
The PR Podcast
The PR Podcast is a show about how the news gets made. We talk with great PR people, reporters, and communicators to share ideas and strategies to tell impactful stories that make a difference. Host Jody Fisher has spent 30 years in news, first as a radio reporter and anchor in New York City and then in PR representing clients across a variety of industries including healthcare, higher education, financial services, real estate, entertainment, and non-profit. Join the conversation on Facebook, Twitter, Instagram, and TikTok at @ThePRPodcast.
Latest episodes

Aug 8, 2022 • 30min
93. Nancy Marshall, The PR Maven, on Building a Personal Brand
Nancy Marshall is the PR Maven® and the CEO of Marshall Communications, where she oversees a team handling clients from tourism, education, economic development and healthcare.. Which belies her personal interest in making her community a better place to work and live. Nancy’s 12-steps to your personal brand is a checklist for success, and her Marshall Plan®, a highly detailed strategic marketing and PR plan tailored specifically to the needs of the individual businesses and organizations sets the stage for success, creating a blueprint for implementation that ensures all of the communications tools in your arsenal are working in tandem toward the same goal.
The PR Podcast is your view inside the public relations business. We talk with great PR people, reporters and communicators on how they weave narratives that are informative and fun. Host Jody Fisher has worked in New York City PR for more than 20 years, representing clients across the healthcare, higher education, financial services, real estate, entertainment and non-profit verticals. Join the conversation on Facebook, Twitter and Instagram at @ThePRPodcast.

Aug 1, 2022 • 35min
92. Johana Caba, JM Integrated Marketing on coordinating resources and messages
Johana Caba is Co-Founder and Communications Manager at JM Integrated Marketing in North Carolina. As a PR professional, she’s worked in government and the nonprofit sector and has a passion for sharing her knowledge on communications and marketing, especially for small business owners and entrepreneurs.
The PR Podcast is your view inside the public relations business. We talk with great PR people, reporters and communicators on how they weave narratives that are informative and fun. Host Jody Fisher has worked in New York City PR for more than 20 years, representing clients across the healthcare, higher education, financial services, real estate, entertainment and non-profit verticals. Join the conversation on Facebook, Twitter, Instagram and TikTok at @ThePRPodcast.

Jul 25, 2022 • 35min
91. Scott Kaminski on Twitter, Humor in PR and the Best Job in the US Navy
Scott Kaminski is a corporate marketing communications and public relations pro based in North Carolina. His long career in communications started with the US Navy, where he oversaw all communications for the USS Belleau Wood including a historic port visit to Russia. He does it all: including marketing and advertising campaign development and strategy, social media and web comms, internal communications, meetings & events, community outreach, public relations and project management. And his especially entertaining voice on twitter is a must for every feed.
The PR Podcast is your view inside the public relations business. We talk with great PR people, reporters and communicators on how they weave narratives that are informative and fun. Host Jody Fisher has worked in New York City PR for more than 20 years, representing clients across the healthcare, higher education, financial services, real estate, entertainment and non-profit verticals. Join the conversation on Facebook, Twitter and Instagram at @ThePRPodcast.

Jul 18, 2022 • 41min
90. Warren Weeks on Media Training and the Worst Media Interview ever!
Warren Weeks sold his first newspaper to his grandmother at the age of five, he was Wayne Gretzky's PR handler for a day in 1998 and over the past two decades, has become one of Canada's most popular and trusted media trainers. He is the founder of Eleven Strategic Communications, Inc., a full-service corporate communications firm called upon by thousands of spokespeople from a wide range of industries who want to take greater control over their media interviews and to improve their media relations outcomes.
The PR Podcast is your view inside the public relations business. We talk with great PR people, reporters and communicators on how they weave narratives that are informative and fun. Host Jody Fisher has worked in New York City PR for more than 20 years, representing clients across the healthcare, higher education, financial services, real estate, entertainment and non-profit verticals. Join the conversation on Facebook, Twitter and Instagram at @ThePRPodcast.

Jul 11, 2022 • 28min
89. Kaila O'Connor, CEO of KMO Consulting on Affiliate Marketing PR
Kaila O’Connor left the PR world after a decade filled with panic attacks, burnout and low worth to pursue a career in affiliate marketing where she has leveraged a rolodex full of key editor relationships. Since founding KMO Consulting in December 2020, she’s secured more than 1,000 top-tier articles for Direct to Consumer brands, trained more than 30 PR agency owners and 80 Conde Nast Editors in Affiliate PR, and generated more than a half million dollars in revenue - all while ensuring she and her team operate in pure energetic alignment.
The PR Podcast is your view inside the public relations business. We talk with great PR people, reporters and communicators on how they weave narratives that are informative and fun. Host Jody Fisher has worked in New York City PR for more than 20 years, representing clients across the healthcare, higher education, financial services, real estate, entertainment and non-profit verticals. Join the conversation on Facebook, Twitter and Instagram at @ThePRPodcast.

