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The PR Podcast

Latest episodes

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May 2, 2022 • 31min

80. Lauren Sergy, author of "UNMUTE!" on Public Speaking and Zoom

Lauren Sergy is a Canadian based communication professional and public speaking geek. She has helped leaders and professionals in Canada, the US, the UK and beyond become more effective leaders through the art and alchemy of public speaking and communication. Her most recent book, “UNMUTE! How to Master Virtual Meetings and Reclaim Your Sanity,” helps people handle the nuances of videoconference communication so they can approach their virtual meetings with intent, as opposed to merely being a victim. The PR Podcast is your view inside the public relations business. We talk with great PR people, reporters and communicators on how they weave narratives that are informative and fun.  Host Jody Fisher has worked in New York City PR for more than 20 years, representing clients across the healthcare, higher education, financial services, real estate, entertainment and non-profit verticals.  Join the conversation on Facebook, Twitter and Instagram at @ThePRPodcast.
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Apr 25, 2022 • 26min

79. Tricia Richards Service, Founder of "I Need A Speaker"

Tricia Richards Service is a PR professional and Founder of “I Need A Speaker,” founded to help organizations and event planners find the right speaker for their events. The PR Podcast is your view inside the public relations business. We talk with great PR people, reporters and communicators on how they weave narratives that are informative and fun.  Host Jody Fisher has worked in New York City PR for more than 20 years, representing clients across the healthcare, higher education, financial services, real estate, entertainment and non-profit verticals.  Join the conversation on Facebook, Twitter and Instagram at @ThePRPodcast.
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Apr 18, 2022 • 30min

78. David Libby, Founder, 2PINZ

Among David Libby's former clients: the one and only Steve Jobs. How do you go about repping the man who changed the world? We hear his secret.  David Libby is the founder of 2pinz, a San Francisco Bay Area agency that integrates public relations, social media, and content programs to drive and scale highly successful launches for new products, platforms, applications and services. David works with his clients on establishing differentiation and positioning to break clients out of the pack, through a unique combination of enterprise know-how and start-up scrappiness.  The PR Podcast is your view inside the public relations business. We talk with great PR people, reporters and communicators on how they weave narratives that are informative and fun.  Host Jody Fisher has worked in New York City PR for more than 20 years, representing clients across the healthcare, higher education, financial services, real estate, entertainment and non-profit verticals.  Join the conversation on Facebook, Twitter and Instagram at @ThePRPodcast.
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Apr 11, 2022 • 29min

77. The Journey from Journalist to Author with Lisa Fantino

Lisa Fantino is an award-winning journalist and attorney whose bestselling travel memoir, “Amalfi Blue,” has been Number One in the United States, Canada and Australia...and in the Top 10 books on Italy on three continents. As a broadcaster she spent a career on the air at New York’s top news stations, WCBS-AM and WINS-AM, and as an anchor at the NBC Radio Networks. With “Fractured,” her third book, she introduces gutsy NYC rookie Detective Maggie Flynn, seasoned with just enough Italian to make life passionate.  The next in the Det. Flynn series, "The Costa Affair," is out now. The PR Podcast is your view inside the public relations business. We talk with great PR people, reporters and communicators on how they weave narratives that are informative and fun.  Host Jody Fisher has worked in New York City PR for more than 20 years, representing clients across the healthcare, higher education, financial services, real estate, entertainment and non-profit verticals.  Join the conversation on Facebook, Twitter and Instagram at @ThePRPodcast.
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Apr 4, 2022 • 29min

76. Bill Coletti, CEO & Founder of Kith on Crisis Comms

What makes a crisis? Bill Coletti, CEO and Founder of Kith, a crisis communications agency based in Austin, TX, has specific definition that has NOTHING to do with media. Bill is a C-suite advisor, global crisis comms expert, reputation management strategist and speaker.  Innovative, Adaptive & Creative, Bill focuses his clients on risk management, crisis leadership & management, strategic communications and more. His book, "Critical Moments: The New Mindset of Reputation Management," guides leaders through preparing for crisis before it happens, and warns that the words of communities, customers, and critics can help or harm your business’s standing with the public. The PR Podcast is your view inside the public relations business. We talk with great PR people, reporters and communicators on how they weave narratives that are informative and fun.  Host Jody Fisher has worked in New York City PR for more than 20 years, representing clients across the healthcare, higher education, financial services, real estate, entertainment and non-profit verticals.  Join the conversation on Facebook, Twitter and Instagram at @ThePRPodcast.
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Mar 28, 2022 • 34min

