Marketing #Unfiltered

I asked people to vote on topics to cover on Marketing Unfiltered … sooo many people requested this. And that breaks my heart! So today, I wanted to talk to you about why I think content creation is NOT just for your ideal client, but for you too. When you finish the episode, I hope you feel like you can change your experience to actually ENJOY it. Because the truth is, it can be really freaking fun :) This episode is brought to you by…What The Heck To Post: www.whatthehecktopost.com Here’s what’s going on this month inside the community: ➡️Jillian Murphy – Sales QUEEN – is coming in to coach our members on their sales. Every other month we have an amazing quest expert come in to coach WTHTP-ers. ➡️The Consistency Challenge continues until February 6th. That’s where you can build your consistency muscles with accountability, coaching + prizes.➡️Also on February 6th, we have Content Office Hours! That’s where we work on content together and you can get feedback from me.➡️Plus, our monthly Problem Solving Call is on February 24th where you can work through your roadblocks with me. We have new events every month in addition to weekly content guides and templates. Now you can snag everything you need to dominate your marketing in one place.Free resources: 12 Strategies To Get Your Next Client on Social can be downloaded here: gotocoach.club/clients

I loveddddd this conversation with Jackie Ellis! If you’ve been feeling like it’s time to pay for ads but you just don’t know where to begin, you must listen to this. Jackie has multiple multi-million dollar launches under her belt, an ad agency and is a copywriter. She’s a total BOSS on this subject and shares so many tangible tips around……conversion rates …how to use ads to fill a coaching roster and how to use ads to sell your course or membership …what to focus on now that Facebook is making targeting so much easier And more! She also shares a terrifying story about the time she had a heart attack at 34 years old and how that changed her business, priorities and how she navigates stress so it doesn’t happen again. Let’s meet Jackie! This episode is brought to you by…What The Heck To Post: www.whatthehecktopost.com Here’s what’s going on this month inside the community: ➡️Jillian Murphy – Sales QUEEN – is coming in to coach our members on their sales. Every other month we have an amazing quest expert come in to coach WTHTP-ers. ➡️The Consistency Challenge continues until February 6th. That’s where you can build your consistency muscles with accountability, coaching + prizes.➡️Also on February 6th, we have Content Office Hours! That’s where we work on content together and you can get feedback from me.➡️Plus, our monthly Problem Solving Call is on February 24th where you can work through your roadblocks with me. We have new events every month in addition to weekly content guides and templates. Now you can snag everything you need to dominate your marketing in one place.Free resources: Want a free guide on how to write high-converting ad copy?? Jackie’s got your covered. It's like the paint-by-number version of facebook ads… you’re gonna love it. Just scroll to the bottom of this page: https://www.jackie-ellis.com/ 12 Strategies To Get Your Next Client on Social can be downloaded here: gotocoach.club/clients

I almost didn’t share this because I do NOT want you to overthink this. But… I answer this question differently than most. So if you’re curious about how the heck to post at a time that’s most effective for your content, tune into this 5 minute quickie. This episode is brought to you by…What The Heck To Post: www.whatthehecktopost.com Here’s what’s going on this month inside the community: ➡️Jillian Murphy – Sales QUEEN – is coming in to coach our members on their sales. Every other month we have an amazing quest expert come in to coach WTHTP-ers. ➡️The Consistency Challenge continues until February 6th. That’s where you can build your consistency muscles with accountability, coaching + prizes.➡️Also on February 6th, we have Content Office Hours! That’s where we work on content together and you can get feedback from me.➡️Plus, our monthly Problem Solving Call is on February 24th where you can work through your roadblocks with me. We have new events every month in addition to weekly content guides and templates. Now you can snag everything you need to dominate your marketing in one place.Free resources: 12 Strategies To Get Your Next Client on Social can be downloaded here: gotocoach.club/clients

