Marketing #Unfiltered

The truth is, I do NOT turn to social media when I want a client fast. There are 4 things I do. And I share what they are here. This episode is brought to you by…What The Heck To Post: www.whatthehecktopost.comHere’s what’s going on this month inside the community: ➡️Jillian Murphy – Sales QUEEN – is coming in to coach our members on their sales. Every other month we have an amazing quest expert come in to coach WTHTP-ers. ➡️The Consistency Challenge continues until February 6th. That’s where you can build your consistency muscles with accountability, coaching + prizes.➡️Also on February 6th, we have Content Office Hours! That’s where we work on content together and you can get feedback from me.➡️Plus, our monthly Problem Solving Call is on February 24th where you can work through your roadblocks with me. We have new events every month in addition to weekly content guides and templates. Now you can snag everything you need to dominate your marketing in one place.Free resources: 12 Strategies To Get Your Next Client on Social can be downloaded here: gotocoach.club/clients

Today we have Christie Miller on the show! Christie was diagnosed with breast cancer last year and has been SUCH an inspiration to me. Actually, her mindset has ALWAYS inspired me. She’s one of those women who will put her mind to something and absolutely achieve it. In fact, she has won THREE cars in her life. One of them was a Porsche, and the other was a Tesla!!! And in all 3 instances, she visualized herself winning, journaled, and really paid attention to her thoughts. So when she was diagnosed with cancer – something that would send most people into a spiral – she used all of her go-to mindset techniques to beat it without traditional treatment. I am enormously inspired by this woman, who is a former client and now a dear friend. Listen in to hear about: ➡️Her diagnoses ➡️How Cancer changed her life and business for the better ➡️Mindset techniques she swears by during her launches Then, at the end, I have an extra treat for you. Christie is actually an expert on free 5-Day challenges, so while we spent most of our time talking about her resilient mindset, I also designed a game of sorts to help her share her unique approach to 5-day challenges so you can have an extra tool in your toolbox! This episode is brought to you by…What The Heck To Post: www.whatthehecktopost.com Here’s what’s going on this month inside the community: ➡️Jillian Murphy – Sales QUEEN – is coming in to coach our members on their sales. Every other month we have an amazing quest expert come in to coach WTHTP-ers. ➡️The Consistency Challenge continues until February 6th. That’s where you can build your consistency muscles with accountability, coaching + prizes.➡️Also on February 6th, we have Content Office Hours! That’s where we work on content together and you can get feedback from me.➡️Plus, our monthly Problem Solving Call is on February 24th where you can work through your roadblocks with me. We have new events every month in addition to weekly content guides and templates. Now you can snag everything you need to dominate your marketing in one place.Free resources: 12 Strategies To Get Your Next Client on Social can be downloaded here: gotocoach.club/clients

Today, we’re takin’ a trip through my DMs. I got a great question from “Jamie.” She understands the importance of speaking to strangers on the internet if you want to create collaborative relationships and grow in a nurtured way on Instagram. But… she’s the kinda gal who sits alone at a party counting down the hours until she can leave instead of trying to meet friends. So … *HOW* does this happen for someone who’s not a social butterfly?The truth is, this will be difficult for someone who doesn’t go out of their way to speak to people. But – it WILL get easier when you show up just to be human and stop over-thinking it. And just to prove my point, I took a gander through my DMs and read my last 5 DMs to strangers along with the context around why I was messaging them. I hope you see that – in this stage of messaging – the only objective is to create a genuine connection. I’m not approaching this with a step 1, step 2 or step 3 strategy. I’m not trying to trick people into talking to me so that I can sell them something. I’m doing what social media was designed for, being social. And when you see these DM examples, I hope you’ll see that this does not have to be complicated AT ALL. In fact, it can be the easiest and most effective thing you do for your business. This episode is brought to you by…What The Heck To Post: www.whatthehecktopost.com Here’s what’s going on this month inside the community: ➡️Jillian Murphy – Sales QUEEN – is coming in to coach our members on their sales. Every other month we have an amazing quest expert come in to coach WTHTP-ers. ➡️The Consistency Challenge continues until February 6th. That’s where you can build your consistency muscles with accountability, coaching + prizes.➡️Also on February 6th, we have Content Office Hours! That’s where we work on content together and you can get feedback from me.➡️Plus, our monthly Problem Solving Call is on February 24th where you can work through your roadblocks with me. We have new events every month in addition to weekly content guides and templates. Now you can snag everything you need to dominate your marketing in one place.Free resources: 12 Strategies To Get Your Next Client on Social can be downloaded here: gotocoach.club/clients

