Product Led Growth Leaders
Thomas Watkins
In a world where technology and business intersect, the 'Product Led Growth Leaders' podcast was born out of a desire to bridge the gap between innovation and leadership in the SaaS industry.
Our founder, Thomas Watkins, recognized a need for a platform where the brightest minds in business and technology could converge. This podcast is more than just a series of conversations; it's a beacon for CEOs and product owners who are shaping the future of SaaS products. It's a space where ideas are exchanged, challenges are shared, and strategies for success are uncovered.
Join us as we explore the journey of product-led growth and inspire a new wave of innovation in the software industry.
Think you'd be a great guest on the show? Apply at https://go.3leaf.consulting/podcast-guest-home-page.
Our founder, Thomas Watkins, recognized a need for a platform where the brightest minds in business and technology could converge. This podcast is more than just a series of conversations; it's a beacon for CEOs and product owners who are shaping the future of SaaS products. It's a space where ideas are exchanged, challenges are shared, and strategies for success are uncovered.
Join us as we explore the journey of product-led growth and inspire a new wave of innovation in the software industry.
Think you'd be a great guest on the show? Apply at https://go.3leaf.consulting/podcast-guest-home-page.
Episodes
Mentioned books
Aug 14, 2025 • 25min
130 - Problem-Market Fit: The Missing Ingredient in Your Startup Recipe with Oberon's Bill Dillmeier
Your host, Thomas Watkins, talks with the CFO at Oberon, Bill Dillmeier. Bill shares practical advice for early-stage founders on fundraising, product-market fit, team building, and navigating the AI-driven market. He emphasizes honest self-assessment, rigorous customer validation, and building defensible products. Bill also discusses his approach to financial goal-setting, storytelling for investors, and the importance of lean yet effective teams. Learn more about Bill's work HERE.Connect with Bill on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.
Aug 12, 2025 • 18min
129 - The Lean Entrepreneur's Guide to Building a Scalable Sales Outreach Strategy with Salesflow.io's Besnik Vrellaku
Your host, Thomas Watkins, talks with the CEO at Salesflow.io, Besnik Vrellaku. Besnik shares his entrepreneurial journey, discusses the evolving challenges of B2B pipeline generation, and explains how Salesflow.io streamlines multi-channel outreach with a focus on personalization, security, and user experience. He highlights the importance of combining LinkedIn and email for effective lead generation. Besnik also offers insights into building lean teams and sustainable businesses. Learn more about Besnik's work HERE.Connect with Besnik on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.
Aug 7, 2025 • 24min
128 - Cleaning Up Healthcare: Revolutionizing Operations with Data-Driven Solutions with Ancilla Ventures' Allen Cooper
Your host, Thomas Watkins, talks with the President and CEO at Ancilla Ventures, Allen Cooper. Allen discusses how his company’s technology platform supports hospital environmental services staff—such as cleaners and facility managers—by streamlining operations and data management. The conversation highlights the importance of these often-overlooked roles in healthcare, Ancilla’s collaborative approach to product development, and the value of empowering support staff through innovation. Learn more about Allen's work HERE.Connect with Allen on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.
Aug 5, 2025 • 21min
127 - Why Your Next Big Launch Needs a Strategic Approach to Managing High-Demand Events with Fanfare's Michael Dodsworth
Your host, Thomas Watkins, talks with the Founder and CEO at Fanfare, Michael Dodsworth. Michael shares his journey from engineering roles at Salesforce and Rival (acquired by Ticketmaster) to launching Fanfare, a platform that helps brands manage high-demand product launches and events. He discusses challenges in ticketing and retail, such as bots and technical debt, and explains how Fanfare improves the consumer experience, protects brands during viral drops, and captures valuable audience data. The conversation also covers startup culture, innovation, and Fanfare’s plans for future growth.Learn more about Michael's work HERE.Connect with Michael on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.
