Leadovation

About Margie Oleson:Margie Oleson is an executive coach and leadership/team development expert with a doctorate in Organization Development. She delivers her coaching with practical strategies and actions for leaders and their leadership teams to build the right foundation for teamwork and productivity. Clients have included companies in most industries, such as Aeronautics, Agriculture, Financial Services, FinTech, Health Care, Higher Education, Insurance, Manufacturing, Medical Devices, Nonprofit, Retail, and more.Margie developed Top Team Accelerator, which helps senior leaders and their leadership teams build systems and habits for successful change and sustain improvements going forward. With an emphasis on the organization, Margie works with senior leaders and leadership teams to become cohesive, high-performing teams – which translates to high performance among their own teams. In this episode, Dean Newlund and Margie Oleson discuss:The gap between knowing and practicing leadershipTeam cohesion and communicationEnhancing meetings for better productivity and cultureLeadership's impact on company culture and performanceThe importance of openly discussing behaviors and accountability Key Takeaways:Leadership development is a company’s most important investment, as strong leaders drive success and influence everyone else in the organization.A lack of alignment in leadership teams creates silos, miscommunication, and dysfunction, which can be resolved by ensuring top teams share and communicate the same goals.Ineffective meetings waste resources and signal larger issues, but addressing root causes like politics, fear of missing out, and silos leads to a cultural and productivity shift.Leadership sets the tone for the organization; when senior leaders fail to model alignment and transparency, it trickles down, creating a culture of mediocrity and disengagement that stifles progress and innovation. "Culture is the outcome of how you're leading your decisions, the things you say, the things you don't say, and the things you reinforce.” — Margie Oleson Connect with Margie Oleson:  Websites: https://www.topteamaccelerator.com/ & https://www.oleson-consulting.com/YouTube: https://www.youtube.com/@margieoleson891LinkedIn: https://www.linkedin.com/in/margieoleson/   See Dean’s TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/X (Twitter): https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

About Jeff Patterson:Jeff Patterson, from Portland, OR, USA, has over 36 years of experience practicing and teaching meditative and martial arts. He is the founder of The Yielding Warrior and Northwest Fighting Arts/Portland Tai Chi Academy, where he emphasizes the transformative power of meditative and martial arts practices, particularly the concept of yielding. He has published two books and hundreds of instructional videos, created The Yielding Warrior online program, and has worked with thousands of students from around the world. In this episode, Dean Newlund and Jeff Patterson discuss:Managing stress through meditative practicesThe benefits of consistent meditation routinesIntegrating meditation and martial artsThe concept of yielding in physical and mental practicesWays to develop personalized meditation programs Key Takeaways:Developing a daily meditation routine, even for 20 minutes, can significantly improve mental clarity, emotional stability, and overall well-being.Yielding in both physical and mental contexts—like moving with an opponent's force in martial arts or adapting one's mindset during conflicts—allows for strategic and effective responses with minimal resistance.Incorporating active meditation, such as focusing on the breath, or performing mindful movements, reinforces a continuous state of mindfulness and enhances formal meditation sessions.Regular practice of meditation and martial arts deepens self-connection, improving physical coordination, empathy, creativity, and leadership skills.Applying the concept of 'yielding'—embracing physical, mental, and emotional flexibility—improves interpersonal dynamics, leading to better conflict resolution and harmonious interactions. "Meditation isn't meant to be a hobby we do once in a while. It's meant to be a way of life, and we want to try to integrate these practices into everything we do.” — Jeff Patterson Connect with Jeff Patterson:  Website: https://www.theyieldingwarrior.com/LinkedIn: https://www.linkedin.com/in/jeff-patterson-b691819/Facebook: https://www.facebook.com/TaichiYielding/Instagram: https://www.instagram.com/theyieldingwarrior/ Unlock your potential with Jeff’s "The Yielding Warrior"—get your free copy today to boost focus, reduce stress, and thrive in life: theyieldingwarrior.com/book   See Dean’s TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/X (Twitter): https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

