http://ultimatepregame.com Have you joined our ASP Insider Program yet? Learn more at http://advancedsellingpodcast.com/insider ========================================= Join me December 5th for my Personal Business Planning Workshop where we'll build your complete 2026 blueprint in just two hours. Reserve your spot at advancedsellingpodcast.com/insider

Feb 15, 2021 • 18min
#639: Is Consistency the Master Key To Sales Riches?
Send us a text In this episode bill and Brian talk about some core attributes that we think are important for you to embrace as you pursue sales excellence. We discuss consistency, passion, and discipline as well as the joy of prospecting, which is probably the first time you’ve ever heard that. ========================================= Do you have a question you want answered on the podcast? Email us at listener@advancedsellingpodcast.com and we'll try to answer it on an upcoming episode! Looking for more sales training like this podcast? Download our FREE audio program, The Ultimate Pre-Game. http://ultimatepregame.com Have you joined our ASP Insider Program yet? Learn more at http://advancedsellingpodcast.com/insider ========================================= Join me December 5th for my Personal Business Planning Workshop where we'll build your complete 2026 blueprint in just two hours. Reserve your spot at advancedsellingpodcast.com/insider

Feb 8, 2021 • 21min
#638: I'm a Loser Baby...
Send us a text An email came in from one of our longtime listeners who is not feeling all that eager and inspired in his current sales position. He was questioning whether he has the commitment to stay the course or whether he needs a new opportunity. We hear this from a lot of people today. Our listeners are in constant growth mode and sometimes the companies don’t want to grow at the pace you want to grow up. ========================================= Do you have a question you want answered on the podcast? Email us at listener@advancedsellingpodcast.com and we'll try to answer it on an upcoming episode! Looking for more sales training like this podcast? Download our FREE audio program, The Ultimate Pre-Game. http://ultimatepregame.com Have you joined our ASP Insider Program yet? Learn more at http://advancedsellingpodcast.com/insider ========================================= Join me December 5th for my Personal Business Planning Workshop where we'll build your complete 2026 blueprint in just two hours. Reserve your spot at advancedsellingpodcast.com/insider

Feb 1, 2021 • 22min
#637: Are You Investing Enough in Yourself?
Send us a text In this episode, Bill Caskey and Bryan Neale address the idea that most sales professionals and BUSINESS owners don’t invest nearly enough in their own personal asset. They talk about why that is, what stops us, and how to get started in a quick way to begin to get a return on that investment. ========================================= Do you have a question you want answered on the podcast? Email us at listener@advancedsellingpodcast.com and we'll try to answer it on an upcoming episode! Looking for more sales training like this podcast? Download our FREE audio program, The Ultimate Pre-Game. http://ultimatepregame.com Have you joined our ASP Insider Program yet? Learn more at http://advancedsellingpodcast.com/insider ========================================= Join me December 5th for my Personal Business Planning Workshop where we'll build your complete 2026 blueprint in just two hours. Reserve your spot at advancedsellingpodcast.com/insider

Jan 25, 2021 • 19min
#636: How to Promote Your Business and 3 New In Sales Tips
Send us a text If you have not joined a LinkedIn group, go to http://advancedsellingpodcast.com/linkedin so that you can be a part of our Q&A series this year. This weeks episode deals with an audio company looking to get into the podcast and editing business. We give them some ideas on how they can promote their business. Another comes from a young man who is new in sales and wants to know three lessons to help him grow his business quickly. ========================================= Do you have a question you want answered on the podcast? Email us at listener@advancedsellingpodcast.com and we'll try to answer it on an upcoming episode! Looking for more sales training like this podcast? Download our FREE audio program, The Ultimate Pre-Game. http://ultimatepregame.com Have you joined our ASP Insider Program yet? Learn more at http://advancedsellingpodcast.com/insider ========================================= Join me December 5th for my Personal Business Planning Workshop where we'll build your complete 2026 blueprint in just two hours. Reserve your spot at advancedsellingpodcast.com/insider