Getting ready to launch? You’re going to want to listen to this first. Brenna is a pre-launch strategist and an amazing copywriter. Put those two things together and she’s a BOSS and coming up with – not just your pre-launch strategy – but your pre-launch content. We cover:What exactly is a pre-launch and how long should it be? What kind of content goes into a pre-launch (you will LOVE her cheat sheet) Plus we played This or That: Launch Edition where she dropped some serious hot takes on how to launch effectively It’s juicyyyyyyy 🔥This episode is brought to you by…What The Heck To Post: www.whatthehecktopost.com Here’s what’s going on this month inside the community: ➡️Jillian Murphy – Sales QUEEN – is coming in to coach our members on their sales. Every other month we have an amazing quest expert come in to coach WTHTP-ers. ➡️The Consistency Challenge continues until February 6th. That’s where you can build your consistency muscles with accountability, coaching + prizes.➡️Also on February 6th, we have Content Office Hours! That’s where we work on content together and you can get feedback from me.➡️Plus, our monthly Problem Solving Call is on February 24th where you can work through your roadblocks with me. We have new events every month in addition to weekly content guides and templates. Now you can snag everything you need to dominate your marketing in one place.Free resources: PRE-LAUNCH PLAN CHEAT SHEET. Ready to launch without late nights, tears or “what did I do to myself feelings”? You’re gonna want this: brennamcgowan.co/cheatsheet 12 Strategies To Get Your Next Client on Social can be downloaded here: gotocoach.club/clients 

The truth is, I do NOT turn to social media when I want a client fast. There are 4 things I do. And I share what they are here. This episode is brought to you by…What The Heck To Post: www.whatthehecktopost.comHere’s what’s going on this month inside the community: ➡️Jillian Murphy – Sales QUEEN – is coming in to coach our members on their sales. Every other month we have an amazing quest expert come in to coach WTHTP-ers. ➡️The Consistency Challenge continues until February 6th. That’s where you can build your consistency muscles with accountability, coaching + prizes.➡️Also on February 6th, we have Content Office Hours! That’s where we work on content together and you can get feedback from me.➡️Plus, our monthly Problem Solving Call is on February 24th where you can work through your roadblocks with me. We have new events every month in addition to weekly content guides and templates. Now you can snag everything you need to dominate your marketing in one place.Free resources: 12 Strategies To Get Your Next Client on Social can be downloaded here: gotocoach.club/clients

Today we have Christie Miller on the show! Christie was diagnosed with breast cancer last year and has been SUCH an inspiration to me. Actually, her mindset has ALWAYS inspired me. She’s one of those women who will put her mind to something and absolutely achieve it. In fact, she has won THREE cars in her life. One of them was a Porsche, and the other was a Tesla!!! And in all 3 instances, she visualized herself winning, journaled, and really paid attention to her thoughts. So when she was diagnosed with cancer – something that would send most people into a spiral – she used all of her go-to mindset techniques to beat it without traditional treatment. I am enormously inspired by this woman, who is a former client and now a dear friend. Listen in to hear about: ➡️Her diagnoses ➡️How Cancer changed her life and business for the better ➡️Mindset techniques she swears by during her launches Then, at the end, I have an extra treat for you. Christie is actually an expert on free 5-Day challenges, so while we spent most of our time talking about her resilient mindset, I also designed a game of sorts to help her share her unique approach to 5-day challenges so you can have an extra tool in your toolbox! This episode is brought to you by…What The Heck To Post: www.whatthehecktopost.com Here’s what’s going on this month inside the community: ➡️Jillian Murphy – Sales QUEEN – is coming in to coach our members on their sales. Every other month we have an amazing quest expert come in to coach WTHTP-ers. ➡️The Consistency Challenge continues until February 6th. That’s where you can build your consistency muscles with accountability, coaching + prizes.➡️Also on February 6th, we have Content Office Hours! That’s where we work on content together and you can get feedback from me.➡️Plus, our monthly Problem Solving Call is on February 24th where you can work through your roadblocks with me. We have new events every month in addition to weekly content guides and templates. Now you can snag everything you need to dominate your marketing in one place.Free resources: 12 Strategies To Get Your Next Client on Social can be downloaded here: gotocoach.club/clients