About Damon Lembi:Damon Lembi is a two-time bestselling author, host of The Learn-It-All Podcast, and thought leader focused on leadership development and lifelong learning. As CEO of Learnit, the global leader in corporate training, he has upskilled over 1.8 million people and gained key insights into effective leadership.A former baseball player, Damon learned valuable lessons in teamwork, motivation, and persistence. His book, The Learn-It-All Leader, provides strategies for leaders to embrace continuous learning and build leadership skills.With nearly thirty years of experience, Damon shares leadership lessons with an approachable style. His insights have been featured in major publications like Fast Company and Forbes. Damon inspires audiences with his humor and passion, encouraging them to grow and embrace their inner learn-it-all leader. In this episode, Dean Newlund and Damon Lembi discuss:Creating learning organizationsThe importance of failure in learningFostering a learning cultureAligning learning with organizational strategyThe concept of Learning Time Off (LTO) Key Takeaways:Learning organizations need to provide employees with both time and space to engage in training and coaching during work hours.While failure can be a valuable learning tool, it must be managed differently depending on the industry, such as in marketing versus surgery.Learning programs should be customized based on feedback from new hires and aligned with leadership's vision and goals.A baseline recommendation for LTO is two to three hours every other week for employees to focus on learning activities.A successful learning culture requires consistent reinforcement, practice, and alignment with the company's strategic objectives. "You got to have courage to try things and fail.” — Damon Lembi Connect with Damon Lembi:  Website: https://www.thelearnitallleader.com/Book: The Learn-It-All Leader: Mindset, Traits and Tools: https://www.amazon.com/Learn-All-Leader-Mindset-Traits/dp/1544541651Show: The Learn-It-All Podcast: https://podcasts.apple.com/us/podcast/the-learn-it-all-podcast/id1714645917YouTube: https://www.youtube.com/@DamonLembi& https://www.youtube.com/@LearnitTrainingLinkedIn: https://www.linkedin.com/in/damonlembi/X (Twitter): https://x.com/damonlembiInstagram: https://www.instagram.com/damonlembi/   See Dean’s TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/X (Twitter): https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

About Geoff Thatcher :Geoff Thatcher is the founder and CEO of Creative Principals, an experienced design firm delivering creative leadership for world-class brand experiences, corporate visitor centers, museums, theme parks, and more.From the Al Ain Zoo in the UAE to the Zippo Museum in Bradford, PA, Creative Principals has worked with attractions both big and small. Whether it’s the Petronas AMG Formula 1 Team or quarterbacks at the College Football Hall of Fame, he knows how to bring great stories to life in some of the world’s most memorable experiences.  Geoff has been in the experience industry for 40+ years, and as a creative leader has worked on everything from the opening ceremonies for the Rio 2007 Pan American Games to the grand opening of Warner Bros World Abu Dhabi, the world's largest indoor theme park, in 2018. Before starting Creative Principals, he worked as Executive Creative Director at The Brand Experience, where he led a talented team of writers, designers, videographers, programmers, producers, and multi-media experts who delivered award-winning brand experiences for Fortune 500 companies, including Honeywell, Lockheed Martin, and IBM. In this episode, Dean Newlund and Geoff Thatcher discuss:The intersection of creativity and leadership for transformative outcomes.Overcoming the challenges of getting teams to adopt and implement creative visions.Identifying individual strengths and weaknesses within teams to promote creativity.Client engagement in the creative process and managing expectations for novel ideas.The transformative impact of AI tools on creative processes including design and concept illustration. Key Takeaways:The fusion of innovation and visionary guidance is crucial for actualizing creative ideas, illustrating that leadership is as much about nurturing others' ideas as it is about having them.A fertile ground for innovation and collaborative success is created when each team member's unique talents and 'allowable weaknesses' are acknowledged.Involving clients and team members in the genesis of an idea fosters a sense of ownership and eases the adoption process.Artificial intelligence is reshaping the landscape of creativity, as Dean Newlund and Geoff Thatcher explore tools like Mid Journey, DALL-E, and Suno, recognizing their dual role as enablers and disruptors in the artistic realm.As brought to life by the collaborative production of an AI-composed song, embracing the synergy between human ingenuity and artificial intelligence blossoms into extraordinary and pioneering creations. "What scores the highest...is combining human creativity with AI and working together to create something special.” — Geoff Thatcher  Connect with Geoff Thatcher:  Website URL: https://www.creativeprincipals.com/X (Twitter): https://twitter.com/geoffthatcherLinkedIn: https://www.linkedin.com/in/geoffthatcher/Instagram: https://www.instagram.com/geoffthatcher/   See Dean’s TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/X (Twitter): https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

