

Lead. Win. - An Extreme Ownership Podcast
Echelon Front, LLC
Lead. Win. - An Extreme Ownership Podcast Hosted by Leif Babin and Jamie CochranIn a world where leadership is tested daily, Lead. Win. brings you the hard-earned lessons, battle-tested principles, and real-world strategies you need to excel. Join Leif Babin, co-author of Extreme Ownership and decorated combat leader, and Jamie Cochran, a renowned leadership instructor, as they break down the core tenets of Extreme Ownership and apply them to the challenges of business, family, and life.Each episode dives into practical examples and case studies, featuring conversations with leaders from all walks of life. Whether you're a CEO, coach, teacher, or simply striving to lead better, this podcast equips you to take ownership, lead with courage, and—ultimately—win.
Episodes
Mentioned books

10 snips
Aug 28, 2025 • 20min
Stop Waiting For Permission to Lead. Do This Instead.
Leadership is for everyone, not just those with titles. Discover how true influence can uplift teams and transform dynamics, even in high-pressure environments like SEAL training. The concept of 'No Bad Teams, Only Bad Leaders' highlights the crucial role of effective leadership at all levels. Learn to lead amongst peers, upwards, and across the board while empowering those around you. Embrace humility and recognize that leadership is a skill that can be learned and developed by anyone willing to take initiative.

11 snips
Aug 22, 2025 • 28min
A No BS Guide to Thinking Strategically In Every Situation
Discover the art of strategic thinking over tactical distractions. Learn how prioritizing long-term goals can enhance personal and professional relationships. Hear real stories illustrating the power of empathy in business. Explore how reflection and focused time can lead to better decision-making. Get tips on aligning daily actions with strategic objectives, and understand the importance of patience in leadership. Perfect for anyone looking to elevate their leadership skills and achieve success!

Aug 15, 2025 • 26min
The Leadership Mindset That Gets You Through Anything
Leadership truly shines in tough times. Discover how shifting your focus from personal struggles to supporting others creates resilience. Hear inspiring stories of individuals who overcame adversity by uplifting those around them. Learn practical ways to embrace servant leadership and the power of small gestures in strengthening team dynamics. Whether it’s through marathon training or reflecting on challenges during the pandemic, these insights will help you navigate difficulties and foster stronger relationships.

Aug 8, 2025 • 28min
What Does Winning Look Like? The Ultimate Leadership Guide
What does winning truly mean? The discussion kicks off with insights from historical battles, emphasizing the importance of long-term vision over short-term gains. Teamwork shines as a central theme, showcasing the necessity of setting ego aside for collective success. Listeners hear relatable stories on empowering others, both in leadership and parenting, to promote problem-solving skills. The concept of the 'silent leader' emerges, advocating for fostering independence while balancing personal values with team goals. Discover how to define victory in your own life!

Aug 1, 2025 • 28min
The One Habit Destroying Your Influence
Explore how strong relationships can drive teamwork while risking the creation of silos. Discover the five essential elements of effective relationships: trust, listening, respect, influence, and care. Learn how ego can hinder communication and collaboration. Listen to a captivating tale of a pilot and a flat-earth believer that demonstrates the power of listening over being right. Gain insights on building leadership capital and practical strategies to enhance connections and overcome misunderstandings within teams.

7 snips
Jul 25, 2025 • 26min
One SUPERPOWER We Can All Attain
Discover how to turn chaos into clarity with a battlefield-tested mindset. Learn about a simple drill that helps navigate tough situations in business and family life. Experience real-life stories, including a near-fatal household accident, that illustrate the power of maintaining composure. Explore emotional detachment as a vital leadership skill. Tune in for practical strategies to prioritize and effectively execute plans during crises, plus an Immediate Action Drill to be ready for any challenge.

14 snips
Jul 18, 2025 • 29min
Why Does Feedback Hurt So Much?
Uncover the unexpected gift that feedback can be for leaders. Learn why our instinctive resistance to critique can hinder growth, and discover powerful ego-check questions. The hosts emphasize the importance of embracing humility and self-assessment to unlock real potential. Real-life stories illustrate how extreme ownership transforms negativity into positive action. Explore effective strategies for giving and receiving feedback while cultivating trusted relationships that promote honest reflection and continuous improvement.

9 snips
Jul 11, 2025 • 26min
Why You Struggle to Get People to Listen
Explore the essential dynamics of communication in leadership. Learn why your intent matters less than the results you achieve. Discover the Tone-Tact-Timing-Delivery framework used by SEAL teams to stay aligned under pressure. The hosts introduce the powerful 'read-back' technique to confirm understanding and reduce miscommunication. They emphasize the importance of strong interpersonal relationships in enhancing communication effectiveness and offer practical strategies to apply at work and home.

30 snips
Jun 27, 2025 • 26min
Hard Conversations, Easy Wins
Leif Babin and Jamie Cochran dive into the art of transforming challenging conversations into seamless interactions through Extreme Ownership. They highlight the necessity of building strong relationships to encourage open communication. Regular debriefing sessions emerge as key tools for fostering accountability and self-improvement. Personal anecdotes illustrate the balance between addressing performance issues and maintaining team morale. Ultimately, proactive leadership is framed as the solution to the common pitfalls of frustration and miscommunication.

Jun 20, 2025 • 26min
Better Leader, Better Life—The Foundational Principle
Discover the transformative power of extreme ownership in leadership and personal relationships. The hosts delve into how taking full responsibility fosters trust and enhances team dynamics. They share anecdotes illustrating the impact of accountability in overcoming challenges. Practical steps for improving interpersonal relationships are offered, along with a five-step action drill to shift blame into proactive solutions. Embrace ownership to turn mistakes into growth opportunities, both at work and in life.