Today, we’re takin’ a trip through my DMs. I got a great question from “Jamie.” She understands the importance of speaking to strangers on the internet if you want to create collaborative relationships and grow in a nurtured way on Instagram. But… she’s the kinda gal who sits alone at a party counting down the hours until she can leave instead of trying to meet friends. So … *HOW* does this happen for someone who’s not a social butterfly?The truth is, this will be difficult for someone who doesn’t go out of their way to speak to people. But – it WILL get easier when you show up just to be human and stop over-thinking it. And just to prove my point, I took a gander through my DMs and read my last 5 DMs to strangers along with the context around why I was messaging them. I hope you see that – in this stage of messaging – the only objective is to create a genuine connection. I’m not approaching this with a step 1, step 2 or step 3 strategy. I’m not trying to trick people into talking to me so that I can sell them something. I’m doing what social media was designed for, being social. And when you see these DM examples, I hope you’ll see that this does not have to be complicated AT ALL. In fact, it can be the easiest and most effective thing you do for your business. This episode is brought to you by…What The Heck To Post: www.whatthehecktopost.com Here’s what’s going on this month inside the community: ➡️Jillian Murphy – Sales QUEEN – is coming in to coach our members on their sales. Every other month we have an amazing quest expert come in to coach WTHTP-ers. ➡️The Consistency Challenge continues until February 6th. That’s where you can build your consistency muscles with accountability, coaching + prizes.➡️Also on February 6th, we have Content Office Hours! That’s where we work on content together and you can get feedback from me.➡️Plus, our monthly Problem Solving Call is on February 24th where you can work through your roadblocks with me. We have new events every month in addition to weekly content guides and templates. Now you can snag everything you need to dominate your marketing in one place.Free resources: 12 Strategies To Get Your Next Client on Social can be downloaded here: gotocoach.club/clients

Today on the show we have MARISA CORCORAN!If you write boring copy, you are gonna wanna listen to this.We talk about…Her genius tip for bringing any copy to life that is so super tangible, you can use it right away. How to seamlessly incorporate pop culture to make your stuff digestible and — again — funThe difference between MESSAGING + CONTENT and how to know which one you have a problem with The importance of storytelling and her unsexy but effective hack for adding relevant stories to your copy How to find pop off the screen subject lines for your emailsAnd. So. Much. More!Plus, she’s got a webinar coming out called LEAVE ‘EM WANTING MORE.Here’s the link to  learn more.This episode is brought to you by…What The Heck To Post: www.whatthehecktopost.comHere’s what’s going on this month inside the community:➡️Jillian Murphy – Sales QUEEN – is coming in to coach our members on their sales. Every other month we have an amazing quest expert come in to coach WTHTP-ers.➡️The Consistency Challenge continues until February 6th. That’s where you can build your consistency muscles with accountability, coaching + prizes.➡️Also on February 6th, we have Content Office Hours! That’s where we work on content together and you can get feedback from me.➡️Plus, our monthly Problem Solving Call is on February 24th where you can work through your roadblocks with me.We have new events every month in addition to weekly content guides and templates. Now you can snag everything you need to dominate your marketing in one place.

Today, we’re talkin’ strategy. ➡️If you hate your lead magnet. ➡️Or you don’t have one. ➡️Or you just want to have more than one way to grow an email list… This one’s for you!  I’ll share an organic list growth strategy that doesn’t require a lead magnet. I’ll also explain the pivotal reason why I do this despite the fact that I have a highly converting lead magnet. This episode is brought to you by… What The Heck To Post: www.whatthehecktopost.comHere’s what’s going on this month inside the community:  ➡️Jillian Murphy – Sales QUEEN – is coming in to coach our members on their sales. Every other month we have an amazing quest expert come in to coach WTHTP-ers. ➡️The Consistency Challenge continues until February 6th. That’s where you can build your consistency muscles with accountability, coaching + prizes.➡️Also on February 6th, we have Content Office Hours! That’s where we work on content together and you can get feedback from me.➡️Plus, our monthly Problem Solving Call is on February 24th where you can work through your roadblocks with me.  We have new events every month in addition to weekly content guides and templates. Now you can snag everything you need to dominate your marketing in one place.Free resources:  12 Strategies To Get Your Next Client on Social can be downloaded here: gotocoach.club/clients

We’ve got a question from a listener! “Alexa” did some bot work back in the day so she’s got several thousand followers … but they’re very untargeted.   She wants to know if she should start her account over.  This is a hard one to answer, because it depends!   So I walk through some pros +  cons to consider so you can come up with the best answer for you.   FYI: Consider this a part 2 to episode 30 where we talk about whether or not you should have a separate account for your business.   This episode is brought to you by…  What The Heck To Post: www.whatthehecktopost.com  Here’s what’s going on this month inside of the community:  ➡️ Our Content Mapping Session (where we map out a year of content objectives) happened on Friday, January 6th, but all members get a replay. ➡️ The Consistency Challenge starts on Monday, January 9th. That’s where you can build your consistency muscles with accountability, coaching + prizes! ➡️ Our monthly Problem Solving Call is on January 20th where you can work through your roadblocks with me. ➡️ And starting in February, we have content co-working sessions AND Jillian Murphy is coming in for some sales coaching!   We have new events every month in addition to weekly content guides and templates.  Now you can snag everything you need to dominate your marketing in one place.