About Christine Whitney Sanchez:As a speaker, author, and advisor to some of the world’s most recognizable organizations, Christine Whitney Sanchez is a transformative leadership expert who is waking up organizations to fulfill their destiny. She has worked across five continents to build the capacity for mindful leadership, enlightened organizations, strategic collaboration, and thriving cultures.As a former psychotherapist and inaugural Chief Culture Officer for Enterprise Technology at Arizona State University, Christine seamlessly integrates her background into the world of transformative leadership and organizational change. Her work has touched the lives of tens of thousands of stakeholders, helping them resolve complex challenges and discover new opportunities.Christine holds a Bachelor’s in Sociology from the University of Hawaii and a Master of Counseling degree from Arizona State University.  In this episode, Dean Newlund and Christine Whitney Sanchez discuss:The interplay between technology and cultural transformation at ASUThe creation and influence of 'Culture Designers' and 'Culture Weavers' within organizationsPersonal development, diversity, and the T4 Leadership Academy's impact on leadershipThe significance of tipping points in achieving broad organizational changeHigher consciousness in organizational development and its global implicationsKey Takeaways:Through the alignment of cultural values with technological innovations, leadership excellence within tech organizations is amplified.The key to organizational success lies in nurturing a community committed to sustaining a strong, positive culture.By blending technical proficiency with transformative leadership, the T4 Leadership Academy underscores the importance of effectively navigating modern challenges.Recognizing tipping points shows how small changes can spark major shifts in collective mindsets.A holistic approach to leadership emerges when age-old wisdom is integrated with cutting-edge innovation, resonating not only with personal well-being but also with the health of the planet. "We are known for whom we include, rather than whom we exclude.” — Christine Whitney Sanchez Connect with Christine Whitney Sanchez:  Website: https://uto.asu.edu/about/meet-the-uto/christine-whitney-sanchezLinkedIn: https://www.linkedin.com/in/christinewhitneysanchez/  X (Twitter): https://twitter.com/CWhitneySanchezInstagram: https://instagram.com/cwhitneysanchez/Facebook: https://www.facebook.com/ChristineWhitneySanchez   See Dean’s TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/X (Twitter): https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

About Dan Tocchini:Dan Tocchini has been helping leaders bring some magic to their teams for over 35 years. He has worked with executive teams from Interstate Batteries and ESPN, to Smarty Pants Vitamins and Impulse Space, as well as with non-profits like Homeboy Industries and Defy Ventures. Dan gives a no-fluff approach by helping transform leadership teams without any pixie dust - just courageous leadership, creative conflict resolution, and relevant restructuring. No conversation is too difficult, and no situation too conflicted because a leader with a vision cannot be held hostage by circumstance or history. In this episode, Dean Newlund and Dan Tocchini discuss:The impact of language, perception, and intuition on business cultures and crisesThe distinctions between wisdom and intuitionThe training of the mind for better leadershipThe transformative journey from victimization to empowermentThe responsibility of leaders to inspire and support their teams through challenges and the necessary paradigm shifts for meaningful change Key Takeaways:Language and perception significantly shape decision-making, highlighting the transformative influence a well-crafted vision has on leadership effectiveness.Valuing intuitive thinking alongside analytical reasoning becomes increasingly important, particularly in crisis situations where conventional logic might fall short.Understanding the nuances between wisdom and intuition is imperative for leaders, as this insight guides executive decisions and strategic direction.Intuition enhancement within an organization's leadership can be achieved through specialized training that focuses on conflict monitoring, emotional processing, and bodily awareness, leading to more adept and conscious decision-making.Personal accountability and facing one's challenges are vital steps in leadership development, with a focus on embracing subconscious reactions and harnessing the power of language to transform present behavior and inspire team motivation. "A leader with a vision cannot be held hostage by circumstance or history.” — Dan Tocchini Connect with Dan Tocchini:  Website URL: https://takenewground.com/https://wearerevenant.com/  Apple: https://podcasts.apple.com/us/podcast/the-naked-leadership-podcast/id1495058489Spotify: https://open.spotify.com/show/73ZuLDaxdfhCNYXlmIQy01?si=9a5b25f227f64ae1Instagram: https://www.instagram.com/dan_tocchini/?hl=enLinkedIn: https://www.linkedin.com/in/dantocchini   See Dean’s TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/X (Twitter): https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

