

The PR Podcast
Jody Fisher
The PR Podcast is a show about how the news gets made. We talk with great PR people, reporters, and communicators to share ideas and strategies to tell impactful stories that make a difference. Host Jody Fisher has spent 30 years in news, first as a radio reporter and anchor in New York City and then in PR representing clients across a variety of industries including healthcare, higher education, financial services, real estate, entertainment, and non-profit. Join the conversation on Facebook, Twitter, Instagram, and TikTok at @ThePRPodcast.
Episodes
Mentioned books

Apr 8, 2024 • 27min
170. Dr. Dhru Beeharilal, Business Coaching for Everyone
Dr. Dhru Beeharilal partners with his clients on their hero's journey to build their resilience and mindset in order to be more effective, empowered, authentic, and creative leaders, business owners, and human beings. His approach combines coaching, neuro-linguistic programming, spirituality, cognitive behavioral therapy, and the Japanese philosophies of Ikigai and Bushido. He enjoys embracing his creative side whether he's working with his clients, taking photos, hosting events, speaking, or just exploring the world with his faithful K-9 companion, Hachi.
The PR Podcast is a show about how the news gets made. We talk with great PR people, reporters, and communicators about how the news gets made and strategies for publicity that drive business goals. Host Jody Fisher is the founder of JodyFisherPR and works with clients across the healthcare, higher education, financial services, real estate, entertainment, and non-profit verticals. Join the conversation on Facebook, Twitter, Instagram, and TikTok at @ThePRPodcast.
Dr. Dhru:
LinkTree: www.linktr.ee/dhrubee
Twitter: https://twitter.com/dhrubee
Instagram: https://www.instagram.com/dhruvabee
YouTube Channel: www.youtube.com/dhrubee
LinkedIn: www.linkedin.com/in/dhrubee
Podcast: https://podcasts.apple.com/us/podcast/ikigai-leadership/id1692246814

Apr 1, 2024 • 33min
169. Jim Poesl, Host of Safety Wars, on the Baltimore Bridge Collapse
The Baltimore Bridge Collapse can teach us a lot about safety planning and how to prepare to communicate when disaster strikes. Jim Poesl is an environmental health and safety expert with 31 years of experience in the environmental health and safety field. His experiences include the Anthrax Clean-ups in NYC and countless environmental emergency responses. He manages JCP Technical Services and Safety Wars, a regular program on the Safety FM Network and sister video channels. We talk about what went right in the face of so much that went wrong.
The PR Podcast is a show about how the news gets made. We talk with great PR people, reporters, and communicators about how the news gets made and strategies for publicity that drive business goals. Host Jody Fisher is the founder of JodyFisherPR and works with clients across the healthcare, higher education, financial services, real estate, entertainment, and non-profit verticals. Join the conversation on Facebook, Twitter, Instagram, and TikTok at @ThePRPodcast.

Mar 25, 2024 • 29min
168. Jen Hartmann, NEAT: The Agency on Hiring GenZ and Going Viral
Jen Hartmann is the founder of NEAT, based in Louisville, KY, where she helps clients across industries such as CPG, fashion, tech, beverage, and hospitality. A podcast host, and marketing professor with almost a decade of industry experience, Jen’s expertise has also earned her prominent features in The Sun, Business Insider, Authority Magazine, and Medium.
The PR Podcast is a show about how the news gets made. We talk with great PR people, reporters, and communicators about how the news gets made and strategies for publicity that drive business goals. Host Jody Fisher is the founder of JodyFisherPR and works with clients across the healthcare, higher education, financial services, real estate, entertainment, and non-profit verticals. Join the conversation on Facebook, Twitter, Instagram, and TikTok at @ThePRPodcast.

Mar 18, 2024 • 26min
167. Helen Neal on Sustainability and Kindness
Can kindness and capitalism go together? And what is sustainability communications? Helen Neal, founder and CEO of HN Communications in the UK explains. As a multi-award winning sustainability communications agency specializing in sustainability-focused communications and events, she and her firm support some of the world’s leading brands on their journeys towards net zero, encouraging collaboration around common goals.
The PR Podcast is a show about how the news gets made. We talk with great PR people, reporters, and communicators about how the news gets made and strategies for publicity that drive business goals. Host Jody Fisher is the founder of JodyFisherPR and works with clients across the healthcare, higher education, financial services, real estate, entertainment, and non-profit verticals. Join the conversation on Facebook, Twitter, Instagram, and TikTok at @ThePRPodcast.