Today on the show we have MARISA CORCORAN!If you write boring copy, you are gonna wanna listen to this.We talk about…Her genius tip for bringing any copy to life that is so super tangible, you can use it right away. How to seamlessly incorporate pop culture to make your stuff digestible and — again — funThe difference between MESSAGING + CONTENT and how to know which one you have a problem with The importance of storytelling and her unsexy but effective hack for adding relevant stories to your copy How to find pop off the screen subject lines for your emailsAnd. So. Much. More!Plus, she’s got a webinar coming out called LEAVE ‘EM WANTING MORE.Here’s the link to  learn more.This episode is brought to you by…What The Heck To Post: www.whatthehecktopost.comHere’s what’s going on this month inside the community:➡️Jillian Murphy – Sales QUEEN – is coming in to coach our members on their sales. Every other month we have an amazing quest expert come in to coach WTHTP-ers.➡️The Consistency Challenge continues until February 6th. That’s where you can build your consistency muscles with accountability, coaching + prizes.➡️Also on February 6th, we have Content Office Hours! That’s where we work on content together and you can get feedback from me.➡️Plus, our monthly Problem Solving Call is on February 24th where you can work through your roadblocks with me.We have new events every month in addition to weekly content guides and templates. Now you can snag everything you need to dominate your marketing in one place.

Today, we’re talkin’ strategy. ➡️If you hate your lead magnet. ➡️Or you don’t have one. ➡️Or you just want to have more than one way to grow an email list… This one’s for you!  I’ll share an organic list growth strategy that doesn’t require a lead magnet. I’ll also explain the pivotal reason why I do this despite the fact that I have a highly converting lead magnet. This episode is brought to you by… What The Heck To Post: www.whatthehecktopost.comHere’s what’s going on this month inside the community:  ➡️Jillian Murphy – Sales QUEEN – is coming in to coach our members on their sales. Every other month we have an amazing quest expert come in to coach WTHTP-ers. ➡️The Consistency Challenge continues until February 6th. That’s where you can build your consistency muscles with accountability, coaching + prizes.➡️Also on February 6th, we have Content Office Hours! That’s where we work on content together and you can get feedback from me.➡️Plus, our monthly Problem Solving Call is on February 24th where you can work through your roadblocks with me.  We have new events every month in addition to weekly content guides and templates. Now you can snag everything you need to dominate your marketing in one place.Free resources:  12 Strategies To Get Your Next Client on Social can be downloaded here: gotocoach.club/clients

We’ve got a question from a listener! “Alexa” did some bot work back in the day so she’s got several thousand followers … but they’re very untargeted.   She wants to know if she should start her account over.  This is a hard one to answer, because it depends!   So I walk through some pros +  cons to consider so you can come up with the best answer for you.   FYI: Consider this a part 2 to episode 30 where we talk about whether or not you should have a separate account for your business.   This episode is brought to you by…  What The Heck To Post: www.whatthehecktopost.com  Here’s what’s going on this month inside of the community:  ➡️ Our Content Mapping Session (where we map out a year of content objectives) happened on Friday, January 6th, but all members get a replay. ➡️ The Consistency Challenge starts on Monday, January 9th. That’s where you can build your consistency muscles with accountability, coaching + prizes! ➡️ Our monthly Problem Solving Call is on January 20th where you can work through your roadblocks with me. ➡️ And starting in February, we have content co-working sessions AND Jillian Murphy is coming in for some sales coaching!   We have new events every month in addition to weekly content guides and templates.  Now you can snag everything you need to dominate your marketing in one place.

Are you not growing on social media? Or worse … are you not getting clients on social media? This likely has something to do with your visibility strategy. You need to be getting in front of NEW audiences in a way that builds trust quickly so you can see the fastest conversion possible. (The truth? Social media is awesome for so many reasons, but it isn’t the best for getting discovered by your target audience ASAP.) Lisa is a PR strategist who pitches to 10 podcasts a week to grow her business. The craziest part? It only takes her 30 minutes a week… (yep, you read that right.) In this episode you’ll learn… Her formula for finding ideal podcasts to pitch to without doing any market research How to know how many podcasts to pitch to for the results you want The perfect pitch and what needs changing every week so it feels personal to who you’re pitching to Go-to PS strategies to ensure you get a response ….and WAY more. You will DEVOUR this episode and all the goodness that Lisa shares.  Lisa also shares her Perfect Pitch Template which I just love! Here’s the link to download yours: www.theperfectpodcastpitch.com This episode is brought to you by…What The Heck To Post: www.whatthehecktopost.comHere’s what’s going on this month inside of the community:➡️Our Content Mapping Session (where we map out a year of content objectives) happened on Friday, January 6th, but all members get a replay.➡️The Consistency Challenge starts on Monday, January 9th. That’s where you can build your consistency muscles with accountability, coaching + prizes!➡️Our monthly Problem Solving Call is on January 20th where you can work through your roadblocks with me. ➡️And starting in February, we have content co-working sessions AND Jillian Murphy is coming in for some sales coaching! We have new events every month in addition to weekly content guides and templates. Now you can snag everything you need to dominate your marketing in one place.

