Marketing #Unfiltered

Sophia
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Feb 19, 2025 • 1h 9min

Ep 167 | Finding your unique launch style with Tracie Patterson

Let’s talk about finding your launch style! In this episode I asked her things like:What is some cookie cutter advice when it comes to launching that drives you crazy?Is there something specific that’s working in 2025?Where do most people get stuck with launching?What are some SIGNS that shows someone their launch style isn’t working  — so they can start unlocking a new way of doing things? Is it possible to launch WITHOUT webinars and challenges and all the things — especially for people who freeze at the idea?Are there some sales or launch strategies that work better than others?What are micro actions for sales momentum and why are they so important?Resources:➡️ Get on the waitlist for her upcoming program, Your Launch Style https://www.traciepatterson.com/interest_yls “When you’re tired of launches wearing you out, wondering why them and not you, or where are the results you used to get, join us in Your Launch Style™. This program helps you create a custom launch strategy that fits your energy, your offers, and the seasons of life you're in now. Let's stop conforming and start launching your way.”➡️ Get her workshop series: Micro Actions for Sales Momentum:  https://www.traciepatterson.com/micro-freebie 
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Feb 13, 2025 • 1h 1min

Ep 166 | How to make friends in the online space without being weird (with Ciara Rubin)

We all want more meaningful connections, but how do we actually make them happen? Like, you see someone online and think, Damn, this girl should be my friend—but what’s the next move? 👀That’s exactly what I’m diving into with Ciara Rubin—bestselling author, YouTuber, and soon-to-be author of a book all about friendship.In this episode, we cover:✨ Where to actually find new connections (because it’s not as easy as it used to be)✨ What even is a connection? And how do you know when it’s worth pursuing?✨ Turning connections into real friendships—without coming off weird✨ Her Red Light / Green Light / Yellow Light strategy for deciding when to go all in on a friendshipAnd so much more!If you’ve ever struggled with making (or keeping) friends as an adult, this episode is packed with gems.Resources from Ciara: 📲 Follow her on Instagram: https://www.instagram.com/ciara.rubin 📺 Subscribe to her on YouTube: https://www.youtube.com/@CiaraRubin💡 Explore all her work: ciararubin.com📖 Grab her bestselling book: https://ciararubin.com/yak-book-sales-page/
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Feb 4, 2025 • 1h 14min

Ep 165 | The Circuit Sales System with Nicki Krawcyk

Tired of the same old sales strategies? There’s another way.We tend to think the only way to sell is through webinar launches, sales calls, 5-day challenges, or maybe an evergreen funnel if we’re feeling fancy. They all work—but they’re not the only way to sell, no matter what some online guru says.That’s why I loved this convo with Nicki Krawczyk. She created the Circuit Sales System—a genius hybrid of live launching and evergreen that takes the best parts of both. It’s also how she 40X’d her revenue in under two years. (Yeah. Forty.)We cover:The biggest mistakes people make when sellingWhy live launching actually works against smaller brandsHow the Circuit Sales System changes the gameThe behind-the-scenes of selling your IP (yep, Nicki actually sold the course she created on this!)If your sales process feels stuck or stale, this episode might be exactly what you need to shake things up.Resources mentioned on the episode:Get all full breakdown for the Circuit Sales System here: www.circuitselling.com
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21 snips
Jan 28, 2025 • 1h 10min

Ep 164 | The No-Call Sales Method for $10k months with Brenda Rigney

Brenda Rigney, an expert in creating sales systems that prioritize freedom, shares her innovative no-call sales method designed for achieving $10K months. She discusses how to make potential clients feel seen without traditional calls and reveals common pitfalls to avoid on the way to financial success. Brenda emphasizes the importance of aligning personal and professional values, and shares strategies for nurturing impactful client relationships. Additionally, she introduces her supportive community for entrepreneurs seeking growth and collaboration.
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Jan 21, 2025 • 1h 16min

Ep 163 | Contracts, chargebacks, and all things legal with Jaime Bell

Today’s episode is pretty damn fascinating. Jaime Bell is a lawyer who knows her sh*t, let me tell ya. We talk about… ➡️ Non-negotiable contracts you need to be using that you’re … not. ➡️ Things that need to exist on your website that will cost you $500 if you don’t have ‘em ➡️ How to avoid chargebacks ➡️ What your options are if you find out someone’s stealing your content …and so much more. 
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Jan 14, 2025 • 1h 7min

Ep 162 | How to train AI to create content that actually sounds like you (with Kristin Lawton)

If you feel like you struggle to create content that actually sounds like you with AI ... this is the episode for you. Here's what to do: Listen to the episode and hear Kristin coach me as I go through the exercise Then go to this link and do it yourself.  https://cheers.districtbrandbar.com/brand-voice-mixer Add an INCREDIBLE asset to your business, that will save your hours every week. 
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Jan 7, 2025 • 41min

Ep 161 | 4 Ways to Make More Sales in 2025

Today we’re talking about setting yourself up for more clients in 2025. I’ll walk you through 4 things you can do right now – that have nothing to do with running a new year sale that will totally burn you out – so you can bring in more clients in 2025 without all the hoopla. Get ready for some CLEAR next steps so you can take action on each of these items.  PS: Want more marketing support in 2025?  It might be time to join Pocket CMO. Book a free Client Attraction Audit >> here << if you're 100% interested in working with a coach, but not sure if Pocket CMO is the place for you. 
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Nov 27, 2024 • 1h

Ep 160 | How to create a visual strategy with the founder of WorkPlayBranding, Lyrik Fryer.

Most of the A-list coaches on the internet use WorkPlayBranding for their visuals for a REASON. Their eye for storytelling in their branding is top-notch. That's why I was STOKED to have Lyrik on the show. She walked us through: The big mistakes business owners make when it comes to their visual strategy If a visual strategy *truly* increases results? What’s the difference between launch branding and your overall branding — or is there a difference?How to reverse engineer your launch or event to come up with your visual strategy Why you should NOT be using the same photos for yearsTips for planning your brand shoot...And SO much more.Resources to stay in front of Lyrik: Follow her company on Instagram @workplaybrandingCheck out all her goodies and resources on her website: workplaybranding.com 
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Nov 7, 2024 • 1h 3min

Ep 159 | Write a talk that actually gets results with Heather Sager

Heather Sager, a speaking coach and business mentor, shares her expertise on transforming your voice into a powerful marketing tool. She discusses the five styles of signature talks and the common mistakes that doom public speaking efforts. Heather emphasizes the importance of storytelling, offering strategies to engage clients by addressing their struggles. She also highlights how authenticity in messaging can enhance relationships and boost business growth, making it essential for entrepreneurs to master the art of impactful speaking.
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Oct 16, 2024 • 1h 12min

Ep 158 | How to build trust during a trust recession with Adela Hussain

It's not enough to be a go-to expert, you need to be a trusted ICON! In this conversation we cover: ➡️ A step by step trust equation that will be AWESOME for your content ➡️ The 6 must-do habits of building trust ➡️ The *better* *way to follow up with the media (Hint: You're definitely not doing it) ➡️ Why sharing stories about yourself and talking about yourself are NOT the same thing ...and so much more. Plus don't forget to snag her gift: 10 Steps to Get Your Business In The Media: https://www.pitchtopress.com/You should also follow her here: https://www.instagram.com/adela__hussain/

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