About Joel Primus:An entrepreneur among other things, Joel Primus is the co-founder and creative visionary behind Naked Revival.  Currently, Joel hosts The Ramble Podcast,  where he has unbound and uncensored conversations about people, places, pursuits, and performances. He is the director and producer of multiple documentaries and docu-series including the award-winning Raising Global Citizens, Finding Nowhere, Colombia, and Revive, and the Author of Getting Naked - The Bare Necessities of Entrepreneurship and Startups. He shares his thoughts and adventures on the joelprimus.com blog.Once an elite long-distance runner, he now enjoys daily training, meditation, and time with his family on their farm outside Vancouver In this episode, Dean Newlund and Joel Primus discuss:The vital role of innovative leadership and intuitive decision-making in personal and professional growthThe parallels between discipline in athletic endeavors and entrepreneurial successThe power of joy and love in the entrepreneurial journey, emphasizing process over resultsThe significant shift brought by mindfulness in our daily engagement with work and expression of loveDrawing from personal experiences to underscore the risks and rewards of trusting one's intuition  Key Takeaways:Innovative leadership draws heavily upon understanding and respecting one's intuition, much like an athlete's innate sense for their sport.The foundation of entrepreneurial success often mirrors the discipline and structured feedback found in athletic training.A joyous approach to our ventures, coupled with an emphasis on the love for the process, improves performance and overall satisfaction.Mindfulness in our daily activities fosters an intentional presence, allowing us to make choices that align with our authentic selves rather than habitual patterns.Corporate structures and digital influences often challenge personal conviction and authentic decision-making, yet their preservation is crucial to genuine success and peace of mind. "Maintaining humility and curiosity by assuming you're wrong can open you up to a world of learning and deeper understanding.” — Joel Primus Watch out for Joel’s secret word and DM it to the Naked Revival Link to get a freebie! Connect with Joel Primus:  Website URLs: https://joelprimus.com/              https://www.nakedrevival.com/thelifestyleInstagram: https://www.instagram.com/joel.primus/          https://www.instagram.com/nakedrevival/Facebook: https://www.facebook.com/PrimusblogLinkedIn: https://www.linkedin.com/in/joelprimus/   See Dean’s TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/X (Twitter): https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

About Mark Silverman:Mark J. Silverman came to executive coaching and speaking after a successful career in technology where he generated over $90,000,000 for fast-growing start-ups by bringing together executives, technical leaders, and stakeholders to close complex multimillion-dollar sales.As an Executive Coach for over 10 years, enjoying a full roster of clients, Mark is committed to helping CEOs, Senior Leadership, and Fast-rising High Achievers leverage their resources and team for greater impact while creating sustainable success in all areas of their lives. He is the author of the bestselling Only 10s 2.0, which has sold over 75,000 copies to date, and The Rising Leader Handbook - Turning High Achievers into Effective Leaders. In this episode, Dean Newlund and Mark Silverman discuss:The concepts of evolutionary leadershipCareer transitions from individual contributor to leaderThe significance of mid-life reassessments in the search for a deeper purposePersonal challenges, including the quest for peace and connectionThe transformative power of addressing internal issues to prevent mid-life crises  Key Takeaways:Leaders of the future need to be evolutionary in their approach, prioritizing adaptability and strategic innovation to steer through the changing currents of business.Significant career milestones, such as the shift from front-line roles to leadership positions, often necessitate a deeper introspection for personal growth and alignment with inherent purpose.Personal trials and tribulations are pivotal in shaping one's character and the ability to connect deeply with others through genuine and humane dialogues.Confronting and embracing our fragility can stimulate profound life realizations and foster a more intentional and impactful existence.Mentoring high achievers to become effective leaders often involves cultivating a skill set that encourages speaking out and resolving issues that hinder collective progress. "You can either be shaped by your experiences or shape the experiences you have.” — Mark Silverman Check out Mark’s newest book: “The Rising Leader Handbook”:https://www.amazon.com/Rising-Leader-Handbook-Achievers-Effective/dp/1738086828 Connect with Mark Silverman:  Website URL: https://www.markjsilverman.comTwitter (X): https://twitter.com/mjaysilvermanInstagram: https://www.instagram.com/markjsilverman/  See Dean’s TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/X (Twitter): https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