Mar 11, 2024 • 34min
166. Nikita Kumar on Podcast Strategy
Learn from Nikita Kumar about podcast strategy, audience engagement, and community building. Discover the efficiency of omnichannel podcasting and repurposing content for virality. Get insights on favorite news sources, social media platforms, and podcasts. Dive into creative aspirations and online presence tips.

Mar 4, 2024 • 21min
165. Jody Fisher on PR Mythbusting!
There are so many misconceptions about public relations: what it is, what it does and what it's not! Host Jody Fisher addresses five common myths about PR and gives his take on how we can help educate people on what good public relations is all about.
The PR Podcast is a show about how the news gets made. We talk with great PR people, reporters, and communicators about how the news gets made and strategies for publicity that drive business goals. Host Jody Fisher is the founder of JodyFisherPR and works with clients across the healthcare, higher education, financial services, real estate, entertainment, and non-profit verticals. Join the conversation on Facebook, Twitter, Instagram, and TikTok at @ThePRPodcast.

Feb 12, 2024 • 25min
164. Jamie Stuart, NewsdayTV, on Sports Reporting
How do you work with sports reporters to go beyond coverage of the big game? Jamie Stuart is a 7x Emmy winning reporter currently working for Newsday Sports and just off a more than 20 year run at News 12 Long Island. He’s a Syracuse grad who enjoys quiet things like KISS, WWE, Godzilla movies & 70,000 NY Jets fans. Jamie has also recently dipped into the Public Relations world himself, helping pitch stories to the local media and covering them.
The PR Podcast is a show about how the news gets made. We talk with great PR people, reporters, and communicators about how the news gets made and strategies for publicity that drive business goals. Host Jody Fisher is the founder of JodyFisherPR and works with clients across the healthcare, higher education, financial services, real estate, entertainment, and non-profit verticals. Join the conversation on Facebook, Twitter, Instagram, and TikTok at @ThePRPodcast.

Feb 5, 2024 • 32min
163. Bob Shields, Newsday, on the past, present and future of print journalism
What's the state of newspapers in America? And what does the future hold for print journalism?
Bob Shields is Associate Managing Editor at Newsday, serving the Long Island communities of Nassau and Suffolk County. With more than 30 years of experience in the news business, with most of that time spent at tabloid newspapers, he's worked at The Trentonian, the New York Daily News, and amNewYork. He's done it all: from developing film, cutting stories with a knife, stopping the presses, running social media, laying out the paper, writing some of your favorite front page headlines, running the digital news operation, and now working on planning, recruiting and helping Newsday's new TV initiative.
The PR Podcast is your view inside the public relations business. We talk with great PR people, reporters, and communicators about how the news gets made and strategies for publicity that drive business goals. Host Jody Fisher is the founder of JodyFisherPR and works with clients across the healthcare, higher education, financial services, real estate, entertainment, and non-profit verticals. Join the conversation on Facebook, Twitter, Instagram, and TikTok at @ThePRPodcast.

Jan 29, 2024 • 26min
162. Jody Fisher on Reddit Q&A Number 9
How do I escape a toxic PR agency? What is a good agency reporting structure and roles? How do I get the AVE and PR value of a press release or news article? How many clients is too many? Media lists are frustrating me!
We go back to the Reddit Public Relations thread and answer these questions! Listen to find out if you agree and let us know!
The PR Podcast is your view inside the public relations business. We talk with great PR people, reporters, and communicators about how the news gets made and strategies for publicity that drive business goals. Host Jody Fisher is the founder of JodyFisherPR and works with clients across the healthcare, higher education, financial services, real estate, entertainment, and non-profit verticals. Join the conversation on Facebook, Twitter, Instagram, and TikTok at @ThePRPodcast.

Jan 22, 2024 • 30min
161. Sherry Goldman, CEO, Goldman Communications Group on Good Ol' Fashioned Earned Media
When people think of "PR" they typically think of media relations. Sherry Goldman is founder of Goldman Communications Group, an award-winning public relations/marketing communications agency. We talk about how to cultivate relationships with reporters, cut through the noise of the newsroom and build lasting relationships with reporters.
The PR Podcast is your view inside the public relations business. We talk with great PR people, reporters, and communicators about how the news gets made and strategies for publicity that drive business goals. Host Jody Fisher is the founder of JodyFisherPR and works with clients across the healthcare, higher education, financial services, real estate, entertainment, and non-profit verticals. Join the conversation on Facebook, Twitter, Instagram, and TikTok at @ThePRPodcast.