Jul 31, 2025 • 21min
126 - Transforming Enterprise Reporting: The Role of AI and Self-Service in Modern Business Intelligence with Orbit Analytics' Rupesh Sharma
Your host, Thomas Watkins, talks with the CEO of Orbit Analytics, Rupesh Sharma. Rupesh discusses the challenges enterprises face with traditional, IT-driven data reporting and how Orbit’s self-service solution empowers business users with quick, secure access to insights, especially for Oracle ERP systems. He explores the evolution of business intelligence, the integration of AI for actionable insights, and Orbit’s flexible service models. Rupesh also highlights Orbit’s focus on balancing intuitive user experience with robust backend technology and the company’s commitment to ongoing innovation in enterprise analytics.Learn more about Rupesh's work HERE.Connect with Rupesh on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.
Jul 29, 2025 • 22min
125 - Unlocking Developer Potential: The Future of Design-to-Code Automation with Superflex's Aibek Yegemberdin
Your host, Thomas Watkins, talks with the Co-Founder of Superflex, Aibek Yegemberdin. Aibek discusses how Superflex bridges the gap between design and code by automating the conversion of Figma designs into code that matches developers’ styles and reuses existing components. Aibek explains Superflex’s unique integration with VS Code, its advantages over competitors like Figma Dev Mode and Zeplin, and the importance of user feedback in product development. The conversation also touches on building an innovative team, the evolving role of AI in development, and Superflex’s plans for future design tools.Learn more about Aibek's work HERE.Connect with Aibek on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.
Jul 24, 2025 • 19min
124 - Don’t Get Scammed: How to Avoid Quality Control Nightmares in E-Commerce with Zendrop's Alexander Blinov
Your host, Thomas Watkins, talks with the Chief Product Officer of Zendrop, Alexander Blinov. Alex discusses the challenges e-commerce sellers face sourcing products from China, including quality control and scams. Alex explains how Zendrop’s platform combines physical fulfillment centers in China with a SaaS solution, enabling sellers to easily source, manage, and sell products without direct manufacturer dealings. He covers Zendrop’s competitive advantages, future AI-driven features, and how new users can get started. Learn more about Alexander's work HERE.Connect with Alexander on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.
Jul 22, 2025 • 20min
123 - Revolutionizing Recruitment: The Future of One-Way Video Interviews with Truffle's Sean Griffith
Your host, Thomas Watkins, talks with the Founder and CEO of Truffle, Sean Griffith. Sean discusses the challenges of modern hiring, including application overload and AI-generated resumes, and explains how Truffle streamlines candidate screening with smart video summaries and match scores. Sean covers Truffle’s features, its focus on SMBs, and future plans to become a comprehensive hiring operating system. Sean emphasizes the importance of customer feedback and Truffle’s mission to help businesses quickly identify top talent while saving time and resources.Learn more about Sean's work HERE.Connect with Sean on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.
Jul 17, 2025 • 26min
122 - Tech to the Rescue: Solving the Nursing Shortage While Elevating Patient Care with Pinetics' Eric Gillman
Your host, Thomas Watkins, talks with the CEO and Managing Director of Pinetics, Eric Gillman. Eric discusses the challenges of bringing medical devices to market, regulatory hurdles, and the importance of user-centered design. He highlights the nursing shortage and the potential for digital technology, AI, and robotics to address workforce gaps and improve patient care. Eric also offers advice to aspiring innovators and encourages collaboration to solve healthcare challenges, providing insights into the future of medical technology and its critical role in advancing healthcare.Learn more about Eric's work HERE.Connect with Eric on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.
Jul 15, 2025 • 22min
121 - Competing with AI Giants: Strategies for Startups to Stand Out with Balki Kodarapu
Your host, Thomas Watkins, talks with the Fractional CTO, Balki Kodarapu. Balki discusses his project-based approach to product and design leadership, the growing importance of design systems, and the challenges startups face in today’s AI-driven tech landscape. Balki shares insights on building and documenting design systems, collaborating with non-technical founders, and leveraging domain expertise to compete with AI giants.Connect with Balki on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE.