About JV John Vasquez:Coach JV woke up from an attempted suicide on December 18th, 2006, to a book called “The Secret.” From that day forth, the next 15 years of his life would never be the same.After his attempted suicide, JV pursued a bachelor’s degree and graduated from CBA executive banking school and soon scaled himself up to vice president at a large bank. After years of dedication to the corporation, he went through a great spiritual awakening and started to see the system for what it was. He decided to leave the high-paid VP job and created a million-dollar FREEDOM company called 3T Warrior Academy. CJV has helped thousands of warriors worldwide break free from the job just over the broken system and learn how to journey to freedom in mindset, in health, and in generational wealth building.Coach JV is also the founder and operator of Freedom Asset Management Company which specializes in scaling businesses to their highest potential and co-founded a company called Merlin which is a revolutionary crypto tracker that will change the industry.  Besides being the owner of  7+  companies thus far,  CJV  is an author of two books,  a top podcast host,  a social media influencer of over  1.5M  combined subscribers, and a featured powerhouse leader in multiple publications including   Irishtechnews, Yahoo Finance, Business Insider, AppleNews, and NewsNationUSA.Today, JV remains dedicated to his family, children, and entrepreneurship while following his number one mission in this world: creating a positive impact on someone’s life every single day. In this episode, Dean Newlund and JV John Vasquez discuss:An in-depth look at ‘The Secret’ and its fundamental principles affecting personal and economic growthThe transformational power of present-moment awareness and shifting from negative to positive mental statesThe intersection of free will, karma, personal beliefs, and the impact on one's life trajectoryThe pursuit of a higher frequency in life through consistent improvement in thought and actionEntelechy, divine paths, and the influence of societal norms and energy fields on personal growth Key Takeaways:Thought and feeling are vital cogs in shaping reality and achieving spiritual and financial freedom, emphasizing the influence of mindset and emotions.Instead of dwelling on the past or future's detrimental effects, focus on the present moment and consciousness for genuine transformation.Shifts in personality and beliefs coupled with the understanding of free will and karma can alter one’s reality, showing the interconnectedness of choices and consequences.Realizing personal potential through higher vibrations, intentional living, and acknowledgment of the physical-spiritual connection deepens understanding of personal growth.Religious unity and shared principles foster peace, personal development, and living aligned with one's values. "Manifesting a new reality begins by harmonizing our thoughts with the frequency of the life we desire.” — JV John Vasquez Connect with JV John Vasquez:  Website URL: www.3twarrior.com    Instagram: https://www.instagram.com/coachjv_Twitter: https://x.com/coachjv_TikTok: https://www.tiktok.com/@coachjv_YouTube: https://youtube.com/@3TWarriorAcademy  See Dean’s TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/X (Twitter): https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

About Laura Bull:Laura Bull is a CEO, bestselling author, and brand strategist known for transforming personal brands into competitive, sustainable business brands. She spent ten years with Sony Music Entertainment, becoming one of its youngest executives at twenty-eight. Laura spearheaded artist development and marketing for globally recognized brands like Carrie Underwood, Brad Paisley, and Johnny Cash. A veteran of the music industry, she has served on the National Advisory Board for Musicians On Call for over a decade.An Amazon bestselling author in categories like Women in Business and Marketing, Laura's book "From Individual to Empire: A Guide to Building an Authentic and Powerful Brand" teaches what it takes to become a powerful influencer. She redefines “influencer” by expanding its scope offline, highlighting positive psychology in branding, and introducing a proprietary Brand Matrix. Laura is also a consultant, speaker, and adjunct professor, holding a BBA from Belmont University and a Master of Liberal Studies from Southern Methodist University. In this episode, Dean Newlund and Laura Bull discuss:The significance of authentic personal branding in scaling a business and enhancing trust with clientsStrategies for overcoming the fear and impostor syndrome associated with becoming the face of a brandLaura Bull's three-phase process of developing a powerful personal brand, including internal audit and strategic implementationThe branding challenges faced by celebrities and indicators for when a rebrand is necessaryHow generational perspectives shape the understanding of brand importance and authenticity Key Takeaways:Personal branding requires overcoming fear and impostor syndrome, focusing instead on authenticity and connection with your audience.A systematic approach to personal branding can significantly impact consumer awareness and is essential in client acquisition and retention.The development of a brand must be aligned with the business owner's long-term vision and requires a strategic and thoughtful process to resonate with the target audience.Knowing when and how to rebrand is crucial for keeping up with market changes and ensuring cost-effectiveness and timely adaptability.It's essential to strike a balance between maintaining authenticity and setting privacy boundaries in your branding strategy, which can reinforce trust in your professional narrative. "I help individuals gain clarity and confidence in transforming their personal brands into business ones, navigating the delicate balance between public image and personal authenticity.” — Laura Bull Don’t miss out on Laura’s Book “From Individual to Empire: A Guide to Building an Authentic and Powerful Brand”Link: https://a.co/d/bfWqtTE  (Details on Amazon and here: https://www.thebrandmgmt.com/the-book )Free download - Brand Checklist at www.thebrandmgmt.com Connect with Laura Bull:  Website URL: www.thebrandmgmt.comInstagram (personal): https://www.instagram.com/thelaurabull/Instagram (company): https://www.instagram.com/thebrandmgmtco/Twitter (personal): https://x.com/thelaurabull?lang=enTwitter (company): https://twitter.com/thebrandmgmtcoLinkedIn: linkedin.com/in/laurabullbranding  See Dean’s TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/X (Twitter): https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.