Blair revisits David's new book, interviewing him on the two chapters that cover the important topic of positioning: "Distinguishing Between Vertical and Horizontal Expertise," and "Principles for the Less Exchangeable Positioning of Expertise."

David and Blair discuss a list of words Blair came up with that you should avoid to keep you out of trouble and in control of the buy-sell relationship.

Blair needs a vacation. And David is blown away by how little time principals take off.

David asks Blair to describe his work and his passion for the creative entrepreneurial community, and they discuss how where he lives has such a huge impact on what he does.

The issue of how principals manage their employees continues to pop up for David year after year, and Blair is worried that he might have this problem in his own firm.

Blair restrains himself from going off on a rant about who his clients choose to learn from.

Blair interviews David about who he is and why people should pay attention to what he has to say - if they should at all...

Blair lays out a year-long experiment where he significantly increased his writing and online publishing commitment.

David Baker wrote a book! And Blair asks him about his authoring process, publishing, and the book's topic.

David and Blair list good and bad things that can happen when the principal steps away from their creative firm for a period of time, which is based on David's blog post on the matter.