75. Tressa Robbins on Mental Health and the Metaverse

Tressa Robbins is an expert in customer onboarding and advocacy, content creation and management, copywriting, social media, public relations and content marketing and more. She has been a guest speaker, lecturer and panelist on social and traditional media relations strategies, PR measurement, communications, as well as personal branding strategies (particularly through the use of social media) at various marketing, communications and public relations industry events. The PR Podcast is your view inside the public relations business. We talk with great PR people, reporters and communicators on how they weave narratives that are informative and fun.  Host Jody Fisher has worked in New York City PR for more than 20 years, representing clients across the healthcare, higher education, financial services, real estate, entertainment and non-profit verticals.  Join the conversation on Facebook, Twitter and Instagram at @ThePRPodcast.
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Mar 21, 2022 • 29min

74. Grow With Trust with Scott Baradell, CEO & Founder, Idea Grove

Scott Baradell is CEO and founder of Idea Grove, which helps its clients secure trust at scale through its unique Grow With TRUST approach. Scott is an established authority on trust and editor of the online publication Trust Signals, as well as author of the upcoming book Trust Signals: Brand Building in a Post-Truth World. The PR Podcast is your view inside the public relations business. We talk with great PR people, reporters and communicators on how they weave narratives that are informative and fun.  Host Jody Fisher has worked in New York City PR for more than 20 years, representing clients across the healthcare, higher education, financial services, real estate, entertainment and non-profit verticals.  Join the conversation on Facebook, Twitter and Instagram at @ThePRPodcast.
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Mar 14, 2022 • 28min

73. Amy Rosenberg, Veracity PR

Amy Rosenberg is founder and president of Veracity, a PR firm based in Portland, Oregon, established in 2008 that specializes in B2B, SEO and e-commerce related PR, along with spearheading corporate responsibility initiatives. Amy created her own podcast, PR Talk, sponsored by the Public Relations Society of America (Oregon), in 2017 and has hosted more than 100 episodes so that PR people can better learn the craft. Her first book, “A Modern Guide to Public Relations,” was released in 2021 as a companion resource to the podcast, with a video series to further explain the content of her book. The PR Podcast is your view inside the public relations business. We talk with great PR people, reporters and communicators on how they weave narratives that are informative and fun.  Host Jody Fisher has worked in New York City PR for more than 20 years, representing clients across the healthcare, higher education, financial services, real estate, entertainment and non-profit verticals.  Join the conversation on Facebook, Twitter and Instagram at @ThePRPodcast.
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Mar 7, 2022 • 36min

72. Amanda Leek, Press Pounce PR

Amanda Leek is the creator of Press Pounce PR, insightful, reputed, delightful little lion in the jungle of public relations and news, where she and her colleagues work to tailor and personalize PR and public content with a human touch wherever it is most important and relevant. Amanda helps build reputation, relationships & public coverage on behalf of clients using journalistic experience, connections & storytelling. Her work has been featured in publications such as The Telegraph, The Guardian & NZ Herald, plus niche media & audiences. She always has a good question, a content prompt or a terrible joke. The PR Podcast is your view inside the public relations business. We talk with great PR people, reporters and communicators on how they weave narratives that are informative and fun.  Host Jody Fisher has worked in New York City PR for more than 20 years, representing clients across the healthcare, higher education, financial services, real estate, entertainment and non-profit verticals.  Join the conversation on Facebook, Twitter and Instagram at @ThePRPodcast.
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Mar 2, 2022 • 35min

SPECIAL EPISODE: War Zone Reporting with Stephanie Gaskell, former reporter for AP, The New York Post and The New York Daily News

In this special edition of the PR Podcast we examine the role of reporters in war zones. When we pickup the paper, or turn on the TV or see a video on social media, whether its bombs falling, firefights in the street, or a humanitarian criss, we have to remember we only see and understand the tragedy because of the brave men and women of the press who are there doing their jobs to bring us the truth of what’s happening. Stephanie Gaskell is a journalist with 25 years of experience covering war and veterans, politics and policy. She has worked for the Associated Press, The New York Post and The New York Daily News, where she reported from Iraq, Afghanistan, Guantanamo, Haiti, Brussels and the World Trade Center site after 9/11. She was also managing editor of Defense One, a division of Atlantic Media, editor of social media and digital development at Military Times and covered the Pentagon for POLITICO. She also created and edited two popular websites, War Zone and The War Report.  The PR Podcast is your view inside the public relations business. We talk with great PR people, reporters and communicators on how they weave narratives that are informative and fun.  Host Jody Fisher has worked in New York City PR for more than 20 years, representing clients across the healthcare, higher education, financial services, real estate, entertainment and non-profit verticals.  Join the conversation on Facebook, Twitter and Instagram at @ThePRPodcast.

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