Jul 4, 2022 • 27min
88. Hey Journalists: Give us a Break! A conversation with Cormac Clarke, Tank PR (UK)
Have you ever been social media-shamed by a reporter? A chance twitter thread led us to Cormac Clarke, Senior Digital PR Specialist at Tank PR in the UK. We talk about how everyone has a job to do.. and all you need to deploy is a little kindness and empathy. Cormac is a former Football journalist who is a lover of a good data-led PR campaign. Tank PR uses Public relations, social media, SEO and digital PR to create great profiles for clients - but the story that makes this work always comes first. He is a proud Irishman who broke his mums heart moving to England.
The PR Podcast is your view inside the public relations business. We talk with great PR people, reporters and communicators on how they weave narratives that are informative and fun. Host Jody Fisher has worked in New York City PR for more than 20 years, representing clients across the healthcare, higher education, financial services, real estate, entertainment and non-profit verticals. Join the conversation on Facebook, Twitter and Instagram at @ThePRPodcast.

Jun 27, 2022 • 26min
87. Matt Longman, Marketing Communications Manager at Medisafe®, on Creative Messaging
Matt Longman is Marketing Communications Manager at Medisafe®, where he directs all earned and owned strategy, including using social platforms to expand a company message platform, rebranding to reach both B2B and B2C audiences, or developing a thought leadership campaign that moves from “me” to “we.”
The PR Podcast is your view inside the public relations business. We talk with great PR people, reporters and communicators on how they weave narratives that are informative and fun. Host Jody Fisher has worked in New York City PR for more than 20 years, representing clients across the healthcare, higher education, financial services, real estate, entertainment and non-profit verticals. Join the conversation on Facebook, Twitter and Instagram at @ThePRPodcast.

Jun 20, 2022 • 33min
86. David Robbins, CEO of DR PR
David Robbins is President and Founder of DR | PR Consulting based in New York City, where he has worked with a wide range of clients across healthcare, sports and higher education, including in-house PR roles at the Anti-Defamation League, Columbia University and Northwell Health. He started his firm during the height of the pandemic in 2020 - wow! - and continues to leverage his reputation as a highly trusted communications advisor for c-suite level executives and subject matter experts across a number of industries.
The PR Podcast is your view inside the public relations business. We talk with great PR people, reporters and communicators on how they weave narratives that are informative and fun. Host Jody Fisher has worked in New York City PR for more than 20 years, representing clients across the healthcare, higher education, financial services, real estate, entertainment and non-profit verticals. Join the conversation on Facebook, Twitter and Instagram at @ThePRPodcast.

Jun 13, 2022 • 28min
85. Jeremy Murphy, CEO of 360bespoke
Jeremy Murphy is the founder of 360bespoke, a premier public relations agency handling clients in lifestyle, beauty, fashion, the arts, publishing, and entrepreneurs. Jeremy has worked at CBS where he served as a company spokesperson and editor-in-chief, launching several of their magazines. He is a respected speechwriter, and has worked with shoe designer Steve Madden; Elle magazine editor in chief Nina Garcia; media executive Dawn Ostroff and artists like Usher, Dolly Parton, Indya Moore, and Issa Rae. He is also an author who is currently working on a scripted TV series with producers James Brolin and Scott Hart.
The PR Podcast is your view inside the public relations business. We talk with great PR people, reporters and communicators on how they weave narratives that are informative and fun. Host Jody Fisher has worked in New York City PR for more than 20 years, representing clients across the healthcare, higher education, financial services, real estate, entertainment and non-profit verticals. Join the conversation on Facebook, Twitter and Instagram at @ThePRPodcast.

Jun 6, 2022 • 27min
84. Christie Bilbrey, Owner of Stella Nova Strategies
Christie Bilbrey is a marketing strategist, brand storyteller, and owner of Stella Nova Strategies digital marketing agency, working with clients across non-profit, beauty, marketing, e-commerce, coaching, consulting, consumer products, health & wellness, and food & beverage industries. With a background in political and corporate PR & marketing that includes working in the U.S. Senate and The White House, she knows what’s possible when effective messaging is shared with the right audiences. The explosion of podcasts and the fact that more than half of podcast listeners buy from brands they discover on podcasts led Christie to start her own show. Today, she gets her clients booked as guests on other podcasts to grow their authority as a thought leader, their following, and their sales.
The PR Podcast is your view inside the public relations business. We talk with great PR people, reporters and communicators on how they weave narratives that are informative and fun. Host Jody Fisher has worked in New York City PR for more than 20 years, representing clients across the healthcare, higher education, financial services, real estate, entertainment and non-profit verticals. Join the conversation on Facebook, Twitter and Instagram at @ThePRPodcast.