In my last episode I said something like…“If you’re not growing your email list, you’re not growing your business.”People got a little alarmed when I said that.They said things like, “But I am trying to grow my email list… but it’s not working!”So I wanted to do an episode covering the biggest mistakes I see when people are sharing their lead magnets and doing “all” the things but… it’s not working.Now of course, your lead magnet must be something your audience wants.That’s *THE* most important part of all of this.But outside of that, these 5 mistakes can also make a HUGE difference and – so often – I see people don’t even consider them.So let’s dive in!This episode is brought to you by…What The Heck To Post: www.whatthehecktopost.comHere’s what’s going on this month inside of the community:➡️Our Content Mapping Session (where we map out a year of content objectives) happened on Friday, January 6th, but all members get a replay.➡️The Consistency Challenge starts on Monday, January 9th. That’s where you can build your consistency muscles with accountability, coaching + prizes!➡️Our monthly Problem Solving Call is on January 20th where you can work through your roadblocks with me.➡️And starting in February, we have content co-working sessions AND Jillian Murphy is coming in for some sales coaching!We have new events every month in addition to weekly content guides and templates.Now you can snag everything you need to dominate your marketing in one place.Free resources:12 Strategies To Get Your Next Client on Social can be downloaded here: http://getcoachsocial.com/clients 

Today we’re gettin’ real. At the risk of sounding like a broken record, this is for you if you get stuck thinking, “WTF am I doing wrong?? I post everyday but don’t get results!”Let’s break this down.There are three objectives that we typically have:➡️an objective to GROW➡️an objective to NURTURE➡️an objective to SELLAnd whatever big picture strategy you have for each of these things, social media needs to be PART of it, it can’t be the full thing.So I share what I’m doing behind the social media for each of these things in this episode.And then ask you a real talk question at the end to bring it all together.This episode is brought to you by…What The Heck To Post: www.whatthehecktopost.comHere’s what’s going on this month inside of the community:➡️Our Content Mapping Session (where we map out a year of content objectives) happened on Friday, January 6th, but all members get a replay.➡️The Consistency Challenge starts on Monday, January 9th. That’s where you can build your consistency muscles with accountability, coaching + prizes! ]➡️Our monthly Problem Solving Call is on January 20th where you can work through your roadblocks with me.We have new events every month in addition to weekly content guides and templates.Plus, a pitch database so you can find podcasts to pitch to! Now you can snag everything you need to dominate your marketing in one place.

This is a very powerful episode with the one and only, Kate Northrup!As an entrepreneur, bestselling author, and mother, Kate Northrup has built a multimedia digital platform called The Origin Company that reaches hundreds of thousands globally. She’s committed to supporting ambitious women to light up the world without burning themselves out.We talk about…1️⃣How to change your relationship with money, starting with that icky feeling you have when you do your money stuff (check accounts, pay bills, pay taxes)2️⃣Why you CAN have it all (great relationship, family, and a thriving business) and a simple step you can take to truly believe that.3️⃣How many productive hours you have in a day (hint: it’s 4-5 😳) and an exercise you can do to decide what goes into that time.4️⃣Why we hustle so hard and what happens when we add more joy and rest!(And more!)We also have a fire round where she shares some of her favorite behind-the-scenes strategies and habits in her many, successful years as a business owner.It’s a good one!!!Free resources: Kate shares The Business Pressure Relief Kit where you can find 6 strategies to find peace as you increase revenue. Get them here: https://theorigincompany.co/strategies/Get my 12 Strategies To Get Your Next Client on Social here: http://getcoachsocial.com/clients This episode is brought to you by.What The Heck To Post: www.whatthehecktopost.comHere’s what’s going on this month inside of the community:➡️Our Content Mapping Session (where we map out a year of content objectives) happened on Friday, January 6th, but all members get a replay.➡️The Consistency Challenge starts on Monday, January 9th. That’s where you can build your consistency muscles with accountability, coaching + prizes!➡️Our monthly Problem Solving Call is on January 20th where you can work through your roadblocks with me.We have new events every month in addition to weekly content guides and templates.Plus, a pitch database so you can find podcasts to pitch to! Now you can snag everything you need to dominate your marketing in one place.